Many things work-related have gotten more weird and annoying post-pandemic. From the awkward mental debates about whether to turn your camera on during Zoom meetings (I often don't), to those team members who still always seem to be disinterested, disgruntled, or mentally distracted, to reports of companies now gaslighting employees to come back to the office after they've raved about putting wellness first and allowing professionals to work remotely---several major aspects of everyday work culture have become a wacky hot mess.
And let's add "networking" to that wacky list.
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I absolutely love connecting with other women. It's something that fuels me and makes me feel like I'm not alone in the world, especially when it comes to the work that I do. Post-pandemic networking, though, has looked like a struggle.
It would take more fingers than I actually have to count how many times I've been ghosted, made to feel like a fool for giving energetic, down-to-earth vibes to the wrong snob, or been forced to simply make a choice not to waste my time due to a half-ass attempt to use me for a favor or hook up.
Research has shown that the pandemic did a number on our social circles and connections, with professional and personal networks decreasing by 16%, and while that might not seem like a large number, think about the fact that many of us only have three or less close friends and only 2 out of 10 adults have a work bestie. (Hey, maybe that's why most popular "girlfriends" shows like And Just Like That..., Run the World, and Harlem always cap at four friends, and even that's been in jeopardy with one always seeming to "move away" during the course of the shows.)
It's been more than three years after the whole world officially shut down and we're still struggling with being ghosted by current and potential friends, business contacts, and acquaintances. And this is concerning considering that social capital is vital for not only career success but overall life fulfillment.
How many of us have actually connected another young woman to someone else who they might learn and grow from or who they might be compatible with as a potential friend? How many of us have agreed to call someone (not text or send an IG DM) to have a conversation just because?
How many of us have gone to so-called networking events or conferences, smiled for the IG photo ops, shared our deepest desires, insecurities, and life stories, only to go home and never talk to one another again?
I find it strange that someone would literally have lunch with you, tell their whole life story, and give you their email address or phone number, only to never follow through on keeping in touch. Where they do that at? Maybe I'm old-school, but I don't waste time having hour-long personal conversations with folk if I genuinely don't want to connect or potentially become friends.
Well, if you're in the same boat as me, frustrated about how lame networking has become post-pandemic, here are a few tips that I'm going to challenge you (and myself) to do instead of letting bitterness and frustration win.
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1. If you're networking exclusively for business purposes, keep it real and stop treading the line between professional and personal.
I've never been a huge fan of networking in the traditional sense---a forced waste of time that oftentimes does not lead to authentic or long-lasting connections. You know that whole version of networking where someone walks up to you to ask you 50 questions centered on what you do, how long you've been doing it, and how they can work with you. Or worse, when someone skips the disingenuous pleasantries and simply shoves their resume, business pitch, or card in your face (whether verbally or on paper), and asks you for a job, favor, or to "partner up." (Sis, we don't even know one another.)
Get clear on the difference between networking and connecting. Every interaction with every human being at an event doesn't have to be about making money or what someone can do for you, but if that's your prime purpose for networking, be honest with yourself about that and get strategic in your approach and the types of events you attend.
In this case, instead of leading with that personal story about your family, something you're struggling with, gossip about others at the event, or your very personal life story, keep the interaction focused on professional aspects of why you do the work you do, how someone can contact you, and why it would even make sense to talk business with that person in the first place. If you don't have a why, do your research beforehand and be more strategic so that you don't send mixed messages or make a terrible first impression.
2. Be deliberate about making new connections and actually commit to doing your part to maintain authentic relationships.
Here's a hard truth: Many of us do not like telling people no. We have a hard time not only speaking up for ourselves as much as we should, but we also fear letting people down. Some of us just don't want to say no because we don't want to miss out on a potential opportunity, so we overextend ourselves.
It's one thing to cancel due to an emergency or to offer proper notice a few times when you can no longer show up. It's another to be that strange person who never does what she says she will when it comes to actually building a relationship---business or otherwise---with another woman.
Please, stop. It does more damage than good to say you're going to call someone, keep in touch, or schedule time with someone only to dodge them like they're a pesky ex or bill collector. Simply say no and stop inviting folk when you know you have no business doing so.
Check your calendar before inviting someone out or saying yes to meeting up with someone. Find out what the meeting will be about, and be sure you're actually interested in doing whatever the other person wants to do during that meet-up. Be clear on whether they're someone you actually want to know before saying yes.
And when you do say yes, have the discipline to follow through. Hey, we all get tired or overwhelmed, but we certainly show up for what's important to us regardless. That whole "I agreed on Monday, but now that it's Friday, I don't feel like it," is tired.
If you really want to revive your social life, make new connections, or you really value the friends and contacts you have, be deliberate about that follow-through and make it a habit. Evaluate how you're managing your time, what your values are, and goals are when it comes to your social life, and what makes you happy about having friends within your community or industry.
