
Sephora & Moschino Debuted A New Makeup Line That Looks Strangely Familiar To This Black-Owned Beauty Brand

If you've ever seen the classic African-American film, The Five Heartbeats, you know that the scene when the leading men get their dreams stolen by The (whitewashing, song-stealing) Five Horseman is a real-life tear jerker. Like in any movie based in that time period, it was made abundantly clear that black creatives had gotten the short end of the stick for decades. Before Elvis Presley, Little Richard was the crowned king of Rock & Roll. And before Moschino teamed up with Sephora, Raynell Steward, affectionately known as Supa Cent, created The Crayon Case.
A business that started off as a small town operation is now a company that has garnered over $1 million in less than two hours. If that isn't black girl sorcery at its finest, I'm not sure what is.
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Supa is a mother-of-two, fiance to a business owner, and New Orleans native who's created a platform for women who have gone through hell to beat the odds. In the past, she's broken the Guinness Book World record for having the largest toy giveaway (ever), and after building her multi-million dollar company from the ground up, she is one of the most relatable influencers in the game right now. What's not to love?
Although Supa has been wildly successful on her journey, there are forces beyond our control that will always try to snatch your joy when you're not looking. I'm a huge fan of Shark Tank, and on the investment-centric show, they always talk about how easy it is for a "big fish" to rip you off and we're seeing that in real life when it comes to the latest Moschino x Sephora collaboration. The collection, which drops April 25, is Sephora's second project with fashion designer, Jeremy Scott, which features teddy bear and, you guessed it, school supply-themed beauty products. How original.
Diet Prada is a popular Instagram page that investigates people knocking each other off, and here's what they had to say about the situation:
"Although in line with the house codes, the collection bears a suspicious resemblance to @thecrayoncase. Launched in 2017 by entrepreneur @supa_cent, much of the line is school-supplies themed, with restocks of the Crayola-inspired palettes and pencil makeup brushes selling out on the regular. Is it possible that Moschino's SS19 marker collection birthed the inspiration for this collaboration? Maybe, but it's hard to fathom with so much overlap."
It's these types of moves that definitively prove that these companies don't have enough black women in the boardroom. Somebody, anybody in the room should have told them, 'nah, sis'.
An article by Black Enterprise mentioned the fact that Sephora could have saved themselves some embarrassment and earned a few extra coins by just partnering with Supa, who literally bought a manufacturing warehouse to avoid constantly selling out of product. Tsk tsk.
The Crayon Case (Image: Facebook)
Since dropping promo for the collaboration, the internet has been buzzing, proving that it's not easy as it was back in the gap to steal from a black creative and not catch any backlash. Despite the fact that these companies may make millions off of one woman's brilliant idea, Supa built a next-level brand with a loyal following that no one else can duplicate.
Despite the chaos that has since erupted in Sephora and Jeremy's comment sections, Supa has yet to issue an official statement proving that real business owners move in silence, even when sh*t gets real. And when the mainstream refuses to show love, know that xoNecole always has your back.
Featured image courtesy of Sephora.
Taylor "Pretty" Honore is a spiritually centered and equally provocative rapper from Baton Rouge, Louisiana with a love for people and storytelling. You can probably find me planting herbs in your local community garden, blasting "Back That Thang Up" from my mini speaker. Let's get to know each other: @prettyhonore.
'He Said, She Said': Love Stories Put To The Test At A Weekend For Love
At the A Weekend For Love retreat, we sat down with four couples to explore their love stories in a playful but revealing way with #HeSaidSheSaid. From first encounters to life-changing moments, we tested their memories to see if their versions of events aligned—because, as they say, every story has three sides: his, hers, and the truth.
Do these couples remember their love stories the same way? Press play to find out.
Episode 1: Indira & Desmond – Love Across the Miles
They say distance makes the heart grow fonder, but for Indira & Desmond, love made it stronger. Every mile apart deepened their bond, reinforcing the unshakable foundation of their relationship. From their first "I love you" to the moment they knew they had found home in each other, their journey is a beautiful testament to the endurance of true love.
Episode 2: Jay & Tia – A Love Story Straight Out of a Rom-Com
If Hollywood is looking for its next Black love story, they need to take notes from Jay & Tia. Their journey—from an awkward first date to navigating careers, parenthood, and personal growth—proves that love is not just about romance but also resilience. Their story is full of laughter, challenges, and, most importantly, a love that stands the test of time.
Episode 3: Larencia & Mykel – Through the Highs and Lows
A date night with police helicopters overhead? Now that’s a story! Larencia & Mykel have faced unexpected surprises, major life changes, and 14 years of choosing each other every single day. But after all this time, do they actually remember things the same way? Their episode is sure to bring some eye-opening revelations and a lot of laughs.
Episode 4: Soy & Osei – A Love Aligned in Purpose
From a chance meeting at the front door to 15 years of unwavering love, faith, and growth, Soy & Osei prove that when two souls are aligned in love and purpose, nothing can shake their foundation. Their journey is a powerful reminder that true love is built on mutual support, shared values, and a deep connection that only strengthens with time.
Each of these couples has a unique and inspiring story to tell, but do their memories match up? Watch #HeSaidSheSaid to find out!
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Life In Full Bloom: 10 Ways To Absolutely Make The Most Out Of This Spring Season
Chile, the fact that we are already less than two months away from the middle of this year lets me know that time is on steroids. As unbelievable as it may seem, here we are, right on the very brink of spring — it’s a new season and with that should come a few new approaches to this thing called life.
Although it’s pretty customary for me to present some spring-themed content (more to come on that, by the way), this time, I wanted to offer up a semi-brief 10-point plan for making the most ofMarch 20-June 20, 2025. Because since time is moving so swiftly, now more than ever, it’s important to make the absolute most of each and every day.
