The Biggest Takeaways From xoNecole's First-Ever ElevateHER Crawl
A mirage of pink and purple balloons come into focus as I step into the building. I can faintly make out the beats of "Before I Let Go" and muffled laughter as I walk up to the counter. Suddenly I hear an empowering, Kiki-filled "Courtney!" behind me. An overwhelming sense of comfort comes over me and, at this point, I have to check myself. I'm in Atlanta at a business networking conference with my cards in hand and my elevator pitch memorized. So, why does it feel like I just walked into my favorite hair salon on an early Saturday morning?
It's Saturday morning but I'm not at the salon, I'm at xoNecole's first annual ElevateHER presented by Toyota Corolla and I'm already in love.
Artist Melissa Mitchell giving us life.Photo by Carol Lee Rose for xoNecole
The first 300 attendees received custom tote bags
Black women are the fastest growing economic force in the United States and that's a fact Necole Kane understands like the back of her hand. It could be argued that Necole is one of the biggest pioneers of that entrepreneurial spirit in the digital space, both personally and through xoNecole.
xoNecole's SHEeo vibing out at the ElevateHER entrance.Photo by Carol Lee Rose for xoNecole
Boss Babes Link Up was a perfect networking wall where attendees wrote out what they needed and what they offered.
This one-of-a-kind marketplace was a community of digital and traditional business women who are, above all else, enthusiastic to see other women win. An expertly curated space with Instagram-worthy backdrops and an extraordinary DJ who understands how to get a party started were merely exciting add-ons to the empowering experience of ElevateHER. Over 700 women filled Mason Fine Art Gallery to shop a varied array of 25+ black women-owned vendors like Melissa Butler's The Lip Bar, LaKeasha Brown's 1987 Juices, Candice Cox's CanDid Art, Charline Shelby's Fabulina Designs, and Tay Watts' Posh Candle Co. to name a few.
Swank Blue
Bask & Bloom
Play Pits
As attendees we got even more bang for our buck as we were able to listen to panelists give testimonies and real-life advice for propelling women forward. The speakers included host Dana Blair, Ezinne Kwubiri (the Head of Inclusion and Diversity for H&M), Pauleanna Reid (a Forbes.com Senior Contributor), Tamisha Harris (a CNN/HLN producer), Janell Stephens (the founder of Camille Rose Naturals), Alicia Scott (the founder of RANGE Beauty), Christina Rice (the founder of OMNoire), and Shavonne Riggins (the founder of Curlkalon) as well as a surprise appearance by Hollywood producer Will Packer.
Dana Blair moderating the Elevator Pitch panel featuring Christina Rice, Tamisha Harris, Pauleanna Reid, and Ezinne Kwubiri.Photo by Carol Lee Rose for xoNecole
To top all of that off, we were even treated to free palm and tarot readings, henna, drinks with the "you can sip with us" slogan served by Crown Royal and Baileys, and musical stylings by the ever-talented lady spinners DJ OHSO and DJ Traci Steele.
DJ Traci Steele had the crowd bumpin' on the 1s and 2s. Photo by Carol Lee Rose for xoNecole
VIP attendees enjoying complimentary drinks from the Crown Royal bar.Photo by Carol Lee Rose for xoNecole
Attendees were able to kickback in the Crown Royal lounge complete with cocktails, Vegan bites, henna, palm readings and astrologists.
The Real Queens fix each other's crowns walls was an attendee favorite and reminded us of the Queens that we are.
An underlying theme throughout the event was the idea of timing.
It wasn't your usual "trust timing" mantra we see on Instagram but instead, a diligent lesson on how timing works with the power of intention to progress towards your goals. It takes more than perfect timing for an idea to come to fruition. Timing is nothing without intentional execution and dedicated hard work.
From Necole's keynote about her career pivot and being acquired by Will Packer Media to each panelist on the Elevator Pitch panel co-signing to this theme in one way or another, this message wasn't the only one received all day. In fact, below are a few more key takeaways.
