If you’re a fan like me, you’ve been down with Rihanna since she was wearing a traditional sew-in (when lacefronts could never), rockin’ cropped hoodies with boyfriend jeans, and asking Mr. DJ to “turn the music up.” Much of her music is part of the soundtrack of my life, from “Umbrella” and “Live Your Life” (both representing the moment that sparked my 5-days-a-week-in-the-club years), to "Take A Bow" (the breakup song I had on repeat for two years straight after my first real grown-ass-woman breakup), to "Man Down" (my F-you song for the abusive boyfriend I stayed with one minute too long that year).
Rihanna has a catalog going back almost two decades, has won multiple Grammys, Billboard Music Awards, and BET award honors, and has experienced the glow-up of three lifetimes in expanding her reach beyond music into fashion and beauty, to the tune of $1.4 billion.
In anticipation of her Super Bowl LVII performance—and as we all reminisce on why Rihanna is the queen of reinvention and authenticity—let’s take a look at a brief snapshot of her career’s most bossed-up and bankable moments:
Rihanna
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2005-2016: Music Career
As a teen, Rihanna earned the chance of a lifetime after she went solo (she was in a group, y’all) and was signed by Jay-Z to a multi-album deal with Def Jam when he was president. Her first album, Music of the Sun, was certified gold just a year later and she’d go on to record more albums with Def Jam before her official departure to join Roc Nation in 2014.
In total, she has sold more than 60 million albums worldwide, along with 215 million digital tracks as a music artist.
She has also earned millions on tours, with few notable ones being 2010’s Last Girl On Earth Tour (which promoted her fourth studio album "Rated R”) grossing $40 million, the Loud Tour in 2011, where she reportedly earned an estimated $90 million, and the Diamonds World Tour in 2013, which grossed more than $140 million in sales worldwide and sold out 84 out of the 87 stops on the tour.
Rihanna
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2009: Fragrance Launches
She was one of the forerunners in the celebrity fragrance line craze of the early 2000s when she signed a licensing deal with Parlux Fragrances Inc. to get paid in royalties, profit-sharing and Parlux stocks instead of cash. It turned out to be a smart move because by the time her fragrance Reb’l Fleur was launched in 2011, it was projected to rake in $80 million. Two other perfumes, Rebelle and Nude, were launched in 2012, and Rogue, was released the next year. Several of them are still on the market today, proving she had that winning touch in the beauty industry even back then.
Rihanna
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2011-2017: Big Steps Into Fashion
In one of her first major breaks in the industry, Rihanna teamed up with Emporio Armani Underwear and Armani Jeans to create a capsule collection and was the face of fall 2011 ad campaigns for the lines. In 2013, she signed a deal with British fashion retailer River Island, debuting at London Fashion Week.
In 2014, Puma tapped her to serve as creative director, brand ambassador, and campaign star. She also released her first shoe, the Puma Creeper, which reportedly sold out in three hours.
Reports at the time indicated that her work with the brand helped boost its sales 17.1 percent, with its 2015 earnings hitting almost $975 million.
She went on to design four ready-to-wear collections for the brand, including Fenty Puma by Rihanna, making its debut at New York Fashion Week for fall 2016, and, for her second and third collections, she took on Paris Fashion Week. Her last collection with the brand was launched in New York for spring 2018.
Rihanna
Pascal Le Segretain/Getty Images
2017: Fenty Beauty Is Born
Fenty Beauty was launched in 1600 stores in 17 countries, and the brand’s products reportedly sold out “almost immediately” both online and in Sephora stores. “Makeup is there for you to have fun with. It should never feel like pressure,” she says via parent company LVMH’s website. “It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
Rihanna has a 50% stake in the brand (valued at $1.4 billion), which earned her billionaire status on the Forbes list. She also became the youngest self-made billionaire with the success of the brand, her earnings from music and performances, and other investments.
The brand, which includes makeup, skincare, and fragrances, is loved for its inclusivity and embracing of all lovers of cosmetics, was named one of Time magazine’s “Best Inventions of 2017,” and generated $550 million by the end of the first year of operation.
2018: Savage x Fenty
In 2018, Rihanna introduced her line of lingerie to the world with an immersive experience during New York Fashion Week. Continuing the message of inclusivity, power, and fluidity, the show and line became a viral sensation on social and in the media. Her stake in this brand is now worth an estimated $270 million.
Rihanna
Kevin Mazur /Getty Images
2022: Retail Stores & Going Public
After the brand saw major success with online sales, the first brick-and-mortar Savage x Fenty location was opened in Las Vegas in January 2022. This year, the company has reportedly raised $125 million in a recent funding round. There are reports that the company is edging toward going public, which could bring the company’s value to at least $3 billion.
