I'll just say, off rip, that while we encourage comments on all of our articles, when it comes to this one in particular, when I wouldn't just encourage it; I'd deeply appreciate it. The reason why I say that is because—pause—is it just me, or is traditional marriage becoming more and more taboo these days? Although I totally get, believe and support the fact that, since each marriage consists of two individuals, every union is automatically unique in a variety of ways, it does seem like some things that used to apply to all—or at least most—relationships, simply don't anymore.
The Couple Who Sleeps Apart Stays Together
Take sleeping together, for example. Recently, we published "Larenz Tate On Why Sleeping In Separate Bedrooms Is A Must In His Marriage". I watched the interview that the piece was pulled from (what he says about our people and our community is stellar). From what I remember, Larenz said that he sleeps in another room in a joking kind of way. He also said that it was 1) because his wife is mad fertile and 2) sometimes, after decompressing from a role, the space can be good for their relationship overall. But after he got so much media attention for talking about sleeping in another bedroom, I decided to dig around, just to see how common married couples sleeping in separate beds actually is. You know what? He's not even close to being the only one who does it.
Today published an article last month citing a survey (via a company called Mattress Clarity) of 3,000 Americans.
31 percent said that they are all about getting a "sleep divorce"—you know, remaining married but not sleeping together. Not only that but 1 in 4 couples already sleep in separate bedrooms or beds.
Some of the people interviewed in that article said that it was "cool" because sleeping apart provides the chance to have command of the entire room. Plus, you can get your own space in the process. Then there are the couples who sleep apart because one or both spouses snore. A lot. And loudly. If they are going to remain sane, short of a pillow over their (or their spouse's) head, sleeping apart was the only option for them.
That got me to do some off the cuff interviewing of married couples who I personally know. When I asked a few of them if sleeping apart was ever a consideration, this is what some of them said (I'm leaving real names out on purpose):
*Allison. Married 10 Years. "Trust me, if I could get my husband to consider it, I definitely would. Between us both liking the room a different temperature and him always wanting to cuddle when I'd prefer to sleep without all of that all of the time, I'm sure I'd get a lot more rest."
*Andre. Married Four Years. "Sharing a bed is an adjustment. I mean, as much as I love my wife, there are times when you just want some alone time. We've never talked about sleeping in separate beds, but I can't say that I'd be opposed to it."
*Mark. Married 25 Years. "The Bible doesn't say that 'sex in marriage is undefiled'; it says that 'the marriage bed is undefiled'. There is something intimate and special about sharing a bed with my wife. I've never considered not doing it. Not once." (The Scripture he's referring to is Hebrews 13:4, by the way.)
*Crystal. Married Seven Years. "Why does it seem like folks are looking for more ways to not be married? Your spouse is not someone who comes over for a slumber party. A part of what comes with marriage is sharing a bedroom and a bed. Sounds like a recipe for disaster, if you ask me."
How Many Married Couples Actually Live in Different Homes?
See what I mean? Different people bring different views into the concept of marriage. As far as what Crystal said, although I definitely get why she feels that way, it might trip her—and a lot of other people—out that it has been reported that approximately four million married couples live apart. The reasons vary from conflicting work schedules and personal preference to one partner being incarcerated or in a nursing home. In the article that cited the sleep divorce stat, it featured couples who said they are very happy being married and not sharing a roof. Psychotherapist and author Tina B. Tessina said it works well for so many because, "Couples who are living apart successfully are individuals who like living alone, but still want companionship and the financial benefits of marriage." Soo…it's like dating exclusively but still getting a tax write-off? Interesting.
When I read another article on the topic, a counselor said he does it as a way to keep a couple from divorcing. He has the spouses sign a 120-day contract stating that although they will agree to live apart, physical and emotional affairs were not allowed. According to him, it worked for some of his couples. As a result of being apart, they were more proactive about spending a few nights a week together and "sleeping over" on the weekends.
Yeah. That still sounds like dating to me. I mean, as a marriage life coach who specializes in reconciling divorced couples, I dig the whole married-but-living-apart approach as a last-ditch effort before two people decide to call it quits. But for two people who aren't in marital trouble, doesn't it provide an unrealistic approach to the marital dynamic? Isn't it kind of like "playing house" or being "kinda sorta" married? And as far as what Tina said about couples living apart because they would prefer to be alone, why not just be…single?
Because honestly, a lot of what I've shared about all of this sounds a lot like another article—"More Older Couples Stay Together Because They Live Apart". It was published this past July and it features couples who aren't married but are in committed relationships. Basically, the article gets into the fact that more and more seniors are opting out of getting married or living with someone; instead, they prefer to have dinners with their significant other during the week and sleepovers on the weekend. One of the studies in the article stated that unmarried couples between 57-85 were twice as likely to live apart than together these days. All because they enjoy being together without living together.
I get that. I mean, I personally have no intentions on living with someone prior to saying "I do". But again, that's speaking to single folks and a perk of being single is not having to share your space if you don't want to. But when you're married, is it cool—and more than cool, is it realistic—to have the benefits of marriage without the responsibilities as well? Isn't actually living together a part of the marriage package?
I went back to the four people I interviewed about sleeping vs. not sleeping with their spouse. This is what they had to say on the matter.
*Allison. "Girl, I wish I would tell my husband that we should live in different houses. I think that taking girl and guy trips without your partner sometimes is cool, but living apart sounds like you're separated. It also seems like you're living in a fantasy world. If you're not having to deal with the day-to-day of being with the person you vowed to spend your life with, you're not married in its totality."
