
Millennial Natasha Abellard $hares Why Her Finance-Inspired Animated Series Is Needed

"Money makes the world spin. Period."
It's unfortunate, but truer words have not been spoken and no one knows this better than well-respected journalist and college graduate, Natasha Abellard, who found herself living her best life, but that wasn't until coming to the realization that she was going broke.
"From college up until my early 20's, I messed up a lot. I can't count the number of times I was living paycheck to paycheck, didn't stick to my budget, used a credit card when I shouldn't have. The list goes on," the millennial shared with xoNecole.
How many of us have experienced the same problem? Ordering that extra round of drinks, knowing you'll feel regret when the check comes; or maybe you're the person that goes all out to spoil yourself but can barely afford to pay the hefty bill. Trust, we know the struggle, sis.
Courtesy of Natasha Abellard
There is nothing wrong with enjoying the moment, but like Natasha, one day you will have to come to the conclusion that if you don't get your financial priorities in order, you'll always get caught up "robbing Peter to pay Paul" and you'll never truly get to enjoy your bag.
After reading an article about how black people are destined to be broke in upcoming decades, Natasha knew that she had to make different choices in her spending.
"There was a 2017 piece in Fortune that reported that a median black family only had about $1,700 in wealth, but on the flip side, median household wealth for white families is $116,800. That's a major divide. The goal is to spread information that will in time help close that gap."
Finally beginning to get a grip on her finances, Natasha paired with Anthony Copeman to help educate young black millennials on how to hold on to their dollars with their YouTube series, $hares, which are short shows based around four relatable characters:
Courtesy of $harestv
Essence is a girl who comes from a financially stable family. Troi is loosely based on Natasha who comes from an immigrant family. Michael is a 20-something who decided not to attend college and finally Brandon, who also comes from an immigrant family, works as an IT professional and lives at home with his parents.
"Whenever someone buys a piece of a company's stock, they are purchasing a share of that company-- a shareholder," Natasha shared about the inspiration for the series. "So, the idea is that when people share their experiences with money, they take ownership of their individual financial situations. Our characters share the wealth by being open about their own experiences... Knowledge is power. If people have an avenue that will provide them with the necessary information, they'll do better."
So, how do you remedy the pattern of bad spending? According to Natasha, it's all about getting disciplined and making a financial blueprint that's realistic. "It's not easy to do. But it's not impossible. You just gotta wake up one day and decide you want a change."
And it all starts with learning early.
"My dad started teaching me pretty early. Though I still messed up a lot, I did have somewhat of a foundation," Natasha shared. "I just had my first son and I know that his first lesson will be about money. If I knew some of what I knew now at 18 years old, I'd be better off financially. The first thing my father ever taught me was the importance of saving and it helped me in the long run. I would recommend that as a simple introduction to money between parents and their young children."
Courtesy of Natasha Abellard
As for her last words for fellow Black millennials? "We are the next generation and we need to break the cycles. No one wants to be broke."
Natasha also has these lifestyle tips for xoNecole that will not only help WOC get on the path of cash, but also feel financially empowered!
Take Inventory, Then Act
Take the time to regularly check your bank statements for patterns of overspending or foolish spending. "Every month, I'd run down my statement to see what I may have unnecessarily bought. For a while, it was Starbucks. So I was able to cut down on that and saw a major difference in my funds."
Save Those Coins, Sis
Don't be afraid to buy the off-brand product. There's no shame in getting that Fashion Nova brand. "Look for cheaper alternatives to things you love but aren't always in your best interest financially."
DIY Is A Girl's Best Friend
Know that there is nothing wrong with DIY because it will save you money in the long run. "Sometimes try saving money by doing it yourself which includes, hair, nails, facials, and more." Not only will you save money but you may realize that you have a skill or talent that also makes cash!
Secure A Bag For A Rainy Day
ALWAYS have an emergency fund! This money is not to buy those Gucci shoes on sale. Don't do it, girl! This money is reserved for paying rent if you lose your job, etc. You get the point.
This is very sound advice that we can all start using right away. So let's get to securing our bags and holding tight to our coins!
To learn more about Natasha and catch up on the latest $hares episodes, follow the squad on Twitter, Instagram, and YouTube.
'He Said, She Said': Love Stories Put To The Test At A Weekend For Love
At the A Weekend For Love retreat, we sat down with four couples to explore their love stories in a playful but revealing way with #HeSaidSheSaid. From first encounters to life-changing moments, we tested their memories to see if their versions of events aligned—because, as they say, every story has three sides: his, hers, and the truth.
Do these couples remember their love stories the same way? Press play to find out.
Episode 1: Indira & Desmond – Love Across the Miles
They say distance makes the heart grow fonder, but for Indira & Desmond, love made it stronger. Every mile apart deepened their bond, reinforcing the unshakable foundation of their relationship. From their first "I love you" to the moment they knew they had found home in each other, their journey is a beautiful testament to the endurance of true love.
Episode 2: Jay & Tia – A Love Story Straight Out of a Rom-Com
If Hollywood is looking for its next Black love story, they need to take notes from Jay & Tia. Their journey—from an awkward first date to navigating careers, parenthood, and personal growth—proves that love is not just about romance but also resilience. Their story is full of laughter, challenges, and, most importantly, a love that stands the test of time.
