

If you’ve found yourself getting lost in a routine TikTok scroll recently, chances are it wasn’t long before you found yourself on the side of the app where manifestations and delusional mindsets flourish. From mantras to bring forth financial gain to affirmations that promise to have your greatest desires fall into your lap, Gen Z’s latest spin on the Law of Attraction has taken on a new form known as “Lucky Girl Syndrome.”
The term ‘Lucky Girl Syndrome’ was first popularized by creator Laura Galebe, who in a viral video, shared how one simple mindset shift allowed most things to work out effortlessly in her favor. "I just always expect great things to happen to me, and so they do," Galebe explained. As she continued in her video, repeatedly saying, “good things happen to me unexpectedly” for as long as she can remember, was the key to unlocking a life where opportunities were unceasing.
But what exactly is ‘Lucky Girl Syndrome’ and can you truly just think your way into getting everything your heart desires?
According to wellness and life coach Faith Hunter, Lucky Girl Syndrome is essentially the mental, emotional, and spiritual state of ultimate gratitude.
“Lucky Girl Syndrome is all about having a positive mindset, but more than just thinking positive, it’s also feeling it,” Hunter says. “It’s feeling that sensation in your heart and then intentionally moving through your day with that feeling of, ‘I am a blessed person’ and being open to seeing all the different ways the universe can bless you.”
Over the years, the theory behind the Law of Attraction has offered varying interpretations based on which generation is perceiving it. Whether you were raised with the influence of the prosperity gospel or found your way to the popular self-help book, The Secret by Rhonda Byrne, the Law of Attraction/Assumption has a way of evolving from generation to generation.
So when it comes to the Law of Attraction, Lucky Girl Syndrome is to Gen Z as vision boards are to millennials.
“It is definitely the Law of Attraction because it's all about positive thinking,” Hunter explains. “If you're thinking negatively, in most cases, it's going to continue to ripple and happen to you. The same thing goes for thinking positively — the universe will naturally start to deliver opportunities and allow you to see creative ways that things can come into your life.”
Since growing in its popularity, Lucky Girl Syndrome has become as catchy as it is contagious. Women from all sides of TikTok attribute their positive thinking to receiving job offers, brand deals, free food, random heaps of money, and even love. However, when you take a closer look at the faces that make up the trend’s TikTok hashtag with nearly 600 million views, you may notice the faces of Black women missing from the feed.
“When I found out what Lucky Girl Syndrome was, I was very confused, to be honest,” says Diamon Hawkins, a creative futurist and the founder/CEO of Pothos Beauty, who was raised on the notion that if you ask, you shall receive.
“There's this whole delusional mindset right now, so I'm very cautious of how we use literary terms and practices and how the world does that differently now,” she says. When the trend began to surface on her For You page, it initially took the 29-year-old a week to delve into the research behind what it actually meant, only to find that it was a similar mindset to what she grew up with. “I was like, oh, this is just a Law of Assumption and that is how I live my life. That is how I've been raised,” she recalls. “If you believe it and if you can see it, then you can do it. I live my life through that lens.”
Having grown up in the inner city of Bridgeport, Connecticut, Hawkins’ parents instilled in her the practice of not only speaking things into existence but putting the action behind her words. What some could argue is the very thing this latest take on the Law of Attraction via the Lucky Girl Syndrome fails to mention: privilege.
When trends like Lucky Girl Syndrome and “Being Delusional” ignore the systematic and structural inequalities that exist in communities of color and people who don’t come from wealth or means, it can lead to the perpetuation of toxic positivity. What starts off as an innocent trend can easily turn exclusionary when you don’t consider the mental hurdles it takes to overcome one’s daily circumstances. Life doesn’t always deal us a fair card, and to conflate luck with inherited privilege is dismissive. And sometimes, it takes a lot more than simply “thinking” your way out of adversity.
That’s why when it comes down to the trends that we consume via social media, it’s important to have people who look like us sharing their experiences. “I'm really excited to see this trend come to the mainstream. But I would honestly say, I've lived my life in the perspective of manifesting before I even knew the word manifestation.”
