
'Insecure'’s Kendrick Sampson Talks Activism & How Everyday People Can Affect Change

If I were to tell you that Kendrick Sampson's journey into activism was inspired by a sign in the bathroom, you wouldn't believe me. But the fact of the matter is, it's 100% true. A simple message, "Leave It Better Than You Found It," became the mantra that the Houston native would eventually tap into in order to shift his activism efforts from a simple act to a revolutionary lifestyle. He is coy yet hilarious as he divulges this story over the phone during a quiet yet busy evening in LA. And as he continues to speak, it becomes more and more apparent that while the impetus may be comical, his dedication to amplifying the voices of those who live in the margins of our society are indeed no laughing matter.
"I have a platform, I have a voice, and I need to do the work and utilize whatever privilege I have in order to keep people from dying. And I can't be complicit in that," he tells xoNecole.
He continues, "It's our purpose, I feel, to leave this Earth better than we found it. And so I really just leaned into that and who I am because it's completely righteous and justified. I've gone about different creative ways in doing it based off what I feel led [to do] and what's most effective, but there's definitely tactics and nuance to all of this."
And tactics and nuances seem to be the main aspects undergirding his new initiative, BLD PWR (pronounced "Build Power"). It's a liberation training, freedom-fighting measure that seeks to leverage the collective power of those primarily in the entertainment industry, to lend their platforms and voices to increase civic engagement and create real shifts towards transformational social justice. In partnership with visionaries such as Tia Oso and Mike De La Rocha, they hope to not only raise up the next wave of socially conscious entertainers but to also foster a safe space that cultivates both imagination and radical love.
We recently got the chance to chat with Kendrick about his new initiative--and here's what he had to say.
In your own words, describe BLD PWR?
BLD PWR is about taking action and how to do that in a healthy way. It asks how do you lift up those vulnerable voices without speaking for them? And how do you learn from your mistakes and what that looks like in a training process? We want to build up the next Harry Belafontes, Marsha P. Johnsons and all these amazing, dope, radical change-makers that were involved in the process and movement. Whatever privilege they had, they aided in uplifting those with a little bit less privilege. Whether it was with their resources, or creatively producing content, or just showing up at marches and protests.
Everybody has their place in the movement and we don't want to give anybody an excuse if they don't agree with people's tactics. We want to train up and foster that imagination. I believe that it's our job, our duty, and our purpose to go into every situation and leave it better than we found it. And to lift up the most vulnerable, seek out the most vulnerable, and empower them and work to liberate them.
Courtesy of Kendrick Sampson
"I believe that it's our job, our duty, and our purpose to go into every situation and leave it better than we found it. And to lift up the most vulnerable, seek out the most vulnerable, and empower them and work to liberate them."
What do you hope to accomplish with this initiative?
Ultimately, people look at LA and Hollywood as a culture beacon. And to be honest, the everyday organizers are the true heroes of our society, the people that dedicate their lives to liberating folks everyday, whether that's in environmental awareness or lessening the maternal mortality rate or closing the pay gap. These people are heroes but a lot of the time, they look to celebrities and people with platforms more than they'll look for the community organizers that are experts in this field or the educators for this information. And so we also have that privilege being in a position where we have people paying attention to us, and my goal is to train leaders within the entertainment industry. So that they'll understand that the real work is on the ground, lead people to their work, and use media attention to reflect and amplify the good work that's already being done.
I want those in the industry to feel confident enough to speak on these issues in the right way. And when they do make mistakes, learn how to correct those easily and not retract back into a corner. I want to have a safe space to where we can foster the radical love and deconstruct all the things we suffer from--talk about it, bounce ideas off [each other] and then push that out into culture.
You’ve been known for your outspokenness and views on today’s social issues as much as your acting. When did you realize you wanted to pick up the mantle of activism? Was there a defining moment: what was it and how did it affect you?
There wasn't a clear defining moment, but I feel like my whole life, I just had this inclination towards trying to do right. And a lot of times it was more so about being right and that was a selfish thing. I think God used that against me to where it was like, 'If you really want to be right all of the time, you need to acknowledge that you're not right. That you don't know everything, you can't be a know-it-all and it's impossible. You need to humble yourself.' So I listened to God in that and try to do my best in allowing that to lead so that I can follow and be an example in that. And it's manifested itself into different ways throughout my life.
