
Money Matters: A List Of The Leading Black Celebrity Investors In The World

When it comes to money, many of us are behind in ways to provide passive income strategies for our families. Particularly, something that many of us in the culture don't do enough of, is investing. It's simple, to the point, a way to make sure your family is comfortable without putting much effort into doing so.
Well, the celebrities of today does lots of it. In fact, many of their careers take a backseat to the opportunities they have to build their portfolios and create generational wealth for years to come. Now, celebs do more than just sing, act, play a sport, or secure a few little endorsement deals. Additionally, now, they push the limits on those contracts, or with building that business, or capitalizing on their brands. And I ain't mad at them. In fact, I celebrate and welcome them. So, join me as we do just that.
Here's a list of the leading Black celebrity investors in the world:
Note: Data is complied from money.co.uk. They were surveyed on five factors: net worth, number of investments (personal and partner investments), highest investment sum, estimated total amount of funding and average investment sum.
Jay Z + Beyonce
Rapper turned billionaire entrepreneur, a.k.a. Jay Z, obviously topped the list as the celebrity with the most investments. He has made stacks from his album sales and tours, sure, but most of his coins come from his business moves, which include music, tech, art, and luxury alcohol brands. Jay is very well aware of his influence and uses it to his advantage. Buying art for a small(ish) price, rapping about said artist in multiple songs to increase the value, and sitting back and watching it collect prestige, is what he does. And now, the rest of his portfolio, according to money.co.uk, has at least 11 personal and partner investments with a total investment sum of $983M--tech and champagne being his biggest investment areas.
This means that the once kid from Marcy projects, is now worth a cool $1.2 billion.
As far as Bey, she recently announced that she was investing in a hemp farm to obtain her own CBD. She also has a partnership with Adidas, as well as many upcoming business ventures on the way (you know she doesn't give too much away until she's ready).
Oprah
Up next is Oprah Winfrey--also a billionaire, but that has found huge success in media with a career that spans well over 20 years. From here, she pivoted her talk show into a business, and her brand into an empire.
Oprah has a 25.5% stake in her created cable channel OWN. She also has a 10% stake in Weight Watchers. Her other investments includes Maven clinic, Oatly, Apeel Sciences, True Food Kitchen and Waywire.
Dr. Dre
The one and only Compton doctor, Dr. Dre came in next. Dr. Dre is the epitome of what a music producer is and has held this title in a way that no other has. His entrepreneurial journey began in 1996 when he created The Aftermath, shortly after leaving Death Row records that March. And as we all know, he eventually founded Beats by Dre, and sold it to Apple for $3 billion. He still has 20% stake in the company. #whew
Serena Williams
The greatest athlete of all time, Ms. Serena Williams, through her Serena Ventures, has invested in 34 startups over the past five years, with 60% of the investments focused on companies founded by women and minorities. OK, I'm going to say that again: The greatest athlete of all time, Ms. Serena Williams, through her Serena Ventures, has invested in 34 startups over the past five years, with 60% of the investments focused on companies founded by women and minorities.
She launched a self-funded, direct-to-consumer clothing line, S by Serena, in 2018. She also owns stakes in the NFL's Miami Dolphins and Dana White's UFC. Flex on the people, sis!
Will.i.am
Williams Adams, a.k.a. the brainchild of popular eclectic group, Black Eyed Peas, is quite the entrepreneur. He invested in (and acquired) a $4.6 million stake in app-only bank Atom in 2017, and he has also dabbled in tech in the last few years, putting his money in startups such as the app 'Knock Knock', and he's even launched his own line of headphones.
Will.i.am is even international with his investments, as he's invested £5m ($6m) in Music Messenger's Series A round, followed by a further investment of £5m in Shellanoo Group and £3m investment in Honest Dollar.
Nas
Nasir Jones has quietly established himself as one of the most prolific investors in the world. In April, Yahoo News reported that he could be $100 million richer following his 2013 investment in Coinbase, the cryptocurrency exchange expected to reach over $100 billion in valuation once going public. He's also the founder of QueensBridge Venture Partners, which has reportedly invested in more than 40 start-ups across a range of sectors like financial technology, health care, and music production.
Additionally, Nas has invested in Lyft, Dropbox, Tradesy, and LANDR, a start-up that uses big data and artificial intelligence to produce music.
Will Smith
According to Crunchbase, Will Smith has made 21 investments across multiple industries. He has invested in companies such as Superhuman, Titan, Sundae, Sandbox VR, Flockjay among others. He also happens to have one of the best pages on the 'gram.
