Here I am. Ready to discuss something that a lot of us think about yet aren't necessarily or entirely comfortable with discussing — the smell of our coochie. First, let me say that anything that has to do with what makes us a woman is something that we should be cool with talking about (straight up). Then let me add that before getting into these 10 points, if you are trying to make your vagina smell like a bed of roses or a fruit basket, that is never gonna happen. The reality is our vaginas house a ton of bacteria — both good and bad. This means that sometimes it's gonna smell a little on the sour side (like tangy-like). Other times, it may smell like a copper penny (like around our periods). Other times, it may mimic molasses; still not a big deal. The main thing to look out for is a fishy odor or an ammonia-like scent. If this is the case, that typically points to an infection of some sort (one you should see your doctor about).
However, if the smell you're currently dealing with is more in the lane of body odor (which usually happens due to a lot of trapped sweat which is why you should almost always wear cotton undies) or one that is just not-so-fresh, I've got a few things that can help to get things back on track, so that you can feel more confident about how things are looking — well, smelling — down below.
1. Balance Your Vagina’s pH
When it comes to this point in particular, I actually just recently wrote an entire article on it. If you check out "Sis, This Is How To Keep Your Vagina's pH Balanced" on our platform, you can learn more about what a pH balance actually is, things that can throw it way off and how to get it "back to the middle" (cue India. Arie). For now, I'll just say that when it comes to keeping your vagina smelling like it's supposed to, a lot of the other "hacks" that I'm about to share wouldn't be all that necessary if your pH level is straight. However, the following nine can play a direct and significant role in helping to make that happen, so let's keep going.
2. Eat Less of Sulfur Foods
Sulfur is interesting in the sense that it's a chemical in your body that helps your system to produce various amino acids. Because of this, it's beneficial in fighting dandruff, relieving allergy-related symptoms, lowering high cholesterol levels, clearing up acne, helping to unclog arteries and so much more. That's the good part. The downside is it can cause your vagina to smell not so great because sulfur has a bit of a bad egg smell due to some of the compounds that it oftentimes contains. For this reason, eating a ton of foods that have sulfur in it could make your vagina smell a little on the unpleasant side. So, if you're a huge fan of stuff like onions, garlic, broccoli, cauliflower, spinach, kale, eggs, walnuts, beef or turkey — while I'm not saying to go without these foods (because they are also really good for you), if you sense that your vagina isn't smelling so great, scale back and see what happens. Less sulfur in your system might just be the key.
3. Consume Kefir
Gee. I wish I had become a fan of kefir a lot earlier in life because, now that it's a part of my diet, I can really tell the difference.
If you're not familiar with what it is, kefir is a fermented food (in drink form) that has the texture and consistency of liquid yogurt yet a probiotic content (two to 10 billion colony-forming units compared to the mere 50 million that's in yogurt) that is totally off of the chain. This is good to know because, within your vagina, there is both good and bad bacteria. When the bad bacteria takes over, not only can that result in irritating health issues like a yeast infection, it can also cause odors from that area to arise.
So, whether you choose to drink kefir straight or do something like pour it into a smoothie, try and add it to your regimen. Like I said, I have and have absolutely no regrets.
4. Snack on Pineapples and Watermelon
Speaking of consuming things that will make your vagina smell better, anything that will help to give your immune system a boost is always a good idea — including foods that are loaded with Vitamin C. The reason why I specifically listed pineapple and watermelon here is because they both are great at promoting gut health (which also helps your vagina to smell good and healthy). Also, while your vagina will never taste like a pint of ice cream (it wasn't designed to), the extra antioxidants in both of these fruits can help it seem, just a little bit on the sweeter side.
5. Take a Neem Oil Supplement
Something else that you might want to consider doing is taking a neem oil supplement.
Neem is a natural herb that has some pretty potent antifungal, antiviral and antibacterial properties in it. This is good to know because, when it comes to your vagina, not only can it help to speed up the healing process of STDs such as gonorrhea, chlamydia and herpes (it doesn't replace antibiotics, it just helps your system to recover faster), it can also help to protect vaginal infections from occurring — ones that could result in your vagina being not so fresh.
While some people like to soak in neem leaves or drink it in tea form, another route is to take a neem oil supplement. As a bonus, the fatty acids in it can help your skin to glow as it fights aging signs.
6. Use a Menstrual Cup
Although I used to wear them in college and a part of my 20s, on this side of wisdom, I'm not a fan of tampons. Like my mother used to oftentimes say, "that blood is designed to flow out". Indeed. As far as pads go, besides all of those fibers not being the best for the environment, they can actually be the cause of vaginal odor during our cycle. While I was in my 40s before I got a hold of a menstrual cup, it really has been life-changing for me. It's comfortable. There's far less leaking. And I don't smell a thing. So, if you've yet to try one, maybe this will be the lil' push that you need to at least give one a try. (By the way, if you have a high cervix like I do, the one that I adore on a whole 'nother level is the INTIMINA Lily Cup. Thank me later.)