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3. Find other ways to connect and keep in touch that work for your busy schedule or lifestyle.
If it's a commitment to have lunch once a month, put it on your calendar and show up. Can't attend a wedding or a birthday dinner? Send a gift with a handwritten note or card. Want to hang out but don't like clubbing or drinking? Plan the next girls' night out (or in) and let your friends know how you feel (or maybe even find another set of friends to do things you like to do. I mean, maybe your idea of fun just isn't their cup of tea).
If you spent the whole conference weekend with someone, going to every panel or breakout session together and having drinks afterward, actually email, text, or call them when it's over and schedule a virtual tea or another way to connect again.
Send a card of congrats if you see them celebrate an accomplishment on IG or elsewhere. Get beyond just lurking on IG Stories after meeting them and try a personal gesture that says you want to be friends or at least that you're attempting to keep in touch.
Share events announcements, top news articles, or other useful information that reflects that you actually are thinking of a potential friend or contact and want to keep building. Support their events or businesses through action, not just a like on a post.
Ya'll, we have to put a stop to the way things are going with networking nowadays. There are major mental health, career advancement, and developmental benefits to being social, having friends, and interacting with your peers. Let's start making friendships and authentic professional connections a priority. Our long-term success as powerful Black women depends on it.
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RELATED
Taja, an actress known most for her role on BET’s The Oval, and businessman/model Ryan Easter tied the knot on July 27 in an intimate and beautiful wedding in LA - surrounded by friends and family. During our 40+ minute conversation, the newlyweds opened up about the inner work journey they both went through individually to become their best selves.
Taja revealed that her grateful and light spirit came after being in a depressive state and doing a great deal of healing and education. And Ryan shared how losing a parent as a youth affected how he showed up in the world and the truths he had to face to embrace who he is wholly.
The pair also chatted about the power of intention, the importance of working through trauma, and the work they do every day to honor their partnership. There’s a reason their glow is so beautiful! It comes from the inside.
“You're meeting me now after I've done all this work, but I had to go through it to get to that space and be in a very happy, healed relationship,” Taja says. Check out the layered conversation below.
xoNecole: I’ll start with the most obvious question: how did you two meet, and what were your initial feelings about each other?
Ryan Easter: We connected through friends. At the time, I was in New York, and she was back and forth between LA and Atlanta. But our mutual female friends were together and decided they needed to set me up. So they confirmed I was looking for something serious and then sent me her picture.
And I was like, "Okay, she looks good - a chocolate drop." But then I thought, "What's wrong with her? So, I called them up, and one of them was messing with me and said, "Oh, she's a little crazy." I was like, "Whoa, I can't do crazy anymore. I've dealt with that before. I’d rather stay by myself than deal with that again." Then she clarified, "No, I'm just kidding. She's crazy in a good way. She's a lot of fun and has her stuff together. That’s how it started for me.
Taja Simpson: I was just going about my life, getting ready for another season of The Oval, when I got a text from my friend Natasha. She said, "Hey, I don't think you're dating anybody, but I have a friend I think you should meet. He's a great guy." She gave me this huge pedigree, saying they had been friends for 19 years. I thought, "Wow, he sounds amazing." But when she sent me a photo, I didn’t like it.
Later, I thought about it and figured it could just not be a good picture. So she sent his Instagram which had all these modeling fitness pictures and stuff. And then I was like, wow - you had my whole husband this time and didn’t tell me - now I told her she could give him my number.
"I was just going about my life, getting ready for another season of The Oval, when I got a text from my friend Natasha. She said, "Hey, I don't think you're dating anybody, but I have a friend I think you should meet. He's a great guy." She gave me this huge pedigree, saying they had been friends for 19 years. I thought, "Wow, he sounds amazing." But when she sent me a photo, I didn’t like it."
Taja Simpson & Ryan Easter
Photo by @jorgemezaphotos
xoN: I love that because, you know, there's all these conversations about the ways people meet, and I still feel like friends and family are one of the best ways. It’s like they know you! What are your thoughts?
Ryan: Yeah, absolutely! You feel a great sense of obligation to be the best version of yourself because you’re not just representing yourself; you’re also representing the person who referred you. I can’t go out there acting like a fool and have them looking at their friend like, "Why did you hook me up with this clown?" It’s like, we're gonna be clear and honest about our intentions. And if it works, great, and if it doesn't, it's okay.
Taja: Exactly. When he called, we spoke that day for like, an hour. The rest was history. We just connected, and it was great. After that, we started talking every day, and now here we are.
xoN: Okay, so tell me about your first date! Do you remember where you went? What did you do? How was the vibe?