1. Your trajectory is yours to own.
Photo by Carol Lee Rose for xoNecole
Necole delivered a beautiful keynote on the power of understanding and leaning into your journey, especially when you're just starting out. One of the key points touched on was the pressures from the outside world on where you're supposed to be or who you're supposed to be. Oftentimes we internalize the pressures and opinions of others and allow it to direct the trajectory of our careers. A big moment in the room happened after Necole described the feeling of people telling her how moving to Phoenix wouldn't advance her career. Her response? "Will Packer found me in Phoenix." Sis, yes. Hello. The moment was received by so many in the room who feel limited by circumstances like location, and shed a light on the facts that location isn't what's important.
Throughout her chat, she stressed the importance of listening to your inner voice and moving towards your personal happiness; a sentiment that was echoed other times at the conference. The aha-moment was when Necole shared why she was so determined to execute this event perfectly. "This event is the epitome of my new direction," she says.
"Young girls are watching and this has to be a success. This is the only way I can push forward with this acquisition."
Support is excellent but without execution, it's just an idea.
2. Us supporting Us.
Photo by Carol Lee Rose for xoNecole
By now, we've all seen the stats on how long the black dollar lives in the black community. It's more important than ever to cultivate real spaces for the black community to invest in one another. We aren't readily found in the aisles of Target, the racks at Saks 5th Avenue, or the counters of top retailers (yet). Awareness and information are needed to build this financial community and ElevateHER Crawl was a giant step in that direction.
When Will Packer took the pink stage, the energy was amplified by a thousand. Will understood the importance of investing in the community that helped me to his billion-dollar successes, and he made it clear at every turn.
"I have made over a billion dollars at the box office. You know who drove me to that billion-dollar success? Black women. You did that. So when the time came for me to put my money and my resources where my mouth was, guess who I wanted to invest in? A black girl, you damn right."
The message: We are enough. A message that wasn't only present in Will's speech, but seen in every aspect of the event. From the 25 shop owners on Vendor Row, to the team Necole invested in for the day, it was all manifestation of this sentiment. ElevateHER showed what can happen when passion, community, and resources come together. We are enough and we have enough to build this community.
3. Substance over Flash.
Photo by Carol Lee Rose for xoNecole
The key to any great event is substance.
The pretty colors and photo-ready corners are nice, but the heart of any conference lies in the information. Each panel was expertly chosen and perfectly crafted to fulfill the needs of real, working women. Panelists focused on tangible and actionable pieces of advice needed to propel women forward in business. The industries were far-ranging and each speaker brought a unique perspective to the subject at hand.
For those hoping to produce an event similar to ElevateHER, I encourage you to take this advice to heart. A conference is more than a place for a cute photo. It's about crafting a unique and extraordinary experience for whatever community you support. This also applies to the work you're doing; it's more than the aesthetic of your Instagram. The real work happens in boardrooms, on conference calls, and in the hours of labor that aren't captured on video. It was a common trope from almost every panelist (including Necole herself) that your primary focus should be crafting and creating a quality product/service, not how many followers or likes you get.
I have never been in a space so uplifting, encouraging, and dynamic as ElevateHER Crawl. I've never left an event feeling so motivated and confident in my abilities as a woman. Above all else, the community presence was real. A slew of women loving other women is always my jam, and the foundation of ElevateHER. For those looking for a conference to call home, I also encourage you to attend ElevateHER next year.
We can only get bigger and better from here.
Photo by Carol Lee Rose for xoNecole
Want a peek at more of ElevateHER? Check out some of the event's highlights in the slideshow below:
Featured image by Carol Lee Rose
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Courtney is a contributing writer, based in Puerto Rico by way of Tennessee. Interested in the intersection of fashion and culture, she has an affinity for fashion, empowerment, and really good tacos. Keep up with her on Instagram (@hautecourtxo).
Exclusive: Melanie Fiona On Making High-Vibrational Music & Saying Yes To Partnership
Melanie Fiona is back! After taking a little more than a decade-long hiatus, she has officially made her return to music and blessed us with two singles, “Say Yes” and “I Choose You.” While both singles are very different from each other, they both reflect who she is today and the type of music she wants to make. In our conversation, the mom of two expressed what she learned during her time away.
“It's interesting, even when I said it is like coming back, I don't ever feel like I really left because I was always still performing. I've still been public. It's not like I went into being this recluse person or version of myself, but the thing that I really learned in this process is that I think things take time,” Melanie says in a xoNecole exclusive.