7. Drink Mint Water
Something that your vagina is full of is mucous membranes. Basically, they provide a protective fluid inside of your vagina. In order for them to function properly, you need to consume the standard 6-8 glasses of water on a daily basis. If you really want to be intentional about your vagina smelling good, add some fresh mint to your glass. Mint contains antibacterial properties that reduce bacteria all throughout your system, your vagina included. Mint is also high in fiber which helps to keep you regular which helps to keep toxins out of your system — which is always good when you want to smell great in your nether regions.
8. Put Apple Cider Vinegar and Baking Soda into Your Bathwater
Something that I personally think kinda sucks yet "such is life" is the fact that hot showers and baths have a tendency to throw our pH balance off. So, what temp should your water be? From what I've researched, it needs to be just a tad above your normal body temperature which puts it at around 90° F and 105° F (32° C – 40° C). Anyway, on the days when you want to take a long soak (check out "Did You Know There's A Right & A Wrong Way To Take A Bath?"), it can't hurt to pour a cup of apple cider vinegar (the kind with the mother) and a half cup of baking soda into your tub. The antibacterial and antiseptic properties in the vinegar will flush out toxins and remove bacteria from your vagina (and vulva) while the baking soda will help to deodorize your genitals. For the record, you don't need to do this every time. Just when you notice that your vagina is a little "too tart" smelling, your vagina/vulva is irritated or you want to feel a little extra fresh.
9. Make a Peppermint or Oregano Oil Spray
Oregano is an herb that derives from the mint family. As far as your vaginal health is concerned, some people use it as a way to fight the overgrowth of candida; that's because it contains really potent antibacterial properties, the kind that fight "bad bacteria". That's why you might want to also make an oregano spray out of distilled water and pure oregano oil. Just fill a small spray bottle up and add 10 drops of oregano oil. If you're about to go work out, spray a bit of the combo onto your pubic mound (not directly into your vagina). It can fight odor-causing bacteria so that odors won't arise.
10. Practice Proper After-Sex Protocol
Sperm/semen can throw your vagina's pH levels way off which can also result in your vagina not smelling too awesome. That's just one more reason to go with a condom when you're getting it in (check out "10 Things You Should DEFINITELY Know About Condoms" and "10 Ways To Make Using A Condom So Much More Pleasurable"). Yet if that's not how you get down, while it might seem all romantic 'n stuff to lay up with your partner for hours after climaxing (I mean, here's hoping, right?), it really is a good idea to follow a bit of an after-sex protocol which includes peeing right after sex and taking a bath, if you can.
An article that I wrote for the platform entitled, "Here's How To Care For Your Vagina AFTER Sex" can give you a play by play breakdown. I mean, it's not like he can't join you in the water if you want (check out "So, This Is How To Make Shower Sex So Much Better"). That way, you can get a 2-for-1 deal — another round and a healthy va-jay-jay. Simultaneously. Dope.
To learn more about all things vaginal health and wellness, check out the xoNecole Women's Health section here.
Featured image by Getty Images
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It’s not like it has to be a bad thing. In fact, studies say that somewhere around 15 percent of engaged couples actually met through a friend. All I’m saying is, before you entertain someone’s “I’ve got someone I want you to meet” invitation, it would benefit you to interview them first — for the sake of all parties involved.
The questions that I recommend asking? The following six are what I think can get everyone on the same page, so that there is more pleasure than regret from the hook-up attempt.
1. Why Are They So Invested?
GiphyTwo things that I recently watched over again are the series Survivor’s Remorse (the writing is so damn good) and a movie called Trapped in Temptation (both are currently on Tubi). Something that both of them made me think about is the fact that motive reveals a lot when it comes to why people say and do the things that they do.
When it comes to the movie, specifically, without giving the film away — let me just say that, if you are in a relationship, be really careful about listening to individuals who try to talk you out of maintaining it. More times than not, the motive is shady as hell. And honestly, sometimes people who are close to obsessed with you being in one deserve a bit of side-eye too.
Now, if it’s someone who loves all things love, they are in love and they want you to experience something similar — that’s sweet. Just make sure that they are approaching the set up from a healthy space. What I mean by that is they don’t see singleness as some sort of relational handicap or they aren’t trying to override what you want for your life as if they somehow know better (there are so many ways to be a control freak, y’all).
Hmph. Now that I think about it — make sure that the set-up crew isn’t trying to use you to “save” some male friend or relative of theirs. I say that because I once knew a mother whose son had — count ‘em — 10 kids and she was FOREVER trying to get me to date him. Girl, that wasn’t for me. She was looking for a Holy Ghost Jr. for that child of hers. I’ll pass. HARD PASS.
Bottom line with this one — if someone wants to set you up with someone else, the first thing to ask is why? Make sure to really listen to what their answer is. Then pay attention to if your mind, body and spirit are at peace with their answer(s).
2. Do They Know What You Want?
GiphyI don’t know about y’all, but the people (and let’s be honest, by far, it’s usually women) who have tried to set me up with someone? They didn’t even know what my preferences or type was. Hell, they didn’t even know my thoughts or timeline as it relates to being in a serious relationship were either. And what that boils down to is they were trying to hook me up based on their agenda, not mine — and that usually meant that the guys who they came up with? Yeah…I was good on them. LOL.