Eventually, I was posting stuff while Black Lives Matter was gaining momentum and I was connecting with different movement folks and other people that were socially conscious and getting advice. I was trying to hang back and go behind the scenes and have meetings and such. But then I realized I was placating the oppressor really, in that I didn't want to come off as an "angry black man". And when Eric Garner was murdered and got all this media attention and there was so much injustice and anger--I finally said to myself, 'You know I am angry, I am black, and I am a man.' But if I don't speak out and I try to placate people and not come off as this stereotype, then I'm aiding the oppression.
Courtesy of Kendrick Sampson
"If I don't speak out and I try to placate people and not come off as this stereotype, then I'm aiding the oppression."
The descriptor says that this initiative is: “A National Platform For Artists, Athletes and Entertainers Committed to Using Their Influence For Social Justice.” Do you ever think that there can be art/entertainment WITHOUT activism or are they always one and the same?
Yes and no; it depends on how people understand activism. A lot of people think that every project should be an activism-centered project. They think that there needs to be a protest or a statement on something. And I don't necessarily think that. But I think the way we approach stories should be activism in the sense that our lives are activism. Think about Insecure for example, there's no clear policy that they're trying to push, but it was activism in the sense that it told the story of vulnerable communities that had not been seen before in that space.
And that's so essential and important. So many groups of people of different ethnic groups, genders, and ages come up to me and say they watch Insecure. And now they're privy to an experience that they weren't before. It's not an educational piece, but it helps bring peoples stories to life and humanize them in a way that our society has historically been opposed to. So stories like that, that just tell a simple love story or life story of brown people or indigenous people--that show the humanity in people that aren't normally humanized. That's activism.
"I think the way we approach stories should be activism in the sense that our lives are activism."
Does your acting career play a part in your role as an activist?
I think people think I work a lot more than I do, meaning the projects and they think I'm consistently on set. And unfortunately, I'm not. But a lot of that is because I have to pick and choose what I want to do. Now I'm not gonna sit here and make it seem like I'm picking and choosing all my roles because there are a lot of things that I audition for that I just don't get. But this isn't a woe is me, because I get a lot more work than some actors do--but it is a very conscious effort to not take roles that are problematic, to avoid stereotypes and oppression, misogyny.
I have worked on projects because people are willing to change content, but I definitely think that activism is a lifestyle. And our career should fall under that umbrella. My career is a tool to do that work. Not a side from that work, it's not a side job. It's a part of my purpose and I do my best to utilize every aspect of my life with that purpose.
Getty Images
"My career is a tool to do that work. Not a side from that work, it's not a side job. It's a part of my purpose and I do my best to utilize every aspect of my life with that purpose."
Can anyone take part in BLD PWR or is it just for the aforementioned groups of people?
It's for creatives, but it's not for everybody. In particular, it's with those with platforms or those who are building platforms. There's no size to it but it's for people who are doing socially conscious work--or who WANT to do socially conscious work. So it's writers, filmmakers, storytellers, actors, athletes. It's open to influencers of all facets, but especially within the entertainment business. The main focus is to make sure people with platforms are more informed of the work of everyday organizers and are actually a part of and aiding that work.
When you think of this initiative 5-10 years from now, what do you want it to look like?
I want it to look like an army of freedom fighters. That we're out here building multiple safe spaces, we fostered other people's initiatives and communities, and that we won't necessarily get the credit for it. You won't be able to fully grasp the scope and reach of what we do and manifested in the world. I want it to amplify other people's work, the people on the ground, and in my heart, I want to be able to say, "That's beautiful that I was a part of that and no one will ever know."
But ultimately, [I] want to see safe spaces for the liberation of the most vulnerable folk and people of color, black, brown, indigenous folks and uplifting their stories and bringing them into the center. And having Hollywood lead the charge. Because there is no change, no revolution without art. The most effective communication is art. And part of that is oration and speaking and creating these stories and being active on social media, kneeling. All of that is a part of it.
Courtesy of Kendrick Sampson
"There is no change, no revolution without art. The most effective communication is art."
For someone looking to get more involved in activism or maybe just starting out, what are a few key things they can do RIGHT NOW to affect change?
Figure out what you're most passionate about because we can't cover everything. Find a local community organizer or organization that's working in that area. Because I guarantee you someone is already doing the work on whatever issue you want to take up. Then pursue your education and information in that area. See what the movement landscape is. For those who want to participate in training, they can go to bldpwr.com.