“I think often we're so caught up in it, being on the timing of demand or popularity, or, like, striking while the iron is hot and the thing that I've learned is that everything is on God's time. That's it. Every time I thought I would have been ready, or, like, things were taking too long, I had to reship some things, personally, professionally, in my life. I also gave myself permission to make a living, not just make a living, but make a life for myself.”
Making a life for herself included getting married to Grammy-nominated songwriter Jared Cotter, starting a family, and embracing new landscapes, such as podcasting as a co-host of The Mama’s Den podcast. She also began doing more spiritual work and self-care practices like meditation, sound healing, Reiki, acupuncture, and boundary setting, which allowed her to get in touch with her inner voice.
“I wasn't putting out music, and I wasn't experiencing a number one record, but I was being a number one mom,” she says.
“I was experiencing things that were allowing me to heal and get in touch with myself so that I could make new music from a space of joy and freedom, and excitement again because I definitely feel like I did lose some excitement because of just politics and industry and what it can do to your mental health and even your physical health. So giving myself the space to really just say, ‘Hey, it's okay. Everything's right on time.’”
The joy and excitement are felt in one of two new singles, “I Choose You,” which is more of a lovers rock vibe, a tribute to Melanie’s Caribbean roots. While the Grammy award-winner is known for ballads like “It Kills Me” and “Fool For You,” she is becoming more intentional about the music she makes, calling it high-vibrational music. She says her music is a “reflection of my life,” as it captures every facet, from hanging out with friends to riding around in her car.
“Say Yes” has the classic R&B vibe Melanie is known for. However, both songs are inspired by her relationship. Melanie and Jared got married in December 2020, and the Toronto-bred artist dished on their relationship. Fun fact: he is featured in the “Say Yes” music video.
“When we first started dating, I had come into that relationship post a lot of self-work. I had gotten out of a long-term relationship, I had a year and a half to date and be by myself and do a lot of work on myself alone. And when we met, I remember feeling like this has to be my person because I feel it,” she says.
“And so when we went into that relationship, and we started dating, I was very clear. I was like, I know what I want. I'm very clear on what I need, and I'm not going to withhold my truth about myself in this process because of pride or fear of rejection. I know you love me, but I'm coming with my heart in my hand to let you know that if we're gonna get there, we have to put fear aside and say yes. So that was kind of like my open letter to him, which is why the video is us having a conversation.”
Melanie also shares that saying yes to her partner has empowered her in many ways, including motherhood and showing up for herself. Her new EP, also titled Say Yes, will be available at the top of 2025.
Check out the full interview below.
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Feature image by Franco Zulueta
How 10 Couples Reignited Their Sex Lives After Facing A Sexless Marriage
No matter which client (of mine) you talk to, if you were to ask them about one thing that I’m going to inquire about, during pretty much every session, it’s how their sex life is going. There are a ton of reasons why; however, the main one is because, when two people sign up to share their lives, intimately, only with one another until death parts them, a part of what comes with that is well, a consistent sex life— and if sex ain’t happening, that ain’t good; this includes if it’s only happening 10-15 times a year because that, my friends, is considered to be a sexless marriage.
Now if you’re married (or planning on getting married) and you’re wondering how often you “should” be sleeping with your partner (check out “Married Folks: Ever Wonder If Your Sex Life Is 'Normal'?”), research says that (at least) once a week (or four times a month because…you know…life) falls into the category of being a “healthy marriage.” Why? Because at least this often shows that you are prioritizing intimacy, quality time, and even pleasure with (and for) your partner.
So, you know what that means, right? If it’s less than this, it could be a telling sign that you’re doing quite the opposite — and y’all, when sex is suffering in a long-term relationship, it’s only a matter of time before other areas do as well…because if there is no intimacy, quality time or pleasure transpiring, does that sound like a happy place for spouses to you?
And although (and oddly), a sexless marriage isn’t blatantly listed as being a formal cause for why couples divorce, the reality is that many folks will end their marriage under the grounds of “irreconcilable differences” when really, what they are saying, is the intimacy is lacking — and they’ve had enough. Case in point: I once read an article that said that out of 18,000 people who were surveyed, 13.5 percent of married people hadn’t had sex in five years or more. FIVE. DAMN. YEARS. Y’all, that’s not thriving or even living in a relationship — that is barely existing.