And so, as far as this spring is concerned, here are some ways to do exactly that, sis.
1. Take Advantage of the “Extra” Hour
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If you’ve ever wondered about the backstory of daylight savings, in 1918, the Standard Time Act was introduced in order for us to have an extra hour of sunlight. And while the feelings about daylight savings time are a bit of a mixed bag (for instance, some studies say that it reduces productivity and disrupts sleeping patterns), if you’re someone who feels more energized when the sun is out, you prefer to drive when it’s brighter outside and/or you need the sun for the sake of your mental health (because it sunlight does help to decrease depression-related symptoms) — use “springing forward” as an opportunity to take advantage of all of this.
Because, when you have a full to-do list on a daily basis, you never know what that extra hour can help you to accomplish. Real talk.
2. Get More Vitamin D into Your System
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Speaking of more sunlight, as the days get longer, why not take walks after dinner or enjoy a cocktail or mocktail in your backyard? Both of these options are very easy ways to get more vitamin D into your system — and that’s especially important for us as Black women because our extra melanin makes it harder for our skin to absorb the vitamin D that comes from the sun.
That said, since vitamin D helps to boost immunity, fight off heart disease, regulate our moods, aid in weight loss, and strengthen bones and muscles and the the sun is getting brighter and the weather is getting warmer as we speak, why not absorb all of the benefits of that vitamin D (from the sun) has to offer — just as soon as you possibly can?
3. Become More Creative
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Did you know that, as it gets warmer outside, your dopamine levels start to increase? This is cool to know because dopamine is a neurotransmitter that plays a direct role when it comes to your moods, how you experience pleasure, your attention span, your memories, and your ability to learn. And that’s why there is quite a bit of data that says spring can help you to become a more creative individual.
So, if you’ve been thinking about taking an art class, launching a website or even just writing a poem or song, this would be the time of year to do it. Why wait?
4. Be Open to a (More) Romantic Relationship
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Here’s something that might trip you out. If you’re starting to think more about dating, commitment, and/or sex right through here, the spring season may have something to do with that. Yep, according to science, during the wintertime, your serotonin levels are lower than they are during the warmer months. And since serotonin (a natural body chemical) plays a role in things like your mood and even your libido, if someone (you trust) wants to set you up on a blind date — why not go? You never know what the spring season may bring you. #wink
5. Realize That Humidity Does Have Beauty Benefits
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As it gets warmer, it’s pretty common for humidity to go up a notch too. And since humidity levels are simply based on the amount of water vapors that are in the air at any given time, your skin can certainly reap some of the rewards of there being more moisture in the air. Humidity can give your skin more hydration. Humidity can help new skin cells to turnover at an accelerated rate. Humidity can even slow down the signs of aging. And all of this is just one more reason to spend more time outdoors (with some sunscreen on your face and body, of course).
6. Spring Cleaning Can Get Things (Back) in Order
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Although many people think about hitting those baseboards whenever spring cleaning comes to mind, I’ve written articles for the platform like “Yes Couples, You Can 'Spring Clean' Your Sex Life” and “Let's Finally 'Spring Clean' ALL Of Our Exes Out Of Our Lives, Shall We?” as a reminder that, at the end of the day, spring cleaning should really be about (re)organizing your home and your life, in general.
This includes cleaning up your house; putting away winter clothes; clearing out emails and texts that you no longer need; reevaluating your relationships; setting some new goals when it comes to your purpose, passion, and career, and cultivating a schedule that will help you to make the most of your time.
7. Enjoy Your Local Farmers Market
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Apples, apricots, avocados, cabbage, collard greens, kale, garlic, pineapples, strawberries and turnips. Wanna know something that all of these foods have in common? They’re all in season in the springtime. Know what else? There’s a really good chance that you’ll be able to find them at your local farmers market.
I adore the farmers market for a few reasons. For one thing, the produce tends to be fresher than it is at the grocery store. Another thing? Oftentimes everything is cheaper. Not to mention the fact that by shopping at a farmers market, you are literally supporting the local farmers in your area. Plus, it can be an awesome date experience. Enjoy a couple of hours perusing the market and, if things go really well there, cook some of the things that you purchased and have a picnic later on. Perfection.
8. Spend (More) Time with Your Homies
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Quality time is something that we all need when it comes to nurturing our friendships. So, also use the spring season to hang out with your peeps more. Have a rooftop dinner. Go to the zoo. See a play or movie together in the park. Enjoy wine tasting, miniature golf, or go hiking. TIME once published an article entitled, “Why Spending Time with Friends Is One of the Best Things You Can Do for Your Health.” Check it out when you get a chance. Then send your friends an invite to welcome the new season in.
9. Embrace the Extra Safety
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Guess what else is pretty cool about spring — it’s reportedly the time of year when the least crime occurs. Interestingly enough, although the summertime is when quite a bit of crime goes down, the spring season is when (for instance), your car is least likely to be broken into. Just one more reason to feel pretty good about being outdoors right now.
10. Start Over. That’s What Spring Means.
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I’m pretty big on symbolism and the spring season certainly has some. Spring represents things like rebirth, renewal, starting over and even finding new love. So, if you’ve been feeling like you’re in a bit of a rut as of late and you’re ready for a change, the spring season comes with the type of energy that can encourage and inspire you.
A poet by the name of Christian Rossetti once said, “Spring is when life’s alive in everything.” Plant some seeds of newness in your life — watch how spring blooms for you once you do. Happy Spring, y’all!
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Featured image by Dani DG/Getty Images