For Hawkins, Lucky Girl Syndrome coupled with the support of her communities was vital to helping her get out of a recent depression from balancing the loneliness of being an entrepreneur. “I was in a mental space of lack. Negativity is a parasite to my own mind. And once I started applying Lucky Girl Syndrome or Law of Assumption back into my life things have changed,” she says.
Her revenue streams have increased, career opportunities have come into her life, and she’s seen an overall improvement in her mental and physical health.
“Productivity is a medicine. I had to get back to the mindset of, ‘it will work out for me.’”
When starting on your path to positive thinking through Lucky Girl Syndrome, Faith Hunter says that starting with small doses of gratitude is the best approach. “In order for that mind shift to happen, you have to start small. The easiest and smallest step to take is to wake up every morning and feel a sense of gratitude. Say, ‘I am grateful that I awoke this morning. I am grateful that I have my body. I am grateful for the breath that I am breathing. I am grateful for the roof over my head,” she shares.
“What then begins to happen is that once you start to recognize and acknowledge those simple, basic things, over time you're going to think yourself into greater things.”
While reading the book, The Mastery of Self, Hawkins was drawn to a quote that read, “Negative thoughts are parasites. You need to be an ally to your brain.” This note, in turn, became a reminder that in order to truly embrace a positive inner voice that brings good into your life, you must first be a friend to yourself at every stage of your life.
“If you are someone who is hesitant about the Law of Assumption or Lucky Girl Syndrome, speak to yourself the same way you would speak to your younger self. Meet her in the middle. Pour into her. And tell her, ‘it's going to work out for us.'”
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Aley Arion is a writer and digital storyteller from the South, currently living in sunny Los Angeles. Her site, yagirlaley.com, serves as a digital diary to document personal essays, cultural commentary, and her insights into the Black Millennial experience. Follow her at @yagirlaley on all platforms!
'He Said, She Said': Love Stories Put To The Test At A Weekend For Love
At the A Weekend For Love retreat, we sat down with four couples to explore their love stories in a playful but revealing way with #HeSaidSheSaid. From first encounters to life-changing moments, we tested their memories to see if their versions of events aligned—because, as they say, every story has three sides: his, hers, and the truth.
Do these couples remember their love stories the same way? Press play to find out.
Episode 1: Indira & Desmond – Love Across the Miles
They say distance makes the heart grow fonder, but for Indira & Desmond, love made it stronger. Every mile apart deepened their bond, reinforcing the unshakable foundation of their relationship. From their first "I love you" to the moment they knew they had found home in each other, their journey is a beautiful testament to the endurance of true love.
Episode 2: Jay & Tia – A Love Story Straight Out of a Rom-Com
If Hollywood is looking for its next Black love story, they need to take notes from Jay & Tia. Their journey—from an awkward first date to navigating careers, parenthood, and personal growth—proves that love is not just about romance but also resilience. Their story is full of laughter, challenges, and, most importantly, a love that stands the test of time.
Episode 3: Larencia & Mykel – Through the Highs and Lows
A date night with police helicopters overhead? Now that’s a story! Larencia & Mykel have faced unexpected surprises, major life changes, and 14 years of choosing each other every single day. But after all this time, do they actually remember things the same way? Their episode is sure to bring some eye-opening revelations and a lot of laughs.
Episode 4: Soy & Osei – A Love Aligned in Purpose
From a chance meeting at the front door to 15 years of unwavering love, faith, and growth, Soy & Osei prove that when two souls are aligned in love and purpose, nothing can shake their foundation. Their journey is a powerful reminder that true love is built on mutual support, shared values, and a deep connection that only strengthens with time.
Each of these couples has a unique and inspiring story to tell, but do their memories match up? Watch #HeSaidSheSaid to find out!
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As the self-proclaimed “concert queen,” I’ve danced my way through countless venues, basking in the euphoria that only live music can deliver.
From the heart-thumping bass of my favorite hip-hop anthems to the soulful serenades of R&B legends, my adventures have been a harmonious blend of rhythm, culture, and, of course, delectable cuisine. Each festival I’ve attended has been a unique chapter in my live music journey, offering not just performances but immersive experiences that celebrate art, community, and flavor.
