I don't know where y'all live but I live in Nashville, Tennessee (hence all of the y'all-ing that I tend to do). And chile, when the summer creeps on over this way, it can get pretty ridiculous due to all of the humidity in the South. While I've learned a few keep-cool-hacks like investing in blackout curtains, taking cooler showers, sleeping with a fan on (yes, I have central air but who wants to pay rent to keep that running non-stop?) and working downstairs (because heat rises, right?), I've also realized that if I eat certain foods, I am able to remain cooler too.
If you appreciate the summer season, but you can't stand feeling all hot 'n sticky, do your body temperature a favor and eat a little more of the following 10 foods. They're healthy, they're delicious and they're scientifically proven to make you feel cooler, well through Labor Day too.
1. Pineapple
Pineapples are actually one of my favorite fruits. When you get a good one, it's super sweet, plus it's packed with plenty of Vitamin C and manganese. As far as health benefits go, pineapples are good for you because they've got antioxidants that will reduce oxidative stress. Another cool thing is the enzyme bromelain that's in them can help you to better digest your food while also boosting your immune system (bromelain can ease arthritic-related discomfort too). Another bonus with pineapples is, thanks to all of the Vitamin C that's in it (approximately 131 percent of your RDA), it's a great food to treat yourself to if you're trying to get pregnant. That's because Vitamin C helps to fight off free radicals; ones that are prone to do a real number on your reproductive system, over time.
The reason why pineapples make this list of foods that are naturally able to keep your body cool is because, something else that bromelain is able to do is reduce bodily inflammation. The less inflamed your tissues are, the cooler your body temperature will be, overall.
COOL DOWN WITH: Impress your friends with a Pineapple Fluff Dessert. You can cop the recipe here.
2. Watermelon
When you come across a watermelon that is perfectly ripe, it is truly one of the best things ever! On the health tip, watermelon is good for your health because it's high in vitamins A and C. It also contains the plant compound cucurbitacin E, which contains anti-inflammatory properties. Since watermelon also has the plant nutrient lycopene in it, watermelon can help to lower your cholesterol and blood pressure, and keep your vision strong. As a bonus, thanks to the amino acid citrulline that this fruit also contains, watermelon is able to reduce muscle soreness, if you happen to be someone who works out on the regular.
And just how is watermelon able to cool your body down? Water is something that is able to help to regulate our body temperature. Since this is a fruit that happens to be made up of 92 percent water, I'm pretty sure you can connect the dots on why it can be a delicious way to beat the heat.
COOL DOWN WITH: Summer ain't right without some homemade watermelon popsicles. Learn how to make some of 'em here.
3. Cucumber
Guess how much water is in a cucumber? A whopping 96 percent! That's kind of crazy, once you factor in that it is a fruit (yes, fruit) that is packed with protein, fiber and lots of Vitamin K, along with some potassium, magnesium and Vitamin C too. The combination of all of these nutrients makes it possible for cucumbers to keep your blood sugar right, keep your bones nice and strong and, they can even help to make depression symptoms more manageable (due to all of the B-vitamins in them which can balance out your stress levels).
This is one more food that makes the "cool you off" list, mostly because it can hydrate you while keeping bodily inflammation down at the same time.
COOL DOWN WITH: If you're a smoothie kind of girl, how about one where cucumbers are the main ingredient? You can learn how to make that happen here.
4. Celery
Celery is a trip, ain't it? The reason why I say that is because, if there is any food on this list that is a lot like chewing water (well, cucumbers come in a close second), celery would have to be the one. That doesn't mean it's not hella good for you, though. Where do I begin? Celery contains the antioxidants ferulic acid, caffeic acid, and quecetin that help to soothe joint pain, help to heal kidney and liver infections, and also naturally reduce UTI-related symptoms. Celery has the vitamins A, B, C and iron in it. Some other things that are dope about this particular veggie are the properties in it can assist in lowering your blood pressure, fighting bacterial infections and, due to its diuretic properties, celery is a great food for treating bloating. Also, if your man has infertility issues, celery can also help to treat that (plus, it's known to make semen/sperm taste better because the C that's in it helps to make it taste less salty).
