After Applying To Over 167 Jobs, This Woman Got Hired By Mashable Through Twitter
In 2017, we're seeing the power of social media at its finest. We use it to speak on social and political issues that we didn't always have a voice in, news and entertainment stories are turned into viral pieces that would otherwise go unnoticed, and it's also a place where we gather together to give real time commentary on our favorite primetime TV shows (#ScandalThursdays and wine anyone?)
Amongst all of the great things that social media does, it also allows us to network in ways that we never have before.
When I first started using Twitter as a journalist, I knew that I wanted to connect with like-minded people in my field, but I had trouble finding them. I later discovered that the key to getting more followers on Twitter is through Twitter chats! Twitter chats are virtual discussions that allow you to connect with others and engage in conversations about things that you know. I have a few Twitter chats that Siri reminds me of each week, and #BizChats is one of them. Mashable's business sector has bi-weekly #BizChats program that highlights various topics of business from intern to executive.
As the curious person that I am, I researched who ran #BizChats and discovered the gem Tracey Edouard, who is a Social Media Assistant at Mashable. Mashable is a global media site that caters to a digital generation of movers and shakers, providing news about everything from: business, tech, politics, social media, entertainment, lifestyle and more.
I did a little research on Tracey and became extremely impressed with her, and her evolution as a woman and job seeker. The Penn State graduate worked tirelessly as an intern at Mashable, where she focused building and facilitating Mashable's social media presence for the business vertical – that is basically controlling the channels for Mashable Business on Facebook, Mashable's LinkedIn account, and the @MashBusiness handle on Twitter. She did so well at her internship, that a position was created for her–but the road to success didn't come without its struggles.
Finding a job can be extremely difficult, and being laid off doesn't instill the highest level of confidence in us. Tracey is someone that went through a rough unemployment period, but eventually with her faith and persistence, she was able to land her dream job. In a recent interview with Tracey, she took me to church and back and humbly shared her story of literally starting from the bottom and persevering.
Here are a few things that I learned and that inspired me about Tracey's story.
She was unemployed for nine months, and during that time applied to more than 167 jobs!
I went to Penn State University from 2009 to 2013, majored in Advertising and Public Relations with a minor in Sociology. After I graduated in 2013, I came across a job that was in social media marketing that I truly loved. After six months of working there, there was an unexpected series of layoffs, and I was let go. I found myself unemployed for nine months. This was a really, really hard struggle for me because I'm the type of person that is a true overachiever. When this happened to me, I had nothing else to lean on, but my faith.
As a Christian, I know how important it is trust God when things around you aren't working out. While unemployed, I felt like I turned into a full-time ministry student; I attended numerous bible studies and stayed prayerful, all the while applying to jobs consistently. Nine months after being unemployed, I realized I had applied to over 167 jobs!
Turning to her faith helped her overcome depression
When I couldn't land a job, I dove into a deep depression – every day was a struggle, even to just get out of bed – I wasn't eating properly or taking care of myself. The only thing that carried me through was building up my faith and learning how to trust God in the good times and the bad.
After nine months of being unemployed, I interviewed with Mashable for a social media internship for their business sector. As an intern, I was determined to show them what I was about, and to prove why I deserved to be on the team indefinitely. After nine months of interning, I was offered a full-time position when there wasn't a guaranteed full-time position available at the beginning of the internship – they created a position for me!
During this time, I learned the importance of staying steadfast amidst the storm. There were times when I wanted to give up, and quit all of my trying. Especially during the sixth and seventh month of being unemployed, submitting job application after application, I was tired of reaching out to people and not hearing back. I realized that it's important to stay true to yourself and keep your faith. Just because your time isn't right now doesn't mean that it's never going to happen. Getting the internship at Mashable showed me why all of the other jobs that I applied to never worked out. This is where I'm supposed to be. This is where God is opening doors for me. I'm learning a lot, and I'm in an amazing environment.
[Tweet "Just because your time isn't right now doesn't mean that it's never going to happen."]
She created #Bizchats to stand out as an intern
#BizChats is the closest thing I have to a child. Starting it up from scratch was scary and exhilarating all at the same time. The responsibility of keeping #BizChats going rests on my shoulders. In addition to my daily duties as a Social Media Assistant, I brainstorm the questions, reach out to influencers, schedule Twitter promotions, run the chat, write the articles. I'm super proud to see how far it has come.