Reflecting on my escapades, festivals like Rolling Loud, Roots Picnic, Essence Fest, and One Music Fest have been more than just events—they’ve been transformative odysseys.
The electrifying energy of the crowds, the discovery of emerging artists, and the shared moments of unity have solidified my love for these gatherings. They are living testaments to music’s unparalleled ability to bridge divides and foster a sense of belonging.
As 2025 unfolds, the festival circuit is buzzing with anticipation, promising an array of events that are sure to ignite your musical passions. Whether you’re a seasoned festival-goer or a curious newcomer, here’s a curated list of must-attend festivals that should be on your radar:
Rolling Loud California (Los Angeles, CA) - March 15-16, 2025
Sexyy Red
Scott Legato/ Getty Images
Kicking off the festival season with a bang, Rolling Loud returns to Los Angeles, promising a weekend of unparalleled hip-hop performances. This year’s lineup is nothing short of spectacular, with headliners like A$AP Rocky and Playboi Carti set to ignite the stage. Adding a unique flair, Mexican sensation Peso Pluma joins as a special guest, bringing his distinctive sound to the mix.
Tickets are flying off the shelves, with General Admission passes starting at $179 and VIP options offering exclusive perks for $499. Set against the vibrant backdrop of Los Angeles, attendees can indulge in the city’s eclectic food scene, making this festival a feast for both the ears and the taste buds.
2025 Performers: A$AP Rocky, Playboi Carti, YG, Sexyy Red, Quavo, Gelo, Bossman Dlow, Peso Pluma
2024 Performers: Nicki Minaj, Post Malone, Future x Metro Boomin, YG & Tyga, Party Next Door, Summer Walker, Don Toliver, Bryson Tiller, Big Sean, Sexyy Red
Dreamville Festival (Raleigh, NC) - April 5-6, 2025
Curated by the legendary J. Cole, Dreamville Festival has swiftly become a beacon for hip-hop and R&B aficionados. Nestled in Raleigh’s scenic Dorothea Dix Park, the festival offers more than just music; it’s a celebration of community and culture. While the official 2025 lineup is under wraps, whispers in the wind suggest appearances by heavyweights, making this final edition a grand finale not to be missed.
Ticket options cater to various preferences, with General Admission passes and VIP packages that promise an elevated experience. Beyond the music, attendees can explore Raleigh’s burgeoning culinary scene, with the festival itself offering a smorgasbord of local delights.
2025 Performers: TBA
2024 Performers: SZA, 50 Cent, J. Cole, Nicki Minaj, J.I.D., Lil Yatchy, Schoolboy Q, Sexyy Red, Jeremiah, Rema, Jeezy, Monica, and more.
EmpowHER Festival (Los Angeles, CA) - May 10, 2025
Kehlani
Photo by Erika Goldring/WireImage
EmpowHER Festival isn’t just a festival; it’s a movement celebrating women’s empowerment, creativity, and artistry. Set in the heart of Los Angeles, this one-day extravaganza brings together female artists for a day of unforgetttable performances. While this is the inaugural festival, the incredible lineup includes trailblazers like Kehlani and Jazmine Sullivan making it a must-attend for those passionate about female empowerment.
Early bird General Admission (GA) tickets are currently available at a 20% discount, bringing the price to under $200. As the festival date approaches, ticket prices are expected to increase, so securing your spot early is recommended. For the most up-to-date ticket information and purchases, visit the official EmpowHER website or authorized ticket vendors.
2025 Performers: Kehlani, Jazmine Sullivan, Normani, Saweetie, Flo Milli, and more.
Roots Picnic (Philadelphia, PA) - May 31-June 1, 2025
Curated by the legendary Roots crew, Roots Picnic is a melting pot of music, culture, and activism. Having grooved my way through its vibrant atmosphere before, I can attest to its eclectic lineups that span genres from hip-hop to indie rock. The 2025 edition promises to uphold this tradition, with anticipated performances from both established and emerging artists.
Ticket information and lineup announcements are typically released closer to the event date. Philadelphia’s rich history and vibrant food scene further enhance the festival experience, offering attendees a chance to explore the city’s cultural landmarks and culinary offerings.