Since celery is made up of 95 percent water, it also can hydrate your cells so that your body temperature doesn't increase and cause you to feel hotter when you're out in the summer sun.
COOL DOWN WITH: If you happen to like soup year-round, how about some summer celery soup? The recipe is right here.
5. Mint
Bet you didn't see this one coming, huh? Let's start with all of the ways that mint is good for you. For starters, its anti-inflammatory properties can help to soothe cold and asthma-related symptoms. Since mint has a powerful way of inhibiting the growth of bacteria that is in our mouths, it's a great way to treat bad breath. Since mint also contains digestive enzymes, it's able to help your body to better absorb the nutrients from your food while also supporting your ability to maintain your preferred body weight. The anti-bacterial properties in mint can help to remove toxins from your system. And, mint is also able to stimulate the area of your brain that is directly connected to mental awareness and memory.
Thanks to the menthol that's in mint, if you put some mint leaves into your drink or even chew on a piece of mint gum, it can create a "chilling" sensation; one that won't literally cool your body down, but it can make you feel a lot more comfortable when you're in the summer heat.
COOL DOWN WITH: Feel like downing a couple of mocktails or two? How about a virgin mojito? You can make it here.
6. Apples
If you want to get a little more fiber into your system, apples totally have your back. They also have a nice amount of Vitamin C in them, so that you're able to get some antioxidants into your body as well. Since apples also have the flavonoid epicatechin in them, they can help to fight heart disease and lower your blood pressure. If you happen to have a real sweet tooth, some studies indicate that apples can actually lower your type 2 diabetes risk by as much as almost 30 percent. Apples also promote good gut health, contain properties that fight cancer and, the flavonoid quercetin that's in them can reduce bodily inflammation and significantly decrease the chance of having recurring asthma attacks.
COOL DOWN WITH: Treat you and your kids to some Caramel Apple Pie Ice Cream Sandwiches. If you want to, learn how to make them here.
7. Coconut Water
There are quite a few people in my life who are all about coconut water. That's actually a good thing because it's the kind of water that contains fiber and protein, along with with a fair amount of manganese, potassium, magnesium and Vitamin C. All of these nutrients (and others) can help to lower your blood sugar levels, strengthen your heart and, even reduce high oxalate levels that can ultimately lead to kidney stones. Another awesome ingredient found in coconut water is cytokinins. They are natural hormones that help plants to grow. In our bodies, they're beneficial because they are able to fight off cancer-causing cells while slowing down signs of aging as well.
When it comes to the ability to cool your body down, coconut water has its fair share of electrolytes. If you take those into your system when you're feeling hot, they can help your system to maintain a proper fluid balance which can support your body temperature remaining at a healthy level, as a direct result.
COOL DOWN WITH: Know what would be dope? Some Rainbow Coconut Water Spritzers. The recipe for them is here.
8. Peaches
Peaches are dope. Full stop. Matter of fact, it's kind of a trip that something so delicious can also be so good for you. Every time you bite into a peach, you're getting some fiber and protein into your system. As far as nutrients go, this is a fruit that also has a nice amount of vitamins A and C, along with traces of potassium, copper, zinc and vitamins E and K. Thanks to the fiber, peaches can help to keep you regular. There are studies to support that peaches can also keep your skin's texture nice and smooth while protecting it from UV damage. Another perk is, peaches are able to stifle the production of histamines in your system; this means that if you're prone to summertime allergies, this is a fruit that can make them more bearable.
Peaches are a cool-down-food because they can also replenish electrolytes. And, it should go on record that vitamins like vitamins C and E are able to reduce oxidative stress while zinc can calm your nerves. The less "worked up" you are, the easier it is to remain cooled down.
COOL DOWN WITH: A couple of slices of homemade Creamy Peach Icebox Cake would be so bomb. Learn how to make it from scratch here.
9. Sprouts
Sprouts are the kind of food that, while they typically don't come up a lot, they probably should. By doing something as simple as adding them to your salad, sprouts are able to be a good source of protein and fiber. Not only that but sprouts actually contain as much as 100 times more enzymes than most fruits and vegetables, they can reduce the acids that can throw off your body's pH balance and the calcium and magnesium that sprouts have in them are able to keep your body chemistry in check as well.