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There’s just something about HBCU Homecoming that just hits different. Whether it’s your first time stepping onto the yard since graduation or you’re a regular at every Homecoming tailgate, HBCU pride is undeniable. It’s a vibrant celebration that unites the legacy of excellence and tradition with the energy and resilience of Black culture.
The experience goes beyond a typical college reunion; HBCU Homecoming is a family reunion, a fashion show, a cultural festival, and a week-long turn-up that embodies what it means to be unapologetically Black and educated. For HBCU alumni, the journey back to the yard each year is rooted in a love and pride that’s hard to put into words but impossible to deny.
From statement pieces to tech must-haves, every item represents the intersection of Black pride and HBCU love, ensuring that you show up to the yard in style and with intention. So whether you’re repping your alma mater for the first time since graduation or looking for fresh pieces to express your HBCU pride, these essentials will have you standing out, because, at HBCU Homecoming, it’s not just about showing up—it’s about showing out.
Thread Goals
diarrablu Jant Pants in Alia Noir
High-waisted, wide-legged, and ready to shut down the yard, the Jant Pants by diarrablu bring a whole new meaning to campus chic. Handcrafted in Dakar, Senegal, these free-flowing jacquard pants are perfect for stepping onto the yard with style and ease—making them a must-have for any HBCU alum’s closet.
Silver & Riley Convertible Executive Leather Bag Classic Size in Olive
This all-in-one luxury bag isn’t a bestseller for nothing. The Silver & Riley essential is made of Italian calfskin leather and thoughtfully designed, as it can be worn in four different ways: a shoulder bag, crossbody, a top handle, and a backpack. Chic and elegant, the Convertible Executive Leather bag is “the bag that every woman needs in her collection.”
Renowned Women's Intuition Cotton Graphic T-Shirt
Renowned
Renowned’s Women’s Intuition Cotton Graphic T-shirt features a bold graphic print inspired by the power and essence of women’s intuition. With its striking design, this all-cotton tee is a vibrant thing, making it a statement piece that celebrates feminine energy.
Mifland Million M Mesh Crop Shirt
Talk about bold, the Million M Mesh Crop Shirt combines edgy style with comfort, featuring Mifland’s signature print on a semi-see-through mesh fabric. Show up and show out in sophisticated flair.
HBCU Love FUBU
Melanin Is Life Melanated & Educated - I Love My HBCU Hoodie
Show off your HBCU love with this piece that represents everything you gained from your alma mater: a top-tier education, a community that lifts you up, and a deep sense of esteem for yourself and your culture. Wear it loud and proud, because being melanated and educated isn’t just a flex—it’s a legacy.
HBCU Culture Spelmanite Sweatshirt in Navy
Spelmanites, rep your Spelman pride with this unisex crewneck sweatshirt, designed for ultimate comfort and a relaxed fit. Made from a cozy cotton/polyester blend, this classic sweatshirt is as durable as it is stylish—making it an ideal piece for any Spelmanite showing love for their alma mater.
HBCU Culture Howard Is The Culture T-Shirt
Rock the ultimate flex by showcasing your Howard U love with HBCU Culture’s Howard Is The Culture t-shirt. This unisex tee offers a comfortable, relaxed fit that’s perfect for celebrating your HBCU spirit without sacrificing style or comfort.
DungeonForward FAMU - Strike Bucket - Reversible
DungeonForward’s Strike Bucket Hat brings versatility and style to the FAMU Crown collection with its reversible design, giving you two looks in one. Featuring a sleek black snakeskin-embossed brim lining and a bold outline Rattler emblem, this hat is all about repping your Rattler pride in style.
DungeonForward Savannah State University - HBCU Hat - TheYard
The Savannah State University HBCU Hat by DungeonForward is more than just a hat—it’s a symbol of Tiger pride and a nod to the culture. Perfect for gamedays, tailgates, or just showing off your HBCU love, this hat lets you carry a piece of the yard wherever you go.
Tech the Halls
Anker iPhone 16 Portable Charger, Nano Power Bank
Stay charged up with the Anker Nano Power Bank, which features dual USB-C ports, a foldable connector, and a compact design, making it perfect for those HBCU tailgates and late-night parties you pull up to.
Drip Check
Wisdom Frame 14 Square Sunglasses
Elevate your look with these angular square-frame sunglasses by Wisdom, bringing an ultramodern edge to any outfit. The sleek design makes them perfect for blocking out the haters while you stunt on the yard.