2025 Performers: D’Angelo, Meek Mill, Lenny Kravitz, GloRilla, Miguel, Tems, Latto, Kaytranada, Jeezy, Pusha T & 2 Chainz, Musiq Soulchild, The Roots, and more.
2024 Performers: Jill Scott, Lil Wayne, Nas, Victoria Monét, Gunna, Fantasia, Muni Long, Method Man & Redman, Scarface, Amerie, Sexyy Red, Babyface, Wale, Tyla, and more.
BET Experience (Los Angeles, CA) - June 5-8, 2025
Cardi B
Photo by Aaron J. Thornton/Getty Images for BET
The BET Experience is a multi-day celebration leading up to the annual BET Awards, featuring concerts, celebrity panels, and interactive exhibits. Held in Los Angeles, this event captures the essence of Black culture and entertainment.
Details about the 2025 lineup and ticket pricing are yet to be announced, but past experiences have included performances by top artists and exclusive access to industry events, making it a cornerstone event for music lovers.
2025 Performers: TBA
2024 Performers: Cardi B, Gunna, Davido, Sexyy Red, The Roots, Queen Latifah, Common, and more.
Essence Fest (New Orleans, LA) - July 3-6, 2025
Essence Fest, affectionately known as the “party with a purpose,” is a vibrant celebration of Black culture, music, and empowerment. My previous escapades at this festival were nothing short of magical, with its blend of soulful performances, enlightening panel discussions, and a community atmosphere that feels like a family reunion. The 2025 edition is expected to feature a stellar lineup of artists, though official announcements are pending.
Tickets typically range from General Admission to VIP packages, catering to a variety of preferences and budgets. Set in the lively city of New Orleans, attendees can also immerse themselves in the local culture, savoring Creole cuisine and exploring historic sites, making it a holistic cultural experience.
2025 Performers: TBA
2024 Performers: Birdman, Usher, Janet Jackson, The Roots, Mickey Guyton, Busta Rhymes, Charlie Wilson, Victoria Monét, SWV, Frankie Beverly, Tank, Ginuwine, Tyrese, and more.
Broccoli City Festival (Washington, D.C.) – July 12-13, 2025
Victoria Monét
Photo by Kaitlyn Morris/Getty Images
If you’re looking for a festival that brings the vibes and the vision, Broccoli City Festival is it! Taking over Washington, D.C., this two-day celebration is more than just a music festival—it’s a movement. Dedicated to uplifting Black culture, sustainability, and community empowerment, BC Fest blends fire performances with social impact, making you feel good inside and out.
The 2025 lineup is still under wraps, but if past years are any indication (think: Lil Wayne, Megan Thee Stallion, and Burna Boy), we’re in for a show. Plus, with D.C. as the backdrop, you already know the food is going to be top-tier. Expect local eats, poppin’ day parties, and a city full of festival-goers keeping the energy high all weekend long. Whether you’re there for the music, the mission, or just the chance to rock a fly festival fit, BC Fest is a must for your summer lineup.
2025 Performers: TBA
2024 Performers: Megan Thee Stallion, Victoria Monét, Gunna, Kaytranada, Party Next Door, Lil Yaychy, Teezo Touchdown, Fridayy, Skilla Baby, Sexyy Red, Key Glock, and more.
One Music Fest (Atlanta, GA) - October TBA, 2025
As an Atlanta native, One Music Fest holds a special place in my heart. This festival has consistently showcased a diverse array of artists, reflecting the rich musical heritage of the city. While the exact dates and lineup for 2025 are yet to be confirmed, past festivals have featured a mix of hip-hop, R&B, and alternative acts that cater to a wide audience.
Ticket pricing and performer details will be announced as the event approaches. In the meantime, festival-goers can look forward to exploring Atlanta’s dynamic food scene and cultural landmarks, making it a holistic experience that celebrates both music and community
2025 Performers: TBA
2024 Performers: Latto, Gunna, Earth, Wind, & Fire, Nelly, Victoria Monet, GloRilla, Keyshia Cole, Sexyy Red, Ari Lennox, Fantasia, Method Man & Redman, and more.
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