And why is eating sprouts a wonderful way to cool your body down? Something else that sprouts are considered to be is an astringent food. What that means is, it's the type of food that helps the tissues in your body to shrink so that water is able to flow more smoothly throughout your system, ultimately cooling you down in the process.
COOL DOWN WITH: Interested in chowing down on a delicious sprout salad? Get all of the ingredients that you need here.
10. Hot Peppers
Do you tend to like a little bit of "kick" to your food? While all peppers are good for you (thanks to the vitamins A, C, potassium, folate and iron that are in them), what I'm specifically gonna touch on is hot peppers. Believe it or not, hot peppers are an anti-irritant that can actually help totreat ulcers. Some other I-bet-you-never-saw-coming benefits that come with hot peppers are, if you eat them while having a migraine, the sensation from the peppers can get your mind off of your headache discomfort; the chemical compound capsaicin that is in hot peppers is able to relieve joint pain; hot peppers are able to give you a boost of energy so that your metabolism goes into high gear and, they are also able to fight fungal infections that can trigger a cold or full-on flu attack.
If you're like, "I can get with that, but it makes absolutely no sense to eat hot peppers in the heat", I hear you. But, that's actually not true at all. When you eat them, they cause you to perspire. When that happens, it sends a message to your body that you need your system to cool you off. So, don't be afraid to toss back some jalapeños or chili pepper or two. They're better for your health than you probably thought they were. Plus, they can help to keep you cool—all summer long.
COOL DOWN WITH: How about a Coconut Jalapeño Margarita? A delightful recipe is right here.
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It's kinda wild that, in 2025, my byline will have appeared on this platform for (what?!) seven years. And yeah, when I'm not waxing poetic on here about sex, relationships and then...more sex and relationships, I am working as a certified marriage life coach, helping to birth babies (as a doula) or penning for other places (oftentimes under pen names).
As some of you know, something that I've been "threatening" to do for a few years now is write another book. Welp, October 2024 was the month that I "gave birth" to my third one: 'Inside of Me 2.0: My Story. With a 20-Year Lens'. It's fitting considering I hit a milestone during the same year.
Beyond that, Pumas and lip gloss are still my faves along with sweatshirts and tees that have a pro-Black message on them. I've also started really getting into big ass unique handbags and I'm always gonna have a signature scent that ain't nobody's business but my own.
As far as where to find me, I continue to be MIA on the social media front and I honestly don't know if that will ever change. Still, if you need to hit me up about something *that has nothing to do with pitching on the site (I'm gonna start ignoring those emails because...boundaries)*, hit me up at missnosipho@gmail.com. I'll do what I can. ;)
'We Had To Heal To Love': Taja Simpson And Ryan Easter’s Journey To Lasting Love
How We Met is a series where xoNecole talks love and relationships with real-life couples. We learn how they met, how like turned into love, and how they make their love work.
One of my favorite things about interviewing married couples and hearing their diverse “How We Met” stories is the way they affirm true love and integral beliefs. One principle that I wholeheartedly believe is that one must truly know and love oneself before effectively doing it for another human being, and Taja Simpson and Ryan Easter’s story affirms this.
Taja, an actress known most for her role on BET’s The Oval, and businessman/model Ryan Easter tied the knot on July 27 in an intimate and beautiful wedding in LA - surrounded by friends and family. During our 40+ minute conversation, the newlyweds opened up about the inner work journey they both went through individually to become their best selves.
Taja revealed that her grateful and light spirit came after being in a depressive state and doing a great deal of healing and education. And Ryan shared how losing a parent as a youth affected how he showed up in the world and the truths he had to face to embrace who he is wholly.
The pair also chatted about the power of intention, the importance of working through trauma, and the work they do every day to honor their partnership. There’s a reason their glow is so beautiful! It comes from the inside.
“You're meeting me now after I've done all this work, but I had to go through it to get to that space and be in a very happy, healed relationship,” Taja says. Check out the layered conversation below.
xoNecole: I’ll start with the most obvious question: how did you two meet, and what were your initial feelings about each other?