Rihanna
We're never going to get anymore music from Rihanna with the way she collects the bag elsewhere. Sis is making billions from her side hustles! Rihanna is the richest female musician in the world with a net worth of $1.7 billion. Her investment portfolio includes a 50% stake in Fenty Beauty which accounts for $1.4 billion of her worth. The rest of her worth comes from her stake in her lingerie company, Savage x Fenty, worth an estimated $270 million, and her earnings from music and acting. She's even venturing into the perfume business, because, why not?
50 Cent
Outside of music, 50 Cent famously invested in Vitamin Water, which was sold to Coca-Cola for $4.1 billion. His other ventures include footwear, headphones, Casper mattresses, Le Chemin du Roi Champagne and Branson Cognac.
Tyra Banks
Tyra has been lowkey these days, but that doesn't mean that sis hasn't been quietly getting those coins too! We know her as an actress, author, television personality, supermodel, and founder of TZONE. But she's also an investor in TheSkimm, Videogram, The Muse and Shop Tap Industries.
Featured image by Amy Sussman/Getty Images for ABA
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Charmin Michelle is a southern native and creative spirit who works as a content marketer and events manager in Chicago. She enjoys traveling, #SummertimeChi, and the journey of mastering womanhood. Connect with her on Instagram @charminmichelle.
From '106 & Park' To Prime Time, Rocsi Diaz Is Still That Girl
Rocsi Diaz is no stranger to the camera. From her iconic run on 106 & Park to interviewing Hollywood heavyweights on Entertainment Tonight, she’s been at the center of culture for years. Now, she’s back in the hosting chair alongside none other than Deion “Coach Prime” Sanders for We Got Time Today, a fresh talk show exclusive to Tubi.
The show is exactly what you’d expect when you put a media pro and a sports legend together—a mix of real talk, unfiltered moments, and guest interviews that feel like family kickbacks. As the duo wraps up their first season, Rocsi sat down with xoNecole to talk about teaming up with Deion, the wildest moments on set, and why streaming platforms like Tubi are shaking up the talk show world.
Scoring the Gig & Clicking Instantly with Deion
Photo by Paras Griffin/Getty Images for Essence
Deion Sanders had been dreaming of hosting a talk show, and when Tubi came calling, it was only right he made it happen. But before he found the perfect co-host, he held auditions with different women for the spot.
Lucky for us, Rocsi threw her hat in the ring, and the connection was instant. “You just can’t buy chemistry like we have,” she tells us. “We are legit like big brother, little sister—fighting, cracking jokes, telling each other off. When you watch the show, it’s like watching family.”
Mixing News, Culture & Sports—Minus the Snooze
With We Got Time Today, Rocsi and Deion cover everything from the latest headlines to celebrity tea and, of course, sports. But instead of stiff, rehearsed segments, the show keeps it loose and unpredictable.
“We’re not breaking the mold—it’s not rocket science,” Rocsi jokes. “We just bring our own flair, our authenticity, and our personalities to it. Deion has firsthand experience in sports, so when we talk about athletes, he brings a different perspective.”
And the best part? Unlike traditional talk shows that rush through quick interviews, We Got Time Today actually takes its time. “A lot of shows might give you one or two segments with a guest,” Rocsi says. “With us, we actually sit down and have real-life conversations.”
Her Top Guests (So Far!)
From music icons to relationship experts, the show has already had some unforgettable guests—but a few stand out for Rocsi.
“Ice Cube was our first guest, and he’s just legendary,” she says. “Kirk Franklin had us cracking up when he broke into a full choir freestyle for our Christmas special. And anytime we get Dr. Bryant on to put Deion in the hot seat? That’s my favorite!”
And of course, there’s Nick Cannon. “Nick was amazing,” she adds. “You already know he’s going to bring the energy and say something wild.”
Tag-Team Hosting with Deion: The Inside Scoop
While Deion Sanders is best known for his football greatness, Rocsi says he’s also one of the funniest people she’s ever worked with.
“He’s goofy—like, really goofy,” she laughs. “A lot of people didn’t know that side of him, but now they do. He can crack a joke, and if you’re too sensitive, good luck, because he will go in. But the best part? I throw it right back at him! Sometimes we just look at each other like, ‘Okay, that was a good one.’”
But beyond the laughs, she admires his insane work ethic. “Watching him juggle everything he does is just super admirable,” she says.