She started #BizChats without a background in business
Starting #BizChats for Mashable was definitely a challenge. Please note, I didn't go to Penn State for business, so when this internship was presented to me, I was kind of apprehensive to take it because I wasn't sure if I could truly deliver. As an intern, I knew that Mashable was looking to bring the conversation of business to our audience, compiled of millennials and young adults. We wanted to find new ways to talk about business and make it fun, fresh and engaging. Stepping in as an intern, I personally had a big misconstrued view of business. When I was creating the idea of #BizChats, I sat down and asked myself, 'As a consumer (and a millennial), what is it that I wanted to know about business?' After launching the first #BizChats Twitter chat, I noticed that it didn't matter what field you were in professionally, everyone is just looking for ways to better themselves – and this is how #BizChats found its footing. I believe what differentiates our Twitter chat from any of the others is that we are really about providing information to our audience to make them a better version of themselves. You don't have to be the cream of the crop to get this information. It is for people at any level of their career, and we provide tools and information necessary for them to be the best professionals that they can be.
#BizChats caters to everyone navigating the business world, not just big wigs
Some of the topics that we have discussed in #BizChats include: freelancing, job hunting, how to pay for college, cleaning up your credit score, how to excel as an entrepreneur, company qualtrics, how to turn ideas into a business, LinkedIn, networking dos and don'ts, work-life balance, the basics of business planning, budgeting, personal branding, and much more.
She's breaking barriers as a young Black woman in digital media.
One of the things that I struggled with when I was unemployed was the feeling of rejection I felt after putting in so much time and effort into job applications and not hearing back. I'm the type of person that is an over-achiever – I have a personal portfolio, a personal website, I'm the one that's always super analytical over my resume as well as my LinkedIn, so I couldn't understand why I wasn't hearing back from anyone. It's a catch-22 for not only young millennials that graduated from college and are looking to get their foot in any door, but it's even harder for women of color. There is a saying that I take with me wherever I go, and that saying is: 'you are always being watched.' When you take that saying and apply it to a woman of color, it's multiplied and magnified so much more. Not only are the barriers to entry even higher, but I also feel that sometimes people are watching to see what women of color are really about.
I do have to say that Mashable is more diverse than people would think. Mashable is embracing the fact that and understanding the benefits of bringing together a diverse staff, both professionally and culturally.
She stood out by stepping up
As a young Black woman, for me it is about always going above and beyond. When I say this I mean not always staring at the clock, waiting on 6 o'clock to come, and then just leave right away. If there is something that needs to be done, I'm volunteering, or if there are extra assignments to complete, I'm up for it. Also, not just being the status quo and typical employee - if you are just doing what you are told, that's not enough anymore. Thinking outside of the box, and trying to bring something new to the table shows that you care and that's really what #BizChats was for me. That was my challenge, my risk, my opportunity to go above and beyond, and it paid off greatly.
[Tweet "I believe in going beyond the status quo in life."]
Staying ahead of the curve helped her get her first job
In my first year of college, I knew that LinkedIn was going to be something that employers would pay attention to. For me, having a LinkedIn early on was super important because I was able to easily keep track of all of my accolades from freshman to senior year. It wasn't like I had to sit down senior year, and scramble and dig together everything that I had done in college.
She owns her name, literally.
Another thing that I did early on was I bought my own name. When I say this, I mean I bought my own domain name. Doing so was very important for me. Everyone has their own unique name and it is very important while in school to build your online presence because that's where employers are going to be looking. When you buy your domain name, you can then use hosting sites like wix.com, or squarespace.com, to build yourself a personal website. When creating your domain, don't forget to be consistent. Make it something along the lines of: [first and last name] [dot] com. Include your unique website on your business cards and resume, too. Having that consistency will make it easier for recruiters to find you not have to become Nancy Drew to find anything out about you.
At this point in your life, you are in charge of showing your best qualities, so why not take advantage of that early on? By the time you reach your junior in college, you'll already be ahead of the game.
She suggests having a bomb (professional) headshot to attract recruiters
Find a friend that can take really nice photos with a good camera and get some headshots taken. Once this is done, really take the time to build a website that you are proud of so that you can also show off your talents, accomplishments, and what you are passionate about in a unique way. At the end of the day when you are applying to jobs, and your resume pops up in a recruiter's inbox, rest-assured you will be researched. People are going to Google you, and they are going to look up your social media because they want to see what you are about. It is good to already have that online presence there and in a positive manner.