If you're in LA, there's Reform LA Jails, that seeks to transfer millions of dollars that they want to use to build new prisons and invest it into alternatives to incarceration for the homeless and mentally ill.
For more information about BLD PWR, check out their website here. Follow BLD PWR on Facebook.
Featured image by Getty Images.
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Writer. Empath. Escapist. Young, gifted, and Black. Shanelle Genai is a proud Southern girl in a serious relationship with celebrity interviews, The Fresh Prince of Bel-Air, and long walks down Sephora aisles. Keep up with her on IG @shanellegenai.
Your April 2025 Horoscopes Are All About Softening Into Love & Speaking Your Truth
April is a month to slow down and to fully grasp what has been. The month starts in fiery Aries Season, but we are also in the thick of Retrograde Season as we begin the month as well. Thankfully, Mercury finally goes direct on April 7, after being retrograde mid-March, and communication matters are clearing up. This is a month of mental clarity, a fresh start, and not being afraid to dream a little bigger.
On April 12, there is a Full Moon in Libra, and this Full Moon brings relationship and financial matters full circle. This is the time to let go of what doesn’t make you feel balanced or in harmony and to create space for more peace to enter your life. Venus goes direct in Pisces on the same day, after being retrograde since March 1, and love is healing. With Venus now direct, there are more opportunities for commitment and longevity in love, and there is overall a greater feeling of romance, receptivity, and compassion in the air now.
Mercury enters Aries from April 16 until May 10, and what you were trying to see through or understand better while Mercury was retrograde here last month, you are experiencing a breakthrough now. Mercury in Aries is insightful and courageous, and people are more likely to speak their minds and initiate conversation with this energy. Mars then enters Leo from April 18 until June 17, reminding us that sometimes it’s okay to be a little more selfish and to focus on what you need right now. Mars in Leo brings forth confidence, creativity, and passion, and brings an exciting energy to charge of your life and advocate for yourself.
Taurus Season officially begins on April 19, bringing some earth sign energy into the mix, grounding and nurturing what you are creating in your life right now. On April 27, we have a New Moon in Taurus, and this is an abundant and fruitful New Moon. This is one of the best New Moons of the year for you to set your intentions for your financial world and a time for seeing new opportunities for abundance. On the last day of the month, Venus moves into Aries until June 6th, and love requires a little more passion, independence, and excitement during this time.
Overall, April is a month of feeling things through, taking more intuitive risks, investing in yourself, and balancing your needs with the needs of your relationships.
Read for your sun and rising sign below to see what April has in store for you.
ARIES
April is your month to shine, Aries. With the chaos of March now over, you are starting to see the progress of where life is and how everything has turned out even better than you were expecting. The month begins with the Sun in your 1st house of self, and you are feeling more confident, courageous, and in tune with yourself. With a Full Moon in your sister sign on April 12, relationships are also coming full circle for you now, and you are claiming your peace this month.
Mercury finally goes direct on April 7 and then enters your sign from April 16 to May 10, and this is going to clear up any miscommunications that you have been through. With Mercury now in your sign, your conversations are lively, your mind is inspiring, and you are thinking one step ahead. Before the month ends, Venus enters your sign from April 30 to June 6, and love is also moving forward for you now. Overall, this is a month where you are experiencing some happy outcomes and loyal support.
TAURUS
April is a month of passion and purpose, Taurus. You are living in your abundance, and are focused on valuing yourself and the things you are bringing to fruition right now. Venus, your ruling planet, goes direct on March 12 after being retrograde in your financial house since March 1, and you are moving into the month experiencing more opportunities and also feeling more respected in what you are accumulating for yourself and standing your ground on.
Taurus Season officially begins on April 19, and it’s all about you right now. This Taurus Season is smoothing things out for you in love, with new relationship developments unfolding and life flourishing for you. The New Moon this month is in your sign on April 27, it’s time for a new beginning. You are truly embracing your strength in April, making things happen for yourself, and no longer doubting your future and what is possible for you.
GEMINI
This month is all about the options becoming available to you now, Gemini. With your ruling planet Mercury going direct at the beginning of the month on April 7, you no longer feel as held back or out of place as you may have in the past weeks. With Mercury now direct, your thinking is clearer, and you are seeing the opportunities in your career and professional world that you may have missed before.