Ryan Easter: We connected through friends. At the time, I was in New York, and she was back and forth between LA and Atlanta. But our mutual female friends were together and decided they needed to set me up. So they confirmed I was looking for something serious and then sent me her picture.
And I was like, "Okay, she looks good - a chocolate drop." But then I thought, "What's wrong with her? So, I called them up, and one of them was messing with me and said, "Oh, she's a little crazy." I was like, "Whoa, I can't do crazy anymore. I've dealt with that before. I’d rather stay by myself than deal with that again." Then she clarified, "No, I'm just kidding. She's crazy in a good way. She's a lot of fun and has her stuff together. That’s how it started for me.
Taja Simpson: I was just going about my life, getting ready for another season of The Oval, when I got a text from my friend Natasha. She said, "Hey, I don't think you're dating anybody, but I have a friend I think you should meet. He's a great guy." She gave me this huge pedigree, saying they had been friends for 19 years. I thought, "Wow, he sounds amazing." But when she sent me a photo, I didn’t like it.
Later, I thought about it and figured it could just not be a good picture. So she sent his Instagram which had all these modeling fitness pictures and stuff. And then I was like, wow - you had my whole husband this time and didn’t tell me - now I told her she could give him my number.
"I was just going about my life, getting ready for another season of The Oval, when I got a text from my friend Natasha. She said, "Hey, I don't think you're dating anybody, but I have a friend I think you should meet. He's a great guy." She gave me this huge pedigree, saying they had been friends for 19 years. I thought, "Wow, he sounds amazing." But when she sent me a photo, I didn’t like it."
Taja Simpson & Ryan Easter
Photo by @jorgemezaphotos
xoN: I love that because, you know, there's all these conversations about the ways people meet, and I still feel like friends and family are one of the best ways. It’s like they know you! What are your thoughts?
Ryan: Yeah, absolutely! You feel a great sense of obligation to be the best version of yourself because you’re not just representing yourself; you’re also representing the person who referred you. I can’t go out there acting like a fool and have them looking at their friend like, "Why did you hook me up with this clown?" It’s like, we're gonna be clear and honest about our intentions. And if it works, great, and if it doesn't, it's okay.
Taja: Exactly. When he called, we spoke that day for like, an hour. The rest was history. We just connected, and it was great. After that, we started talking every day, and now here we are.
xoN: Okay, so tell me about your first date! Do you remember where you went? What did you do? How was the vibe?
Taja: Our first in-person date was two months after we met over the phone. This was during COVID, so we got introduced in July 2020 but didn’t meet until September. From July to September, we were doing video dates and phone calls, building up this excitement about meeting in person. I was really nervous. I thought, "Oh my God, is it going to be like it was over the phone?" We really connected and vibed. I was there to pick him up at LAX, and I felt like this was it. I thought, "God put this brother in my life to be this good, this perfect." It felt too good to be true.
I actually had a friend meet us at the airport to film our meeting without him knowing. I told her to stay in the corner and keep the camera hidden. When he was coming down the escalator, I had this whole plan to run up to him in slow motion and jump into his arms. When I saw him, I froze. I was so nervous that I couldn’t move! He came up to me, gave me a big hug, and swung me around, and I just thought, "Wow!" Everything I planned went out the window.
Ryan: I was really excited to meet her, too. Technically, our first date was at Firestone Brewery. After the airport, we went back to her place to drop off my stuff, and then she said, "I like to drink beer," so she took me to a brewery nearby.
I remember being there, and we were kind of embracing, but not too much since it was technically the first time we were in physical proximity. You still have to play it cool, even after talking for a while. But every time I touched her, it felt good. I thought, "Yeah, this is it." When we hugged at the airport, I felt like, "Yo, this is home." At that moment, I knew she was the one.
xoN: Ugh, I love that. So when did the courtship start to develop into a relationship? Did y'all have that conversation?
Ryan: Initially, we were very clear about our intentions. We were both dating with purpose and had similar aspirations of eventually finding someone to marry, start a family, create businesses together, and live our lives to the fullest. We knew from the beginning that this was our goal and checked in with each other to see if we were on the same page.
