With the cost of living on a steady incline and Sallie Mae swallowing up earnings before they are even realized, it's no wonder that everybody who is somebody is on the quest for more income. Regardless of profession, millennials everywhere are diving into extra ways to make dividends. We've coined this way of life "the side hustle."
From where most of us stand, starting a side hustle is a no-brainer, yet realistically, successfully adding new responsibilities to an already busy lifestyle takes strategy and commitment. If you are looking to get off the sidelines and into the game, here are 6 tips that will position you to win.
Research
Most side hustles never take flight because we fail to do adequate research. Research teaches business owners the tools necessary to succeed. Without some understanding of how to run a business in your industry, it is difficult to maximize revenue. To get started, do a simple Google search related to the side hustle you have in mind. Learn all you can learn from blog posts, YouTube, seminars, and courses. Use this information to compile takeaways, things to consider, and action steps.
After you've done your homework, it is always a great idea to share your findings with a trusted resource who has a proven history of succeeding in the area of your side hustle. Rather than "picking their brain," ask them to validate whether or not you are on the right track. Add the feedback you receive to your repertoire of learnings.
Plan
Even side hustles need a business plan. A business plan is a written document that details the goals of the business, a plan for accomplishing the goals, a time frame for accomplishing the goals, and measurements of success. You can find templates for business plans online. The Small Business Development Center in your city is also a great resource for assistance. These offices provide services at little or no cost to you and are also a great way to prepare for financing and grants if necessary.
Ultimately, your business plan serves as the blueprint of your side hustle.
It will guide budgeting, expansion, and everything in between so it is important that you put true effort into drafting it. As your business evolves, you should consistently update this plan to reflect changes in direction or new goals.
Implement Systems and Habits
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Having a business plan means nothing unless you implement systems and habits necessary to be successful in the day-to-day operation of the business. As such, you should start by brainstorming ways you can increase productivity and decrease disorganization or inconsistency.
Let's say you are interested in being a freelance writer while still maintaining your full-time job. Implementing systems and habits might look like batching all pitches for the week each Sunday, committing one hour each evening to writing approved stories, and blocking off Saturday mornings for final edits and story submissions.
Regardless of the side hustle, systems and habits are a must for managing it all. There are a few overarching themes amongst side hustlers everywhere that can serve as a starting point for your systems and habits.
Most side hustlers are weekend warriors who sacrifice lounging or connecting with friends in exchange for working. They are earlier risers or late owls who maximize hours outside of their 9-5 to grow their business. You can also find these entrepreneurs utilizing their 30-minute or 1-hour lunch break to tackle important tasks for their side hustle, such as clearing out emails, taking consultations, or attending conference calls.
Develop a Marketing Plan
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Branding is key to selling. If you want customers to do business with you, look like a top-tier business. Create a website that includes services, products, contact information, and even blog posts. Revamp your social media pages so that they relay a clear marketing message that draws customers in. Avoid posting things that take away from this marketing message and get intentional about posting regularly to at least two social media platforms. A good post will keep your services at the forefront of your customer's minds and entice them to purchase from you. Be authentic, informative, and credible in your approach. This trifecta will enhance your sales.
Network
Sometimes it isn't about what you know so much as it is about who you know. Even with the best products or services, you have to position yourself around the right people. Put yourself out there so that others know what you are offering and why it is valuable to them or the people around them.
Go to meetups and functions that give you the opportunity to connect with a crowd you can learn from. You should also use your Rolodex of friends, family, and acquaintances to assist you in areas that may require outsourcing. One example might be pitching a graphic design student to create your company website in exchange for building her portfolio, class credit, or tickets to an upcoming concert. These situations are often a win-win for both parties so don't hesitate to ask.
Maintain Solid Work Ethic
No matter the success story, the work came first. There is no amount of bright ideas or planning that can substitute for actually doing the work. At the end of the day, being successful takes commitment, consistency, and sacrifice. It won't matter that you have a bomb accountability partner or an amazing list of action plans if you allow yourself to get lazy. Dedicate yourself to going the extra mile and the results will speak for themselves. It takes a certain amount of "want to" to work your dream. Evaluate your "want to" often, being determined to show up for yourself no matter what, and you will succeed.
Featured image by Getty Images.
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Okay, but what if you’re someone who, for whatever the reason, can’t stand traditional vitamins? Maybe they’re too hard to swallow. Maybe they taste nasty. Maybe you’ve never really seen how they can truly benefit you. Well, for the first two issues, in just a moment, you’re going to see why gummy vitamins might be the best alternative for you. As for the last point, as I get into some of the benefits of taking gummy supplements, you may see why taking vitamins can be a really good practice overall.
Gummy vitamins have been all the rage for a few years now. If you’re wondering if they’re more hype than anything else, please read on.