She sends thank you videos instead of thank you cards
In college, having my own website and a LinkedIn account helped me stand apart from others. Another thing, when it comes to interviewing and job fairs, I personally feel that thank you cards have become the new vanilla. I'm saying that because very rapidly we are turning into a video-centric society. There are so many unique ways to show appreciation after an interview or meeting. After every interview that I went to, I made the interviewer a personalized thank you video. They weren't long, maybe like 30-40 seconds long -- tops. Please note, it wasn't hard to do, and if I can do it, anyone can. I'm not a video editing guru. I just used my iPhone and couple books for propping purposes. In my videos, I bring up several key points I shared with the interviewer from our conversation and thank them for their time. I upload the videos onto YouTube on a private account, and get the link and send them the video.
[Tweet "Sending thank you videos is the new 'it' thing after interviews."]
When I sent my thank you video to my first boss, I was offered the job the same day! She told me she had never seen such a creative response to send a thank you message. I personally think that creating thank you videos shows your commitment, your talent, and your passion. Yes it takes more work, but at the end of the day, if you want the job, it will be worth it. It shows that you don't mind taking a step up. Recruiters expect thank you cards all the time. You want to be the one to present the unexpected – you want to show recruiters that there is more to you than just the status quo.
Her spirituality keeps her motivated
A verse that I hold near and dear to me is from Proverbs 3: 5-6. It reads, “Trust in the lord with all of your heart, and lean not on your understanding. In all your ways, submit to Him and He will make your path straight." This for me was my mantra when I was unemployed and it still is now.
When I got laid off, I was devastated and I didn't know what the future would hold. This scripture spoke to me and it taught me that no matter what's going on, the Lord has my best interests in mind. Even when the path you're traveling isn't leading where you expected, you have to trust Him.
I encourage other young women who are in college to stay prayerful and stand in the truth that the Lord knows where they are at in all situations. Please know that if you seek God first He will make your path straight in all situations and fulfill the desires of your heart.
She's inspiring other women not to give up on their dreams
I hope to inspire other women to not give up. As painful as your journey may be, emotionally, professionally, spiritually, you have to know that there's beauty in the pain and it's all a part of growing character. The Lord doesn't waste painful situations -- I truly believe that. Every situation that you go through, whether it is good or bad, is for a divine purpose.
Brittani Hunter is a proud PVAMU alumni and the founder of The Mogul Millennial, a business and career platform for Black Millennials. Meet Brittani on Twitter and on the Gram at @BrittaniLHunter and @mogulmillennial.
Reset Your Relationship: How To Start 2025 Strong With Your Partner
As the calendar turns and a new year unfolds, many of us are laser-focused on our career goals, fitness resolutions, and vision boards that outline the journey to our best selves. But amidst all the planning and self-improvement, have you made room for another important part of your life? Your relationship.
It's easy for couples to fall into a routine, going through the motions and letting their connection sit on autopilot. While comfort is natural in a long-term relationship, it’s important to remember: that what you don’t nurture, eventually fades. So, why not make 2025 the year you reset your relationship? Here’s how to start the year with a renewed bond, reigniting the spark that brought you together.
Step 1: Schedule Your Reset Meeting
The first step to hitting the reset button is a State of the Union meeting with your partner. This is your chance to take a pulse on the relationship, discuss what's working, and identify areas that need attention. It’s all about creating space to reflect, without distractions.
Grab a pen and paper (or open a shared note on your phone) and come prepared to share your top 2-3 desires for your relationship.
What do you both want to feel more of in 2025? Maybe it’s feeling more appreciated, or perhaps you want to reignite the passion you had when you first started dating. Whatever it is, get clear about it, and make sure both of you are on the same page.
This isn’t just about listing your own wants, it’s also about discussing ways to nurture each other’s needs. Relationship goals should be focused on fostering deeper intimacy, trust, and mutual respect. Use this time to check in, not only with each other but with your individual feelings and expectations. Set the foundation for a fulfilling year ahead.
Step 2: Set A Date (Or Multiple!)