Episode 3: Larencia & Mykel – Through the Highs and Lows
A date night with police helicopters overhead? Now that’s a story! Larencia & Mykel have faced unexpected surprises, major life changes, and 14 years of choosing each other every single day. But after all this time, do they actually remember things the same way? Their episode is sure to bring some eye-opening revelations and a lot of laughs.
Episode 4: Soy & Osei – A Love Aligned in Purpose
From a chance meeting at the front door to 15 years of unwavering love, faith, and growth, Soy & Osei prove that when two souls are aligned in love and purpose, nothing can shake their foundation. Their journey is a powerful reminder that true love is built on mutual support, shared values, and a deep connection that only strengthens with time.
Each of these couples has a unique and inspiring story to tell, but do their memories match up? Watch #HeSaidSheSaid to find out!
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There’s caviar, and then there’s Black-owned caviar. With the recent explosion of #CaviarTikTok, this luxury delicacy seems to be everywhere these days. I can’t scroll through my feed without seeing our favorite celebs and influencers diving headfirst into extravagant caviar spreads.
From Rihanna pairing her caviar with chicken nuggets (I wonder if our Fenty queen shares with RZA and Riot Rose or if this is just for mama) to Bethenny Frankel educating us on caviar with her series "Caviar University," there’s just no escaping it.
And let’s not forget the elite king himself, DeAndre Brown, indulging in fried chicken and caviar! From videos with caviar-topped burgers, potato latkes, deviled eggs, and pasta dishes—folks are topping everything with caviar. Yet, I had not come across any Black-owned caviar brands until I discovered Caviar Dream.
My Introduction Into Caviar
I started off eating caviar in undergrad on top of sushi, exploring with a variety of roe and tobiko but as an adult, I knew I was ready to try something a little more refined. The first time I fell in love with caviar was in grad school at a southern Italian restaurant in Flatiron.
I tried an appetizer that featured caviar on bruschetta, served with thick garlic bread and burrata cheese, and from that moment, I was hooked. That has become my favorite way to enjoy caviar next to this filet mignon crostini appetizer that I served recently at a dinner party.
Everything You Need To Know About Caviar Dream
Caviar Dream is the first nationally distributed Black and woman-owned caviar business, redefining how people experience caviar. Founded by Kendra Anderson, a Chicago based chef and sommelier, the company’s mission is to make caviar more accessible and inclusive, breaking down barriers and demystifying this delicacy.
@caviardreamkendra so you’ve got your Caviar Dream…now what to eat it with? i’ve probably had cavi with just about anything you can imagine at this point {topped some fried cheese curds with my California White a few months ago and it was 💥} but i gotta say that i have some on my scrambled eggs every week 😌 no need to get fancy — just scramble your eggs however you usually do and scoop that cavi right on top 🤤 you can upgrade from there in a few ways: ✨ add a dollop of crème frâiche {see my previous video for a 30 second make-at-home recipe} ✨ sprinkle some chopped chives or green onions on top ✨ put the whole caviar / scrambled egg situation on a toasted + buttered bagel, croissant or onion bun! p.s.: i love our Smoked Trout Roe with scrambled eggs too 💖 if you try any of these combos, let me know what you think! 🩵💭✨👩🏽🍳 #CaviarDream #caviarforthepeople #putsomecaviaronit #caviar #caviartok #fyp #caviarparty #caviarnight #affordableluxury #chicagotiktok #homecooking #galentines #valentinesday #tiktokuniversity #cooking #easyrecipe #caviar101
What Caviar I Tried
Caviar Dream Kaluga Hybrid ($105-$420 depending on the ounce)
How I Experienced The Caviar:
For this review, I opted for a more traditional approach by pairing Caviar Dream's Kaluga Hybrid with crème fraîche, blinis, and my favorite Black-owned champagne, Le KOOL Champagne by Robert Kool Bell.
My Honest Review:
I do not say this lightly - this was by far the best caviar I’ve ever had in my life. It was buttery, had no aftertaste, and truly felt as luxurious as it looked.
Prior to this, my favorite caviar was Imperial Caviar. I’ve tried many brands, from well-known to affordable, while recreating my favorite decadent appetizers at home or enjoying caviar bumps at parties with my friends and they were my favorite until now.
Caviar Dream boasts that chefs are obsessed with this versatile hybrid, which tastes more expensive than it actually is—and they were right. This buttery caviar would pair well with any recipe, especially if you’re looking to impress someone or even treat yourself.
As a Black woman, a business owner, and someone who understands that an extension of financial wellness is circulating our dollars, I recognize the importance of incorporating Black-owned businesses throughout every aspect of my life. From my skincare to my favorite sustainable wine, my bank, and even indulgent experiences like caviar, it matters.
As we celebrate culinary innovation and expand our palates, let’s also take the extra step to support Black-owned businesses while doing it. So the next time you’re tempted by the allure of caviar, order from Caviar Dream—it just might become your new favorite.
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Feature image by Peter Dazeley/ Getty Images