*Andre. "I haven't been married five years and already get how awesome this whole concept could be. I also think it can make you think that you're single when you're not. Being married is about sharing more than last names and tax write-offs. It's about sharing your entire world. That's hard to do under two different roofs."
*Mark. "I bet a man came up with this whole 'Hey babe, let's be married but live apart' thing. Sounds like another version of the cow vs. the milk if you ask me. When you live with someone, you really get to know them. It also teaches you a lot about yourself. Marriage isn't for selfish people. If you're down with living apart from your spouse, that sounds pretty convenient…convenient to the point of being really self-absorbed."
*Crystal. "Shellie, do you really have to ask what I think? If you don't want to live with someone, don't get married. It's as simple as that."
If you're curious what I think, I actually have a ton of thoughts on all of this. But the Reader's Digest version would probably be, if you'd be down to not live with your spouse, ask yourself why. The answers could very well reveal if you've truly contemplated all that comes with marriage. Because Allison and Andre are right—if you don't want to share your entire life, if you only want to give access to pieces and parts of it, why get married at all?
But again, I want to hear your thoughts as well; especially if you happen to be a married person who is currently living in a different spot than your spouse (and it's not due to a separation). What are the pros? What are the cons? Do you think it's a wise thing to do or do you advise against it?
Since there are currently millions of married couples who don't live together, if there's one thing that we all can agree on, to a large extent, is there is no one way to be married. Some people are making theirs work and last by choosing to ditch the tradition of living with their partner. Instead, they seem to be more in love than ever by actually choosing to live apart.
Want more stories like this? Sign up for our newsletter here and check out the related reads below:
6 Questions To Ask Yourself Before Ending Your Marriage
10 Things Married Couples Wished They Paid More Attention To While Dating
These 7 Married Men Have Some Marriage Myths They Want To Debunk
I'm Not Your Relationship Goals: A Word To Single Ladies From A Married Woman
Feature image by Shutterstock
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Different puzzle pieces are creating bigger pictures these days. 2024 will mark a milestone on a few different levels, including the release of my third book next October (yay!).
I am also a Professional Certified Coach. My main mission for attaining that particular goal is to use my formal credentials to help people navigate through the sometimes tumultuous waters, both on and offline, when it comes to information about marriage, sex and relationships that is oftentimes misinformation (because "coach" is a word that gets thrown around a lot, oftentimes quite poorly).
I am also still super devoted to helping to bring life into this world as a doula, marriage life coaching will always be my first love (next to writing, of course), a platform that advocates for good Black men is currently in the works and my keystrokes continue to be devoted to HEALTHY over HAPPY in the areas of holistic intimacy, spiritual evolution, purpose manifestation and self-love...because maturity teaches that it's impossible to be happy all of the time when it comes to reaching goals yet healthy is a choice that can be made on a daily basis (amen?).
If you have any PERSONAL QUESTIONS (please do not contact me with any story pitches; that is an *editorial* need), feel free to reach out at missnosipho@gmail.com. A sistah will certainly do what she can. ;)
This Black Woman-Owned Creative Agency Shows Us The Art Of Rebranding
Rebranding is an intricate process and very important to the success of businesses that want to change. However, before a business owner makes this decision, they should determine whether it's a rebrand or an evolution.
That's where people like Lola Adewuya come in. Lola is the founder and CEO of The Brand Doula, a brand development studio with a multidisciplinary approach to branding, social media, marketing, and design.
While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
Feature image courtesy
The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Eve Opens Up About Motherhood Fears And Why Her Psychic Fired Her As A Client
Eve just released her memoir, Who’s That Girl?, and is reflecting on significant moments in her life. The rapper and actress began her ascension to stardom as the first lady of Ruff Ryders, a rap label and group that consisted of the late DMX, Swizz Beats, and more.
As a rap artist, she released many hit songs, including “Love Is Blind,” “Let Me Blow Ya Mind,” and “Who’s That Girl?, which is also the name of her memoir. Throughout her lifetime, fans have watched her go through many transitions like acting, starring in the Barbershop franchise and even having her very own sitcom, Eve.
And now she is a mom and living across the pond in the UK with her husband, Maximilian Cooper, and family. As a first-time mom, she had a lot of fears she had to overcome, especially after dealing with an ectopic pregnancy in her younger years. She opened up about it during her visit to The Breakfast Club.
“I had this ectopic pregnancy when I was on my sitcom that I never told anybody about, and I actually did not even recognize it until I was ready to get pregnant with my kid,” she revealed. When she was pregnant with her son, Wilde Wolf, Eve shared that she was always nervous that she would lose her baby.
“I was anxiety master level when I was pregnant on the set of Queens because I was like, here it is, I’m working, which is great, and I’m so grateful and blessed, but is it to the detriment of my kid? Like, am I gonna lose this baby?”
She even got emotional as she shared that she was afraid that she wouldn’t connect with her son after being told that it could sometimes happen. “I just thought, possibly the way that I grew up, that I won’t be,” she admitted.
The “Gangsta Lovin’” artist even shared her vulnerability with using alcohol to cope with anxiety and how a DUI and her psychic at the time letting her go as a client made her face her issues.
“I would call her for everything because I didn’t trust myself, and one day, she fired me,” she recalled. “I called her, and she was like, no, you’re depending on me for too much. She was like, I have to let you go.
She continued, “At one point, I called her and I was just in this dark place, and she was like, you know what you need to do. I am not responsible for you. You have to figure this out. And this was during that time, the DUI, it was all that shit where I was just trying to figure shit out.
“At the end of the day, you cannot look outside yourself. It does not matter who it is or what they do. You have to look within.”
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Feature image by The Hapa Blonde/GC Images