That said, because things like different sleep schedules, shifts in sex drives, and even boredom or laziness can cause spouses to put sex on the back burner, if you just read all of this and thought, “Yeah, this sounds a lot like my marriage right now” — before you do anything else, read how the following 10 married couples got through their own season(s) of a sexless marriage. It could help you to figure out what needs to be done in order to get your own relationship out of its current sex rut…for the sake of your intimacy needs and your marriage.
*I always use middle names in pieces like these, so that people can speak freely*
1. David and Chrystiana. Married 11 Years.
GiphyDavid: “People like to make this complicated when it’s pretty simple: what you prioritize, you’ll do. The reason why so many single people have a lot of sex isn’t because they don’t have lives and aren’t busy; it’s because they prioritize it. When you’re married, it’s easy to take sex for granted since your partner is in the bed with you every night. Before you know it, a week [of no sex] has turned into three. But just like food, sleep and your favorite streaming show matters to you, you can find a way to make sex happen. My wife and I had to choose to see it this way — then things started to change for the better.”
Chrystiana: “He’s right. When you’re single, especially when you live alone, you plan sex. When you’re married, so many other plans get in the way that you can forget to plan sex. It’s not that you don’t like it, want it, or miss it — it’s just that there is only so much time in the day. Some people frown on a sex schedule; it’s worked great for us. Every Sunday and Wednesday, we have sex, and because it’s on the schedule, the rest of the days give me time to get ready for it, so that it doesn’t just ‘happen’; it’s an event.”
Shellie here: Check out “Married Couples, Here's How To Make (More) Time For Sex” and “10 Irrefutable Reasons To Have An Orgasm A Day.”
2. Benson and Denyse. Married for 16 Years.
GiphyBenson: “We weren’t each other’s first but we did wait until marriage to have sex with each other. We should’ve talked about sex more before marriage because I assumed that we were on the same page — and we weren’t. [My wife] is very affectionate but she can kind of take or leave sex, so that meant that I had to up the foreplay. It’s not that I wasn’t someone who didn’t ‘warm up the engine’ in the past; it’s just that she needs way more than even 30 minutes, so I’ve come up with creative ways to make that happen. That has made her more interested in intercourse which has made sex more consistent over time. Talk about sex prior to jumping brooms. You and your spouse could end up riding some if you don’t!”
Denyse: “I’ve always been more affectionate than sexual, so I have always liked to cuddle, even naked, more than the act of intercourse. What I had to accept is, when you’re married, it’s not just about your preferences and what you want. I think that’s why a lot of folks don’t go the distance: they are selfish and only care about their own needs. You asked about sex, so I’ll stay focused. If you’re like me and you like sex but you love intimacy outside of sex, tap in with your spouse to see what their needs are. My husband is fine having sex a few times a month and so I make sure that he gets it. Sometimes people are in a sexless marriage because they don’t see what their partner wants and their partner doesn’t want to be the one to bring it up all of the time. That’s fair [for them to feel that way]. You need to initiate sexual conversations.”
Shellie here: Check out “These Tips Will Keep Foreplay From Becoming Boring AF (No Pun Intended)” and “Want Your Man To Be Better In Bed? Give Him A Book.”
3. Nassir and Payten. Married for Seven Years.
GiphyNassir: “My wife will probably tell you that it was shaky at first because sex was something that she would use to get me to do things — or not do them. After a while, I got tired of that and I resorted to masturbation because it was less drama to deal with. You don’t want to be the solution, though, because you can easily look up and it’s been weeks without sex. Whatever is wrong, talk about it. Don’t use sex to hint around about other issues.”
Payten: “I hate to admit it but I’m not alone — my girlfriends tell me so. Back when I was single, I used to use sex as a weapon. Not that I don’t like sex — I like it A LOT. I’m saying that when a man would piss me off, I would withhold sex and when you’re married, it can’t work that way. You can’t expect a man to promise you faithfulness and you turn around and not give him any whenever he doesn’t clean the kitchen. It’s childish but it also creates a wedge. During the first 16 months or so of our marriage, I was being a ‘sex brat’ and it was really causing my husband to resent me. Then we went on a marriage retreat where I learned that weaponizing is what I was doing. Now I’ve learned how to communicate my frustration instead of withholding sex. It corrects the issue quicker and it keeps walls from going up in our relationship.”