The more you can embrace your authenticity, the less time you will spend doubting how others perceive you, remember that this month.
On April 12, there is a Full Moon in Libra, highlighting the romance in your life and bringing forth understanding and compassion within your close relationships. You are letting go of old attachments or self-doubts that haven’t been serving your love life, and are growing closer to your own heart in the process. Before April comes to an end, Mars enters your 3rd house of communication, and you are overall leaving the month focused on your progress, your vision, and taking up space because you deserve to.
CANCER
This month is all about balancing your time and energy wisely, Cancer. You are being reminded not to overwork or overwhelm yourself in April, and to focus on doing the things that are within your control right now. The Sun is in your 10th house of career for most of the month so you are feeling really passionate about the things you are developing in your life right now, but it’s all about finding the right balance between your personal goals and your needs in your relationships as well.
The Full Moon in Libra on April 12 will be a time to devote your energy to self-care, close loved ones, and overall getting some time to decompress. You are ready to let go of the things that don’t make you feel safe or nurtured and are receiving an emotional renewal right now. The New Moon in Taurus at the end of the month is a time to focus on your intentions on your community, friendships, and aspirations in life, and to pay attention to where you can create more abundance here.
LEO
Things are turning around for you for the better, Leo. April is a dynamic month, and you are owning your inner alchemist. With a Full Moon in your 3rd house of communication on April 12, you are getting the messages you have been looking for and the mental clarity you have found is bringing closure to some of your close relationships. This month is about being flexible and trusting the changes that are happening for you right now.
On April 18, Mars enters your sign until June 17, and this is huge for you. You began the year with Mars retrograde in your sign, so you are getting the opportunity now, to rewrite some of the things that weren’t working for you at the beginning of the year. You are overcoming previous obstacles, and experiencing a breakthrough in your life this month. Before April ends, there is a New Moon in Taurus, highlighting your career, reputation, and professional life. This is a good New Moon to set your intentions for what goals you want to come to fruition for you now.
VIRGO
This month is all about building new foundations in your life, Virgo. You are feeling more supported and in tune with your own inner needs and interests, and it’s bringing you closer to people and systems that resonate. Your ruling planet Mercury goes direct this month on April 7 after being retrograde for the past few weeks; bringing more clarity, understanding, and compassion to your partnerships in life. You are focused on love this month and are working together with others to make your dreams come true.
Mid-month, Mars moves into your 12th house of closure and endings, and there is a journey of healing that you experience until June 17. You are motivated to understand yourself better and are looking at the past more right now in order to do so. This is a month of recovering and healing from what has been, for new foundations to be built upon. The New Moon on April 27 is a beautiful way to end the month, as you are getting glimpses of a new, abundant, adventure that is ahead of you.
LIBRA
This is a big month of closure for you, Libra. The Sun is in your 7th house of love for most of April, and your heart is in the right place. With Venus, your ruling planet, going direct on April 12 after being retrograde since March 1, you are finally able to take a breath. You are not experiencing as many obstacles when it comes to communication matters and you are feeling like you have the tools you need to move forward right now.
The Full Moon of the month is in your sign on April 12, and you are ready to let go of what isn’t working for you. You have been through a lot recently and have gained the clarity you need to let go of old attachments. Venus moves into your house of love before the month ends, and you are leaving the month feeling more in tune with where things are moving forward for you, rather than what you are leaving behind. Your heart moves through a journey in April, and your emotions are showing you a lot.
SCORPIO
April is a month of success, progress, and dreams coming to fruition, Scorpio. You are focused on your health, your priorities, and creating space for the new beginnings that you are creating in your life right now. The Full Moon mid-month is a big closure moment for you, and you are owning the fact that you have healed and you are no longer the same person you were in the past. This is a month of stepping into your power and feeling supported in doing so.
Mid-month, Mars enters your 10th house of career and public life and you are shining within your purpose. Over the next month and a half, you are going to be gaining some new opportunities that will be serving your professional life and goals. This is the month to show up and to let your skills, talents, and authenticity shine. On April 17, there is a New Moon in your opposite sign, Taurus, and you are leaving the month with some pleasant surprises in store for you in love as well.