How "We Got Time Today" Brings That "106 & Park" Energy
Photo by David Livingston/Getty Images
For those wondering if We Got Time Today feels like 106 & Park 2.0, Rocsi says it’s a whole different vibe.
“The only comparison I’d make is that it’s a destination for the culture,” she explains. “It’s a platform where our people can come, feel safe, and have real conversations. But other than that, this is Deion’s world—we’re just having fun in it.”
The Talk Show Shake-Up: Why This Show Hits Different
Unlike traditional networks, We Got Time Today lives exclusively on Tubi, proving that streaming platforms are changing how we watch talk shows.
“Tubi is giving more people opportunities and making content more accessible,” Rocsi says. “Deion is a huge Tubi fan—he literally loves Black cinema—so it just made sense for him. And honestly? He’s got me watching it too!”
Real Ones Only: Women Holding Each Other Down
Rocsi credits her best friend, Chantelle, for always keeping her grounded. “She kept pouring into me, reminding me of who I am,” she shares. Even Deion Sanders makes sure to give her flowers, often calling her “the hostess with the most.”
In the industry, she’s built lasting bonds with women like Julissa Bermundez, Angie Martinez, and Angela Yee. “Julissa and I still kick it—her house is basically Sephora, so I just shop there,” she jokes. She also cherishes her friendships with Melyssa Ford and Robin Roberts, who have offered unwavering support. “Robin has always been there for me,” Rocsi says, reflecting on the wisdom she’s gained from the legendary journalist.
With the show’s first season wrapping up, Rocsi is grateful for the experience and excited for what’s next. “We’re having a good time, and the audience can feel that,” she says.
And if you haven’t tuned in yet? Well, Rocsi and Deion got time—so you might as well make some too.
Catch We Got Time Today now streaming on Tubi!
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Feature image by Leon Bennett/Getty Images
'Dandy Land' Just Dropped & It’s a Celebration Of Black Style, Swagger, And Statement-Making
The first Monday in May is always a moment, but this year? It’s giving Blackity Black Black Black in the most intentional and celebratory way. On May 5, the MET Gala will unveil its latest exhibition titled Superfine: Tailoring Black Style, which is a tribute to Black dandyism and identity. The exhibition honors the power of clothing within the Black diaspora, spotlighting how style has long served as a tool for Black resistance, reinvention, and radical self-expression.
Centering designers of color and curated by scholar Monica L. Miller, the exhibition draws from her 2009 book Slaves to Fashion: Black Dandyism and the Styling of Black Diasporic Identity and the enduring legacy of Black fashion and self-styling. As she explains, the Black dandy “reimagines the self in a different context” and challenges “who and what counts as human, even.”
- YouTubeyoutu.be
This year marks the Costume Institute’s first menswear-focused show in over 20 years and the first to exclusively highlight designers of color. The co-chairs for the 2025 Gala include Pharrell Williams, A$AP Rocky, Colman Domingo, and Lewis Hamilton, alongside honorary co-chair LeBron James.
To further build anticipation for the Gala, GQ and Voguecollaborated on a stunning fashion portfolio called Dandy Land, styled by image architect Law Roach and shot by Tyler Mitchell. The spread features over 30 Black trailblazers who embody the elegance and edge of Black dandyism.
In the words of Janelle Monáe:
“I consider myself a free-ass motherfucker. And when I’m in my suit, that is exactly how I feel… I feel like I am showing you a new way to think about clothing and to think about values and to think about what you stand for.”
Ayo Edebiri added:
“I’m half Nigerian. There’s nothing more dandy than an African man dressed to the nines, really showing out, going to a party or a wedding.”
Actress Danielle Deadwyler shared:
“Black dandyism is essentially a bucking of systems, a bucking of oppression, and saying we are inherently beautiful.”
And in the words of Dapper Dan, the Godfather of Harlem:
“The way I came into dandyism is through this process of transformation. I’m from the poorest neighborhood in Harlem, right by the banks of the Harlem River. Everybody in my little enclave was all poor. We had rats and roaches. Goodwill was our Macy’s. Whenever I was lucky and fortunate enough to have something to wear, I went to 125th Street. Nobody went there who wasn’t dressed. At 125th Street, nobody knew I had rats, nobody knew I had roaches, and that for me was the birth of dandyism because I saw the power of transformation that could take place with your clothes.”
To see the full Dandy Land editorial and explore the stories behind each image, check out the full spread on GQand get ready for the MET stairs to turn into a Black fashion masterclass next month.
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Featured image by Bryan Bedder/Getty Images