Shellie here: Check out “If You're Not Having Great Sex, This Is (Probably) Why.”
4. Vernon and Evelyn. Married for 20 Years.
GiphyVernon: “I think that every couple goes through a sexless period; the red flag is why that’s happening. Is it due to illness or scheduling or is it because there’s a lack of connection in the marriage. Since we’ve been married, we’ve probably gone without sex at least a dozen times but it’s three or four that I can think of that caused us to go to counseling. That’s my advice: figure out why the two of you aren’t having sex and then seek a professional if you need help getting back on track.”
Evelyn: “People talk about menopause when they need to be talking about perimenopause. The last two years before my period stopped, completely, my hormones were all over the place. The bloating made me not feel very attractive, my vagina wasn’t responding like it used to and for a minute there, I thought my orgasms had completely disappeared. He’s right, see a therapist for the emotional stuff but all women should see their doctor to get their hormone levels checked once they enter their mid-40s.”
Shellie here: Check out "The 'Seasons Of Sex' That Married People Go Through" and “Sex And Menopause. What You Should Know."
5. Christopher and Jenavieve. Married for Nine Years.
GiphyChristopher: “Sex is what keeps you from seeing your spouse as a roommate — and that’s easy to do if you’re not careful. I’ll let [wife’s first name] tell you how long we went without it one time, but it was a long while. We weren’t mad at each other — we just started to act more like best friends and less like lovers. I don’t talk about this a lot but the few people who do know ask if either of us cheated. I mostly watched porn which creates its own issues. Bottom line, your spouse shouldn’t become ‘just a friend.’ Prioritize sex so that never happens. Your marriage is in some serious trouble if you do.”
Jenavieve: “For about three years of our marriage, we basically went without sex. The worst part about it to me is when I brought it up to some of my girlfriends, they acted like it was no big deal due to not having sex with their husbands either and that just made it easier to keep going. Since we weren’t really fighting and there was still some affection, we let it slide longer than we should have. Eventually, he got into pornography and I had an emotional affair — both are no better than [physically] cheating, in my book and both happened because we weren’t having sex. If you’re married, have sex to protect your marriage.”
Shellie here: Check out “5 Signs You're In An Emotional Affair And Don't Even Know It."
6. Paul and Apryl. Married for 11 Years.
GiphyPaul: “I see sexless marriages differently. Even if you’re having sex regularly, if your needs shift or one or both of you aren’t really enjoying it, having sex on a technicality shouldn’t count. There have been a couple of times when we’ve gone sexless because of that. The first time, we didn’t talk about it and that made us both resentful. The second time, my wife brought it up and we talked through it. Never think that what worked on your wedding night or fifth anniversary will work in the moment. People change and sexual needs can too.”
Apryl: “I agree. Does sex count, fully, if body parts come together but no one is really satisfied? After about our seventh year, we started taking sexcations, buying books and listening to podcasts about sex, and, thanks to you, creating bucket lists every year. It can be easy to have a ‘If it worked before, it should work now’ approach to sex when you’re married and that’s what can drive a wedge in between you. Never assume that your partner is satisfied. Ask.”
Shellie here: Check out “8 ‘Kinds Of Sex’ All Married Couples Should Put Into Rotation” and “Married Couples, It's Time For A Sexcation!”
7. Davis and Ireland. Married for Four Years.
GiphyDavis: “I don’t know how many men read your articles but some of us have wives whose sex drives we totally underestimated. Sh-t, for the first year or so, I felt damn near emasculated because I thought that my drive was high but [my wife] has me all the way beat! For us, while we’ve never really had what you would say is a ‘sexless marriage’, we did have trouble in our sex life because I wasn’t always in the mood when she was and that was bothering her. I know you say that a sexless marriage is sex that’s only 10 times a year, but I think there’s also the kind where your partner needs more than you are giving. Couples need to find compromise with that. It can cause problems later on too.”