Having the meeting is only the first step. Now, it’s time to take action. One of the simplest ways to breathe new life into a relationship is by reintroducing consistent, intentional time spent together. For many couples, life gets busy, and date nights fall by the wayside. But dating doesn’t stop when you say "I do"—in fact, it’s even more essential.
During your reset meeting, lock in a regular date night that works for both of your schedules. This could be a weekly dinner date or an every-other-week adventure—whatever keeps things fresh. The goal is consistency. It’s easy to push date nights aside when life gets hectic, but if you set a specific date each week or month, you’re making your relationship a priority.
If you’re unsure what to do for your date nights, don’t worry! The key is creating new experiences together. This is what sparks excitement and brings you closer as a couple. Whether it’s cooking a new recipe together, trying a dance class, or exploring a nearby town, it’s about creating shared memories that build your connection.
Step 3: Find an Accountability Partner
Just like you might have a personal trainer to help you crush your fitness goals, an accountability partner for your relationship can do wonders for keeping both of you on track. Consider hiring a marriage coach or therapist—someone who can meet you where you are and guide you in strengthening your relationship.
When selecting a professional, it’s important to choose someone who truly wants the best for your marriage and can provide actionable advice.
Don’t be afraid to set high standards for your relationship, and seek guidance on how to keep it thriving for the long haul. In your reset meeting, discuss your commitment to growth, and be honest about areas where you may need support.
Marriage isn’t a set-it-and-forget-it endeavor—it’s an ongoing process. Regular check-ins with a professional can help keep your relationship in tip-top shape and “divorce-proof” by addressing issues before they become insurmountable.
Step 4: Try Something New Together
Stale routines can easily make a relationship feel monotonous. Spice things up by trying something new! Couples that explore new activities and create new memories together have stronger, more fulfilling bonds.
My husband and I host one of the top luxury marriage retreats, A Weekend For Love, designed to help couples experience new things together. From couples' workshops to outdoor adventures, the retreat provides a platform to rediscover each other and reconnect on a deeper level.
The element of surprise can reignite your connection. It’s exciting, fresh, and shows your partner that you’re committed to growing together. This doesn’t have to be a huge commitment—it could be as simple as trying a new hobby or planning an impromptu weekend getaway.
Your Relationship Should Be A Priority
As you start the year with personal goals in mind, don’t forget the importance of nurturing your relationship. It’s easy to get caught up in work, fitness, and family obligations, but your bond with your partner deserves to be at the top of your list. Resetting your relationship offers an opportunity to reignite that spark and remind each other why you fell in love in the first place.
In 2025, make a commitment to prioritize your partnership, to nurture it daily, and to invest in its growth. Take time to celebrate each other’s victories, support one another’s dreams, and build a foundation of love and respect. When you start the year with a clear focus on your relationship, you’re setting it up for success.
So, before you start mapping out your new workout plan or work goals, do yourself a favor: put your relationship at the top of that list. Your love story deserves a fresh start, too.
Happy New Year, and here’s to a love-filled 2025!
Couples, if you are ready to do the work and invest in your relationship register for A Weekend For Love: Heart Retreat Feb 21-23, 2025.
Featured image by zamrznutitonovi/Getty Images
New year, new dating style. Courtesy of a former sugar baby.
Being a sugar baby had its (obvious) perks, but the most significant ones didn’t center around the material benefits. To date, I have a bigger appreciation for the lessons I’ve learned and applied them to my dating life.
Dating men of higher social status shortened my tolerance for a lot of things I was convinced were normal. I blamed the universe for attracting undesirable men when it was my fault for allowing undesirable behavior. An interesting dichotomy between those guys and sugar daddies was the treatment I accepted.
It was easier to put my foot down with men of opulence because their privilege meant there was no limit to meeting my desires. Plus, recognizing my own worth made them (the good ones) want to treat me with the same high regard.
I’ll admit you don’t NEED to be an SB to enhance your dating style, but that’s the path I journeyed. It taught me how to be gracefully tough on men based on the simple fact that I’m invaluable. I’ll never convince anyone to be an SB, but feel free to pick a few gems I learned that might take your 2025 dating style to the next level.
Don’t overdo it by showing gratitude.
Let’s stop praising men for the bare minimum.
Yes, it’s okay to make a man feel affirmed but don’t let those affirmations come off too intensely, especially for things that require minimal effort. Don’t tell him about your ex never opening the passenger door for you, don’t brag about him being "The One" because he texted to make sure you got home safely, and most definitely don’t offer up the cat just because he paid a $150 dinner bill (give it because you want to, not out of obligation).