Taja: Our first in-person date was two months after we met over the phone. This was during COVID, so we got introduced in July 2020 but didn’t meet until September. From July to September, we were doing video dates and phone calls, building up this excitement about meeting in person. I was really nervous. I thought, "Oh my God, is it going to be like it was over the phone?" We really connected and vibed. I was there to pick him up at LAX, and I felt like this was it. I thought, "God put this brother in my life to be this good, this perfect." It felt too good to be true.
I actually had a friend meet us at the airport to film our meeting without him knowing. I told her to stay in the corner and keep the camera hidden. When he was coming down the escalator, I had this whole plan to run up to him in slow motion and jump into his arms. When I saw him, I froze. I was so nervous that I couldn’t move! He came up to me, gave me a big hug, and swung me around, and I just thought, "Wow!" Everything I planned went out the window.
Ryan: I was really excited to meet her, too. Technically, our first date was at Firestone Brewery. After the airport, we went back to her place to drop off my stuff, and then she said, "I like to drink beer," so she took me to a brewery nearby.
I remember being there, and we were kind of embracing, but not too much since it was technically the first time we were in physical proximity. You still have to play it cool, even after talking for a while. But every time I touched her, it felt good. I thought, "Yeah, this is it." When we hugged at the airport, I felt like, "Yo, this is home." At that moment, I knew she was the one.
xoN: Ugh, I love that. So when did the courtship start to develop into a relationship? Did y'all have that conversation?
Ryan: Initially, we were very clear about our intentions. We were both dating with purpose and had similar aspirations of eventually finding someone to marry, start a family, create businesses together, and live our lives to the fullest. We knew from the beginning that this was our goal and checked in with each other to see if we were on the same page.
After establishing our intentions, it was about having those small conversations. We discussed what was important to each of us—our needs, wants, likes, dislikes, triggers, and traumas. All those details are crucial for building a solid foundation for a healthy relationship. We spent a lot of time getting to know the real person, not just the representative we might present to the world.
Sometimes, it’s difficult because it requires us to be extremely vulnerable. For men, especially in our society, vulnerability is often frowned upon, making it hard to expose that sensitive side. You never know how people will react—some might use it against you, while others might protect you.
I think for her; it took her understanding that mentality that men have and use that to her advantage to make sure she's like, look, this is a safe space for you to allow me to see the full person that you are. I appreciated that because, like, I would tell her, if you really want a man to value you, he has to feel safe with you, right, not necessarily in a physical capacity but more so from an emotional standpoint; I need to feel like I can be safe with you emotionally.
So that courtship was a lot of just having those serious, sometimes difficult conversations about things we're going through in the past to things we aspire to accomplish in the future, to things that we're currently dealing with, and started to gain that understanding about who we are and what we aspire to be, and just continue to flow.
"So that courtship was a lot of just having those serious, sometimes difficult conversations about things we're going through in the past to things we aspire to accomplish in the future, to things that we're currently dealing with, and started to gain that understanding about who we are and what we aspire to be, and just continue to flow."
Taja: I mean, that's exactly right, and a lot of it we spoke about even before we met. Because it was this free thing where we didn’t know each other. We didn't have to be a representative. I was just my authentic self. It’s like - I'm an actor, and I got five or six characters that may come out in our conversation. I'll be funny, then the next moment, I'll be serious. It just happens.
I was very vocal about how I foresee my life going. Also, because I'm in entertainment, that played a part. I had met people before who couldn't handle that. They wanted a woman with a nine-to-five, a teacher, or just somebody with a very strict schedule. But that wasn't me. So I think we were super intentional when it came to dating and making sure we can build and grow together. So, we made that commitment prior to him leaving. He came to LA for a week, and the day before he left, it was like, okay, so this is it.
xoN: I’ve noticed that intention and vulnerability are both powerful words that you two keep using, which I think is essential for any long-term relationship. What are some of your other shared values?
Ryan: Also, we both understood the power of mindset. When you see successful or unsuccessful people, sometimes others will attribute their state to their family or money. And I'm not saying that that doesn't help. But there are a lot of people who have come from very humble beginnings and very troubled past that have gone on to do great things, and it all had to do with their mindset. They had to leave and see themselves doing what they desired to do before it became a reality in the physical realm.
I think a lot of those beliefs and mentalities that we shared was refreshing because, you know, we've all known people that every time you talk to them, something bad is going on. And it's such a drag because they can bring your energy down. We don't subscribe to that. Not saying that we don't go through tough times. But when we do, the question that we always ask ourselves is, what is it that I'm supposed to learn from this? I think those type of elements of just being in alignment mentally about how we view the world definitely help to solidify our relationship and our connection.