Ireland: “If you are like me and you want sex more than your man does, it’s important to remember that it doesn’t mean that something is wrong with either one of you. Society makes us think that all men think about is sex all of the time and that’s just not true. What I had to learn is he’s the one who needs more foreplay and ‘warming up’; his system calls for it. And, when he’s not in the mood, that doesn’t mean that he’s not attracted to me or doesn’t enjoy sex with me when we do have it. Do talk about those things before marriage, though. It totally threw me for a loop at first because we didn’t.”
Shellie here: Check out “If Your Husband's The One With The Lower Libido, Do This.,” “What Exactly Is 'Orgasmic Meditation'?” and “Fast Or Slow Sex: Which Does Science Say Is Better? (Girrrl...).”
8. Frederick and Dannika. Married for Six Years.
GiphyFrederick: “Go to premarital counseling. If your counselor doesn’t spend a good portion of time talking about sex, find another one. I’ll let my wife take it from here.”
Dannika: “We’ve never told anyone that the first year of our marriage, we barely had sex after our wedding night. Even though we weren’t virgins when we got married, we didn’t have sex with each other and because we were so focused on not doing it, we didn’t talk about sex much because we thought that it would tempt us into doing it. That was a huge mistake because we both had totally different expectations. I’m more of the romance/rom-com kind of sex person and he is, I’ll just say more adventurous. It took us about three years to find a way to meet in the middle.”
Shellie here: Check out “Tonight's The Night For A More Romantic Sexual Experience With Your Partner,” “What 5 Men Had To Say About Married Sex” and “10 Wives Tell Me What They Wish They Knew About 'Married Sex.'”
9. Goran and Kaia. Married for 15 Years.
GiphyGoran: “I travel a lot for work — probably around 35 percent of the time. Then when I’m back home, it’s catch-up time with kids and bills and stuff to do around the house. By the time it’s time for bed, all we want to do is go to sleep. The thing that you have to be careful of is, even if you are ‘too busy for sex,’ if you go without it too long and then the urge hits you, that’s when you can put yourself in some vulnerable positions. About five years into our marriage, we set a precedent that we would never go longer than 10 days without sex, no matter what. It’s one of the best decisions that we ever made.”
Kaia: “My husband traveled a lot before we got married, so I knew what I was getting myself into. What I wasn’t prepared for was getting so much into my own groove while he was gone that he damn near was ‘wrecking my flow’ of things whenever he got back. Sometimes, he would want to have sex immediately and I would need a day to get used to him being back in the [house] space. My primary love language is words of affirmation, so sexting was a type of foreplay that helped to get me ready for his arrival. It’s one of my favorite types of foreplay to this day.”
Shellie here. Check out “Are You Ready To Apply Your Love Language To Your Sex Life?” and “Let's Talk About Sext: 30 Sexts You Can Send To Bae Right Now.”
10. Radford and Orla. Married for 26 Years.
GiphyRadford: “I’ve got enough years in my marriage to tell you that if you have sex for the same reasons as a married person that you did as a single person, not only will you go through sexless moments often, you will probably end up divorced. Sex, in marriage, isn’t just about recreation. Sex is a sacred experience that connects you with your spouse in a way like nothing else. I can say this because years ago, we would have months when we would go without sex. It took maturing about it on a mental, emotional and spiritual level to learn that it’s not just about ‘getting off’; sex is about tapping into your spouse and bonding with them in a potent way that way. Look at sex like that and you will do your damnedest not to end up sexless. Your marriage won’t survive it.”
Orla: “If you’ve heard somewhere that sex gets better with time in a marriage, that’s true. If you had sex before getting married, the first few years of your marriage, you can go in with the same surface mindset about it — have sex, get an orgasm, end of story. Go through some things, see that your husband isn’t going anywhere, and the intimacy of sex goes way deeper and is more satisfying. And when you’re grateful for that kind of love, you want to express it with your husband as much as possible.”
Shellie here: Check out “10 Wonderful Reasons Why Consistent Sex In Marriage Is So Important.”
___
Author Sheila Wray Gregoire once said, “Sex is not just about me; it’s about me knowing you and building us.” Goodness y’all, if all married couples took this quote literally and seriously, imagine how much less sexless marriages would be an issue.
Are sexless marriages common? Hmph, common enough. Can they be prevented? 8.5 times outta 10, absolutely. These 20 married people provide some wonderful insights into how. I hope you will take their great wisdom to heart — in and out of your bedroom.
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