SAGITTARIUS
April is a new beginning for you, Sagittarius. You are focused on putting the action and effort behind your goals, and you are being proactive within the opportunities that you are looking for right now. With a Full Moon in your 11th house of aspirations mid-month, you are letting go of the way you thought things would play out for you and are owning a more abundant version of things.
On April 27, there is a New Moon in Taurus, which will be highlighting your health and what your body needs more of right now. This is a New Moon to set your intentions for your everyday life and to create a new, beneficial routine that will make things easier for you at the end of the day. Before the month ends, Venus enters your 9th house of adventure, and you are leaving the month with your sights set high. Travel plans are likely, and this is a good time to create some new plans for yourself.
CAPRICORN
April is about putting one step in front of the other with patience and dedication and trusting the decisions you are making for yourself right now, Capricorn. The Sun is in your 4th house for most of the month, and you are yearning for your safe spaces, comfort foods, and loyal people. Giving yourself more time to decompress, take care of yourself, and ground your energy is essential this month.
Mars enters your 8th house of transformation mid-month and will be fueling your need for some change, excitement, and emotional rejuvenation over the next month and a half. You are entering an impactful moment of the year for you, and you are motivated toward change right now. The New Moon at the end of the month is in a fellow earth sign, highlighting the romantic new beginnings you are entering now. Overall, this month is a process, and you are opening new doors while finding gratitude in what is here for you now.
AQUARIUS
April is about giving yourself time to process, accept, and gain a new perspective, Aquarius. You are being guided towards friendship, connection, and community, and are understanding what may be creating the discord in your life that has been distancing you from that. The Full Moon this month is happening in Libra on April 12, and you are ready to let go of feeling like you have to do it all at once or all alone. This month is a reminder to take your time with all the experiences you want to have, trusting that they will come to fruition for you.
Mars enters your house of love and partnership on April 18, and you enter a passionate and steamy time. Romance is in the air for you as you move through the month, and you are spending more of your time with those who you want to move forward with. Venus also moves into a relationship area of your chart before April ends, and you are surrounded by love and community. Overall, this month is showing you that you are not alone and you don’t have to go through the heavy stuff alone either.
PISCES
This is a month where your heart is shining, and you are feeling in tune with the progress you have made in your life and within your relationships, Pisces. You are owning your value, your worth, and the beauty of who you are, and are ready to leave the past behind. With Mercury and Venus both going direct in Pisces this month after being retrograde in your sign for the past few weeks, you are in a better space than you have been, and there are fewer obstacles and miscommunications in your life.
You have been through a journey of understanding yourself better through your goals, perspectives, and interests, and have been committing yourself to your authenticity. On April 27, there is a New Moon in Taurus happening, and this New Moon is a good time for communication matters, getting your message across, and for your creative pursuits. With the clarity you feel within your mind and heart right now, you are making a lot of progress in April and feeling pleased with where life is headed.
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When celebrating a new year, we are often told to start setting goals for the upcoming year. While there’s nothing wrong with that, I don’t believe that it should only be limited to the beginning of the year. Why not establish goals every season and periodically review where you are and where you want to be. This is called a life audit.
What is a life audit?
A life audit involves taking a comprehensive inventory of various aspects of your life, including finances and relationships. This process provides valuable insights into what’s working and what needs improvement, enabling you to make informed decisions and take necessary steps for growth.
Beyond its practical benefits, life auditing also serves as a powerful journaling practice that can have a profound transformative impact on your life. Even if you only engage in it a few times a year, the act of self-reflection and clarity it brings can lead to significant changes and improvements.
What are some life audit questions?
The first time I conducted a life audit, I focused three key areas: health, relationships, and spirituality. For each category, I asked myself five thought-provoking questions:
What’s going well?
What are the challenges?
What lessons have I learned from those challenges?
What’s my vision for this area in my life?
What steps can I take to achieve these goals?
Asking these questions allowed me to dig deep and get to the root of it all. Some other questions you can ask yourself are: “what’s bringing me joy?” “What have I been neglecting?” “What’s troubling me?”
There are many approaches to a life audit. You can create columns and write the category followed by the question at the top and answers below.
You can write one category on the top of one page and list the questions out and do the same for another category on a separate sheet of paper. Find what works best for you.
Now that we are in a new season, why not audit your life? The spring is the perfect time to take stock of your life and check in on the goals you may have set for yourself in the new year.
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