Coco and Breezy Eyewear Fortune in Gray Turquoise
The Fortune Glasses in Grey Turquoise is a bold statement piece to any Homecoming weekend ‘fit that “embody our fearless and outspoken DNA.” With their color and edgy design, these frames by Coco and Breezy are perfect for anyone looking to stand out and express their unapologetic confidence.
Howard U Lapel Pin
Rep your Bison pride wherever you go with this Howard U Lapel Pin from Pretty AmbVision. Whether adding it to your jacket, shirt, or bag, this pin is the perfect way to showcase your love for your alma mater while rocking your HBCU love with honor and distinction.
Mifland Standard Rucksack Mini
The Standard Rucksack is designed to evolve like that HBCU pride—getting richer, bolder, and better with time. Durable, stylish, and built to last, this Rucksack by Mifland is a timeless piece equipped with versatile carrying options and fully adjustable back straps for ultimate comfort.
Stay Fresh, Stay Blessed
Slip Pure Silk Sleep Mask in Pink
Keeping it cute starts with beauty sleep. This luxurious silk mask is an essential for a reason. If protecting your skin and waking up refreshed is your priority, look no further than this Homecoming essential.
Liquid I.V.® Hydration Multiplier Lemon Lime - Hydration Powder Packets
Stay hydrated and energized throughout Homecoming weekend with this Liquid I.V.® Hydration Multiplier in Lemon Lime. Just add a packet to your water bottle, and bless your body with 2-3 times more hydration than water with every packet. Because staying hydrated is the key to popping up and showing out all weekend long!
Loop Experience Plus Earplugs High Fidelity Hearing Protection
Designed for your hearing protection, these sleek earplugs reduce noise without compromising sound quality—perfect for enjoying the band’s halftime show, late-night parties, and DJ sets. Whether you’re front row at the step show or hitting the yard, your ears deserve to be protected in style!
Black Girl Magic Glass Cup
Sip in style and celebrate your melanin with the Black Girl Magic Glass Cup. Perfect for morning coffee, your favorite iced drink, or showing off your HBCU pride on the yard—this cup is all about keeping it cute while radiating your endless supply of Black Girl Magic.
Glow Up & Show Out
Black Girl Sunscreen SPF 30
What Homecoming weekend can be complete without an assist from this beauty find? Formulated to blend seamlessly into melanin-rich skin (no white-cast), protect your glow while you turn up with the Black Girl Sunscreen SPF 30.
Sienna Naturals Issa Rae's Wash Day Ritual Set
Issa Rae’s Wash Day Ritual Set from Sienna Naturals includes the H.A.PI. Shampoo, the Plant Power Repair Mask, Dew Magic, and Lock and Seal to get your crown right. Whether you’re repping your coils or rocking a new color on the yard, these products restore and nourish your strands, keeping your hair healthy, strong, and Homecoming-ready!
54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter
Stay glowing from the tailgate to the after-party with the 54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter. Infused with African-sourced ingredients, this rich, multi-purpose butter is the answer to keeping your skin soft and radiant through all the festivities all Homecoming long.
Saie Glossybounce Hydrating Lip Oil
Keep your lips looking luscious and nourished with the Saie Glossybounce Hydrating Lip Oil. Perfect for adding an extra pop to your pout before hitting the yard or freshening up between events, this lip oil is a beauty essential for staying camera-ready all weekend.
Join us in celebrating HBCU excellence! Check out our Best In Class hub for inspiring stories, empowering resources, and everything you need to embrace the HBCU experience.
Featured image by Visual Vic/Getty Images
Victoria Monét’s Romantic Journey: A Deep Dive Into Her Dating History
Victoria Monét, the multi-talented singer-songwriter known for her sultry vocals and captivating performances, has been making waves not only for her music but also for her openness about her personal life. Best known for hits like "On My Mama" and collaborations with Usher, Monét's career continues to soar as she carves out a space in the R&B and pop landscape.
Alongside her musical success, her dating history has garnered attention, as she has been linked to several high-profile relationships, most notably with personal trainer and entrepreneur John Gaines, with whom she shares a daughter.
When it comes to her sexuality, Monét was hesitant at the beginning of her career to share she identified as bisexual. In an interview with Variety, she said, “I thought that conforming would make me go further. Being picturesque, straight… It almost felt like you didn’t want to add any more weights to your ankles trying to win a race. It’s like, you’re already a woman, you’re already Black — you’d better pick a struggle.”