Why You Should Feel Good About Enjoying Gummy Vitamins
Photo by Maria Kozyr on UnsplashEven though I don’t have a problem with swallowing vitamins, I must say that about half of the supplements that I take are gummies at this point. I mean, let’s not act like they’re not sweeter, easier to consume, and, all around more fun (I mean, if vitamin taking can be considered an enjoyable activity).
And so yeah, when it comes to the top reason why you shouldn’t think twice — or feel bad — about taking the gummies route for your supplemental health, it’s because gummies make it easier to take vitamins in the first place. Thankfully, there are other reasons, though.
- Depending on the brand (more on that in a bit), vitamin gummies have basically the same nutritional value as traditional vitamins
- Your system is able to process/digest them more easily than traditional vitamins
- They’re super convenient (because you don’t need a beverage in order to take them)
- They oftentimes are branded for specific needs like hair/skin/nails, feminine pH, and others
- Although there are vitamins that also come in liquid form and chewable tablets, gummies tend to taste much better than them all
A deliciously convenient way to get the vitamins and minerals that you need. If that’s not an awesome reason to take gummy supplements, what is, y’all? What is?
What You Should Be Aware of on the “Downside” As Well
Okay, so what if you’ve heard somewhere that vitamin gummies are something that you should do your best to avoid? Is there any kind of truth to that? The short answer (based on the “pros” that I just provided) is “no.” However, before you decide to go vitamin gummies shopping, there are a few other things to keep in mind:
- Vitamin gummies taste good because they have a good amount of sugar in them (oftentimes 2-8 grams per serving) which can lead to tooth decay or, if there are sugar substitutes in the gummies, that could lead to intestinal issues
- Vitamin gummies need additives and preservatives in order to have a decent shelf life and sometimes those aren’t the best for you overall (although the FDA did recently ban red dye in food which makes this less of an issue)
- Although vitamins don’t technically expire, many of them do lose potency after about two years — faster when they are in gummy form; that’s because gummies are more susceptible to moisture and moisture can ruin supplements faster
- Since vitamin gummies taste so good, that makes it easier to take more than the daily recommended amount (which is on the label) — and that can lead to things like vomiting and/or diarrhea
- Minerals like iron are missing from vitamin gummies; mostly because they create a metallic taste that prevents gummies from being as appealing to the palate
So, you know what all of this means, right? Although, for the most part, vitamin gummies can be beneficial for you, 1) you shouldn’t expect them to be total health life-changers and 2) you definitely need to be wise when it comes to selecting the ones that will be best for you.
And that brings me to my final point about vitamin gummies today…
5 Tips for Getting the Most Out of Your Supplement Gummies
When I first started getting vitamin gummies, I didn’t have this checklist. I wish that I had, though, because it took me a minute to figure out which gummies were going to not just taste good to me but actually be good for me. After a bit of trial and error, this is how I finally got to a brand that I am happy with.
1. Do some branding homework. Honestly, this should apply to both traditional and gummy vitamins because, as far as supplements go, they DEFINITELY are not all created equal. As far as my favorite gummy brand is concerned, it’s probably Nature Made, although OLLY, Honibe, and Smarty Pants are other ones that come highly recommended by health experts.
2. Make sure that the gummies are third-party tested. Basically, what this means is that the product has some sort of certification stamp on it. Speaking of stamps, be sure to check the expiration date on your gummies too. You’d be surprised by how many stores try to pull fast ones when it comes to not staying on top of that.
3. Pay close attention to what the label says. When you’re looking at the back of the label of any edible product, the nutrition is listed by what it has the most of. For instance, if you see vitamin C first, then it has more of that than anything else. And so, please, make sure that the additives and preservatives are very low. In fact, you’d be better off with a gummy that has none of them or has natural flavors and coloring instead.
4. Prefer what’s low in sugar. It’s not that we shouldn’t have ANY sugar in our life, it’s that we shouldn’t have more than 36 grams as a man and 25 grams as a woman on a daily basis. That said, if a gummy contains more than a third of what you should be consuming every day…can you see how that is already potentially problematic? Moral to the story: definitely look at the label for the sugar content too. Because it doesn’t make a lot of sense to take something for nutrition reasons if a ton of sugar is going to jack it up.
5. (Probably) go with bottles. Although gummy vitamins come in different types of packaging, you probably should go with bottles. Why? Because they typically have a seal that lets you know, beforehand, if the bottle has been tampered with or not. Pouches and jars don’t typically give you that kind of reassurance.
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Even if it wasn’t on your bingo card to learn about gummy vitamins today (LOL), I’m hoping that you can feel more confident about them, the next time you see a bottle at Target or your favorite pharmacy. Shoot, being able to consume something that tastes great that is actually good for you — how can that not make reading all of this totally worth your time?
I’m sayin’.
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Featured image by Grace Cary/Getty Images