Yeah, if someone wants to hook you up, you definitely should ask them if they know what you are looking for in a guy when it comes to his looks, personality, passions, spirituality, relational desires and goals, location, etc. Because, indeed, what is the point in going out with someone who is fine as hell and yet, you want kids and he doesn’t (or vice versa) or who has a great personality yet he isn’t even in the same ballpark of your spiritual beliefs?
If your friend really wants to help you out, valuing your time should come with that — and that means bringing someone into your life who complements your lifestyle. No wiggle room here.
3. Are They Aware of Your Deal-Breakers?
GiphyLast year, I wrote an article for the platform entitled, “Should Bad Sex Actually Be A Relationship Deal-Breaker?” The thing that I think needs to go on record about deal-breakers is they aren’t exactly standards that you have. No, a deal-breaker is something that can’t be worked out even after trying to negotiate or compromise. When it comes to relationships, a deal-breaker might be how long two people should date before becoming exclusive or getting engaged. Another deal-breaker might be if being religious is more important than being spiritual and how that manifests itself (church or no church, etc.). And yes, another deal-breaker may be what each other’s sexual needs and expectations are.
When someone is setting you up, it is imperative that they know about your standards. For instance, for me, I am not interested in dating a divorced person, pretty much ever (I Corinthians 7:10-11). I’ve had friends who have tried to hook me up with that demographic before and it has always been a moot effort. The fact that some of them have gotten frustrated with my convictions has absolutely nothing to do with me. Some have tried to get me to compromise my deal-breakers too — like a long-distance relationship. Is it a firm “naw”? No. However, it’s not really something that I am interested in, so why not just…recommend someone local?
Yeah, if someone thinks that they know you well enough to hook you up, they absolutely should be well-versed in what your deal-breakers are before they do. And if they’ve never asked, all they are doing is assuming — and we know what that typically means. LOL.
4. What Is Their Track Record?
GiphyIt’s kind of wild that we now live in a time when more couples meet online than they do through “old-fashioned ways” like via their friends (although some reports say that Gen Z is getting back to that) — and yet, here we are. Still, if you are willing to let someone play pseudo matchmaker in your life, you are well within your rights to inquire about their track record in that department. Have they hooked others up, successfully, before? Has any of their “Cupid work” caused both people to get exactly what they wanted out of the situation? If/when things went awry, why was that?
I know someone who is constantly trying to hook people up. Thing is, maybe 10-15 percent (no joke) of their efforts have proven to be positive and fruitful — and we’re talking about close to close to two decades of them doing it. Listen, time is too precious to be out here doing stuff ONLY to please other people. That said, if someone wants you to devote some time to one of their grand ideas, you are well within your rights to ask about their past and current success score when it comes to it.
5. Can They Keep Their Own Feelings Out of It?
GiphyWanna know if someone who is offering to do something for you is actually doing it more for themselves? If they try to make it be about them when things don’t go the way they would like, that is a dead ringer. An example? They post a message about you on social media and then question you about why you didn’t do the same thing in return. Another example? They do something for you and then throw it in your face during an argument. Still another example? They set you up with someone, it doesn’t work out, and suddenly you’ve put them in a weird spot. No dear — you put your own self in that position by trying to hook two people up in the first place.
I promise you, it will spare everyone unnecessary energy spent (or even drama experienced) if, before you agree to be hooked up, you get the matchmaker on record stating that they will keep their emotions out of it as much as possible. MEANING — they will do the introductions and then let the chips fall where they may. If they can’t do this, my two cents (save it or spend it) would be to decline the offer. Because all you need is someone texting you about why you haven’t called their cousin back or having an attitude with you when you break up with some guy at their church who they thought was the perfect catch (P.S. These aren’t hypothetical examples — LOL).
6. Will They Respect Your Boundaries? Start to Finish?
GiphyYeah, this final one is a biggie. Just because someone sets you up with another person, that doesn’t automatically or necessarily mean that they should have the right to the details of the dynamic. I don’t care if it’s the first date or the 10th date. I don’t care if you decide to just be sex buddies or to have a full-blown relationship. I don’t care if you stay together or break-up — it’s your relationship which makes it your business. Whatever you share is privileged data.
Yeah, I would say that probably the most challenging thing about being hooked up by someone you know is they have a tendency to think that they are a part of the relationship too — and that is a lie. If things go well beyond a couple of dates, you and the guy should discuss what you will both share with the person who introduced you and then agree to stick to that boundary, no matter what. It’s a great way to protect the dynamic, to keep “outside voices” from influencing the growth and to navigate how you want to move, moving forward.
Someone who hooked you up for the right reasons and knows how to honor limits? They will understand. Will they ask questions? Absolutely. Will they pry? Nah.
___
Should you sit and let someone hook you up? I mean, you never know how your blessing will come. Just make sure that they are prepared for you to do some digging into their mindset before they start sweetly meddling into your love life.
It’s only fair. Hell, and right. LOL.
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