To be honest, I barely even say thank you when a man finds me attractive. “You are so beautiful.” I would respond, “Aww, you’re so sweet.” When he holds the door open, I graze his arm and smile.
Showing too much excitement about the bare minimum strokes his ego and draws a ceiling, which he doesn’t feel he needs to surpass. It tells him you’re not used to regular treatment, so you’ll be grateful for anything. Why do more than necessary? I like my men reflecting at the end of our date, thinking, “What can I do to impress her?”
Don’t stop having manners, though. Just keep it simple and move on.
There’s no such thing as “dating for potential.”
Hold my hand with this one.
There comes a time when the word “potential” shouldn’t be a part of your dating vocabulary. It’s nothing more than the encouragement of false hope. He’s not flaky with time because his schedule is too busy between balancing family and work. It’s because you’re not important enough to prioritize making time for.
He’s not stingy on dates because he’s having a rough time handling all his financial responsibilities. It’s because he’d rather spend his money on things that don’t involve you.
Trust me when I say men don’t date with potential in mind. Many of them hold themselves in very high regard with an “I can do better” mindset, and so should you. There’s A LOT of weight in the saying, “If he wanted to he would.” So stay away from Mr. Shoulda Coulda Woulda because, at the end of the day, he didn’t.
*P.S. If he ever says he doesn’t deserve you, he’s not being sheepishly humble. Take his word for it and run.
Do NOT be afraid to say no.
How many times have you put yourself through something you didn’t want to do based on feeling obligated? You compromised yourself in order to please the person you’re dating because it seemed like the easier option. Let me just remind you of the old saying, “Nothing good in life comes easy.”
I like comparing men to children, not to demean them but to draw similarities. Children often like to push and see how much they can get away with until the parent says no. Once you allow them to get away with one thing, they’ll nudge the limits to see how often they can skate by.
Dating is just like this. Get comfortable giving rejection. It can be an uncomfortable concept for some, so consider saying no and following it with a light reason. For example, “Do you want to come over and watch Netflix?” “No, I don’t feel comfortable going to strangers’ houses.” If his response is anything but understanding with a Plan B, on to the next.
Those boundaries were created to protect you. Any man who respects you will respect them too.
Don’t lay all your cards on the table.
When a man asks, “So what exactly are you looking for?” The vaguest response comes to mind.
It’s a common mistake to think men (not all) ask questions for unselfish reasons. That one, especially, is basically like asking for cheat codes to a game. Describing your idea of a perfect man, dating intentions, etc. allows him to know who he needs to morph himself into in order to get what he wants. Enter love bombing, physical intimacy, delusions of potential, then ghosting.
I’ve said the below on a few first dates and wasn’t surprised by how quickly the guys weeded themselves out.
"I’ve been having fun figuring things out as time goes on. There are times when I love going out to meet new people and times when I love cuddling up on the couch. It depends on how I’m feeling.”
I just said a whole lotta nothing, leaving it up to him to decipher. It’s open-ended, which forces him to show his intentions and let things play out naturally with as little manipulation as possible.
The first date defines how he views you.
This is where all those conversations leading up to this day come into play.
The perfect first date doesn’t only have to consist of 5-star dining and lavish wine collections. Those are merely perks. The perfect first date is valued based on how much effort he put in to show he’s been listening.
You’ve been dropping subtle hints that tulips are your favorite flowers. Did he show up empty-handed? You shared your discomfort with driving to far places at night. Did he book a 9 p.m. reservation somewhere 30 minutes away? You told him about your new venture into veganism. Did he take you to his favorite steakhouse?
These aren’t small things and they’re DEFINITELY not things for you to take on as a challenge. These could be easy signs of a life full of selfishness and laziness if shrugged off by the belief you should be satisfied with him making time for you.
Will taking my advice find you a husband faster? Who knows? But, ultimately, dating isn’t supposed to be an earnest search for a man. It should be a time of personal growth while sorting through experiences to find a partner who will appreciate the valuable woman you are.
Having high standards for yourself doesn’t make you difficult or unreasonable. To the right man, it definitely won’t make you undateable. Like I said before, nothing good in life comes easy.
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Feature image by PeopleImages/ Getty Images