In November 2018, the artist publicly announced her bisexuality in a post on X (formerly Twitter). This revelation empowered her to express her true self more openly through her music. Notably, in the 2019 duet with Ariana Grande "Monopoly," she sings, "I swerve both ways, dichotomy / I like women and men," boldly asserting her sexual orientation. Additionally, she composed the sensual track "Touch Me," the concluding song on Jaguar. This song is dedicated to her fellow R&B singer, Kehlani, with whom she had a relationship, and who is featured on the remix version of the song. More on this later.
Victoria’s music often reflects themes of love, sensuality, and freedom, creating a safe space for those who feel marginalized or misunderstood. By embracing her true self, both in her personal and professional life, Monét is a powerful voice of representation for queer women of color in the music industry.
Also, is it me or does Victoria Monét stay with a baddie? Let’s run back Victoria’s dating history by using some of her hit songs.
Touch Me: Rumors of Victoria and Kehlani Dating
For years, we have been speculating that Victoria and Kehlani had a lil something going on. Just this year, the “Ass Like That” singer confirmed their relationship. During a High Low with EmRata podcast interview with Emily Ratajkowski, she spilled the tea on her past relationship with Kehlani, working with Ariana Grande, and her love for R&B legend Sade.
The innanets were saying that Victoria’s fling with Kehlani started in 2020 when they recorded the “Touch Me” remix. During the interview, the 30-year-old revealed that she was expecting a child when she and the Kehlani worked together on a song that appeared to be about the "After Hours" singer.
While maintaining a neutral stance towards past romantic partners, Monét has refrained from divulging specific details about her previous relationship with Kehlani. She told Ratajkowski, “[We’re] friends. I kind of am like that with all of my past relationships. I really don’t like the idea of like, now someone’s dead to me, unless they did… I mean, some of my relationships ended where they did me wrong.”
Victoria went on to say, “But like, I don’t know. I just got over it, and I like to have that kind of an open connection, like, I don’t wanna kill somebody off and be like there’s a rule of me not to speak to them ’cause I feel like that takes even more energy to like, try to avoid people and trying to hate them.”
Breaking Point: Victoria Monét’s Relationship With John Gaines
In their romantic journey, Victoria Monét and John Gaines have consistently centered their attention on their small family unit.
Our first glimpse of Gaines came in Victoria's music video for "Moment," where the couple shared some incredibly passionate and sensual kisses.
Initially, they maintained a low-key approach to their relationship but later announced a significant milestone in December 2020: they were anticipating the arrival of their first child. Their daughter, Hazel, entered their lives in February 2021, completing their family circle.
Later that year, Victoria shared with ESSENCE, “We’re completely in love and enjoying our new chapter. [Hazel has] really got him wrapped around her finger, and I’ve seen him change in ways that I know he didn’t expect. She’s growing us up.”
Earlier this year, we found the family oozing adorable family vibes as they all took to the Grammy red carpet looking like walking mannequins. That night our queen took home three awards including Best New Artist.
— Victoria Monét (@VictoriaMonet) September 23, 2024
After seven months, the couple revealed in a joint statement that they had decided to discretely end their relationship. “We spent the last 10 months trying to respectfully and privately navigate the fact that we are no longer in a relationship. Though we still completely adore and respect each other, we are not a couple anymore.”
The announcement continued, “There was no infidelity, toxic behavior, or drama. We both just have some fundamental growing to do that would best be done apart so we can remain the best versions of ourselves for our daughter.”
We Might Be Falling in Love: Victoria’s Budding Romance with Stormzy
Word on the street is that the Jaguar baddie has moved on with a certain tall, dark, and handsome British rapper. Victoria was seen showing some major PDA with Stormzy earlier this month. The Sun released photos of the two embracing and kissing at Heathrow Airport less than a month after Victoria announced her split from John Gaines. According to The Sun, “the 6ft 5in star grinned as he gave Victoria a hug before kissing her on the lips.” An onlooker told the outlet, “Both Stormzy and Victoria looked absolutely smitten with each other.”
Ironically, Stormzy also announced his breakup from TV host beauty Maya Jama this summer, after rekindling their romance. The stars—who had previously dated from 2014 to 2019—acknowledged that they had attempted to make their relationship work, but it ultimately didn't, and that was an acceptable outcome.
"We've been laughing whilst drafting this because we never, ever, in a million years thought we'd be the couple announcing a breakup,” the former couple wrote in a joint statement. "But for the sake of clarity and, more importantly, to allow us the space and grace that's needed for us both to be able to navigate this next bit of our lives with peace, we thought it might be best to.”
Neither camp — Stormzy or Victoria — has confirmed the dating rumors but we all know a picture is worth 1000 words.
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Featured image by TheStewartofNY/WireImage