Taja: When we met, I was in a headspace of growth. We now call it believe, evolve, become because you have to believe that thing right in order to show up. We both understand that your vibration precedes your manifestation, so you have to vibrate and believe at a certain level. Act as if you have to be in that space, that energy, in order for that thing to come so you can evolve and then become whatever that said thing is. But I was in that headspace before we met, and I was clearing out people in my life.
I was really intentional with finding someone that was in that headspace, too. I was not okay with anyone being stagnant.
Taja Simpson & Ryan Easter
Photo by @jorgemezaphotos
xoN: You two seem so evolved individually and collectively. I'm curious, were there any challenges that you two had to get through together, and what did you learn from that experience?
Ryan: Being parents. And if your partner doesn't have a great pregnancy, then it can be tough, and it stretches you in a lot of ways. But I would definitely say the first five months of being new parents was a lot because we were both exhausted. And she's also trying to heal her body because giving birth puts a tremendous amount of stress on the woman's body. It gives you a different respect for the strength of femininity because I wouldn't want to go through that. And I was there the whole 29 hours.
So during that time I'm getting snappy because I need to rest. I have not been able to rest, and I'm sleep-deprived, and I don't feel like I got my foot in yet. And, and then, on top of that, you have this, this really small human that's completely dependent upon you. They can't do anything for himself, and that, even psychologically, that's a lot to carry. But the thing that I think that has helped us is that we understand that we won't always be on the same page. It's okay to have disagreements, but you always have to lead with love, meaning that if I'm upset with her or she's upset with me, we focus on what the issue is.
Taja: I had a horrible pregnancy and was still feeling like I want to be productive; it’s just part of who I am. And during the newborn phase, like he said, we were exhausted. We were zombies. I'm getting whiny. I need sleep. He's getting snappy and short, and we're having to figure out us. The hardest thing is trying to still learn how to effectively communicate in the midst of this space where you are exhausted; you don't feel good, nothing's going your way.
But I'm a big believer of being accountable, especially for women, because women are not always accountable. But we encourage each other to address the trauma and encourage positive self-thought and talk. Because what you think, speak, and do creates power for better and worse.
xoN: Were there any past traumas you had to heal from in order to love each other correctly, and do you feel comfortable discussing them?
Ryan: For me, the biggest thing was my father’s death at nine. You’re young, and you don’t know how to process the loss. It’s one of those things I thought I dealt with, but when I got into my adult years, I realized it didn’t. I always felt like I had to go above and beyond because I didn’t have my father there to be a man - I excelled in sports and academics, but it was based on an inadequate feeling.
I understand the importance of fathers in children’s life but you still have the power to be the best version of yourself whether your father is there or not. And I believe the almighty Creator will put people in your life to be the best version of yourself. I wanted to be that confident person for her and our children - and I didn’t want to carry that trauma into our relationship or our son. So I worked on it before us and I continue to now.
Taja: Mine was colorism. I grew up where the brown paper bag thing was a thing. There were kids I couldn’t play with because “I was too Black.” I had a family member who called me “Ew.” Like she’d literally say, come here, Ew, you ugly thing. And my family, for a long time, didn’t realize how it was breaking me. But eventually, my mom noticed and taught me more about self-esteem and then I started to do the work. But it still shows its head. I still would have thoughts that I’m not good enough because of how I look. I’ve literally not tried out for roles because of that. One of my friends’ friends has literally called out once that I was the only dark person at an event.
So when I started doing the work, I noticed the ways it showed up, like I just wouldn’t want to be in the sun long. I mean when I was younger, I used to pray to God to make me “better” or lighter. It took a long time to really get over that. There’s a book I wrote called Women Who Shine - where I got my thoughts out about this.
So he knows my sensitive spots and speaks to the little girl in me. It's so interesting how the things we go through when we’re young affect us in adulthood. Mental health is as important as physical health - and I’m grateful that he understands the importance of both of those.
xoN: Thank you for your vulnerability. I hope it helps someone else. Finally, I’ll close with this: what’s your favorite thing about each other?
Ryan: Definitely her mindset. She doesn’t have a victim mindset; she’s empowered. That’s so attractive. I believe that she prides herself on being a good, great communicator. She moves with integrity, you know, I think that's important. And you know, she also understands the importance of taking care of her physical, emotional, and mental wellbeing.
Taja: There’s so many. Where do I start? My husband is supremely supportive. I absolutely love that about him. Also, I love his intention. I love how effectively he communicates. I love how he fathers our child. I love how he looks. Because, praise God. Okay, I'm just gonna put that out there.
But you know what, my favorite thing about him is that I love that he's a man of integrity.
Integrity was the highest things on my list when I’d write out what I wanted in a partner. Because it’s everything. And so I love that I feel the level of safety that I feel with him, that I can completely be my 100% authentic self. I know that he's taking care of me, my heart, and our family. We're good.
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Feature image by @jorgemezaphotos