After establishing our intentions, it was about having those small conversations. We discussed what was important to each of us—our needs, wants, likes, dislikes, triggers, and traumas. All those details are crucial for building a solid foundation for a healthy relationship. We spent a lot of time getting to know the real person, not just the representative we might present to the world.
Sometimes, it’s difficult because it requires us to be extremely vulnerable. For men, especially in our society, vulnerability is often frowned upon, making it hard to expose that sensitive side. You never know how people will react—some might use it against you, while others might protect you.
I think for her; it took her understanding that mentality that men have and use that to her advantage to make sure she's like, look, this is a safe space for you to allow me to see the full person that you are. I appreciated that because, like, I would tell her, if you really want a man to value you, he has to feel safe with you, right, not necessarily in a physical capacity but more so from an emotional standpoint; I need to feel like I can be safe with you emotionally.
So that courtship was a lot of just having those serious, sometimes difficult conversations about things we're going through in the past to things we aspire to accomplish in the future, to things that we're currently dealing with, and started to gain that understanding about who we are and what we aspire to be, and just continue to flow.
"So that courtship was a lot of just having those serious, sometimes difficult conversations about things we're going through in the past to things we aspire to accomplish in the future, to things that we're currently dealing with, and started to gain that understanding about who we are and what we aspire to be, and just continue to flow."
Taja: I mean, that's exactly right, and a lot of it we spoke about even before we met. Because it was this free thing where we didn’t know each other. We didn't have to be a representative. I was just my authentic self. It’s like - I'm an actor, and I got five or six characters that may come out in our conversation. I'll be funny, then the next moment, I'll be serious. It just happens.
I was very vocal about how I foresee my life going. Also, because I'm in entertainment, that played a part. I had met people before who couldn't handle that. They wanted a woman with a nine-to-five, a teacher, or just somebody with a very strict schedule. But that wasn't me. So I think we were super intentional when it came to dating and making sure we can build and grow together. So, we made that commitment prior to him leaving. He came to LA for a week, and the day before he left, it was like, okay, so this is it.
xoN: I’ve noticed that intention and vulnerability are both powerful words that you two keep using, which I think is essential for any long-term relationship. What are some of your other shared values?
Ryan: Also, we both understood the power of mindset. When you see successful or unsuccessful people, sometimes others will attribute their state to their family or money. And I'm not saying that that doesn't help. But there are a lot of people who have come from very humble beginnings and very troubled past that have gone on to do great things, and it all had to do with their mindset. They had to leave and see themselves doing what they desired to do before it became a reality in the physical realm.
I think a lot of those beliefs and mentalities that we shared was refreshing because, you know, we've all known people that every time you talk to them, something bad is going on. And it's such a drag because they can bring your energy down. We don't subscribe to that. Not saying that we don't go through tough times. But when we do, the question that we always ask ourselves is, what is it that I'm supposed to learn from this? I think those type of elements of just being in alignment mentally about how we view the world definitely help to solidify our relationship and our connection.
Taja: When we met, I was in a headspace of growth. We now call it believe, evolve, become because you have to believe that thing right in order to show up. We both understand that your vibration precedes your manifestation, so you have to vibrate and believe at a certain level. Act as if you have to be in that space, that energy, in order for that thing to come so you can evolve and then become whatever that said thing is. But I was in that headspace before we met, and I was clearing out people in my life.
I was really intentional with finding someone that was in that headspace, too. I was not okay with anyone being stagnant.
Taja Simpson & Ryan Easter
Photo by @jorgemezaphotos
xoN: You two seem so evolved individually and collectively. I'm curious, were there any challenges that you two had to get through together, and what did you learn from that experience?
Ryan: Being parents. And if your partner doesn't have a great pregnancy, then it can be tough, and it stretches you in a lot of ways. But I would definitely say the first five months of being new parents was a lot because we were both exhausted. And she's also trying to heal her body because giving birth puts a tremendous amount of stress on the woman's body. It gives you a different respect for the strength of femininity because I wouldn't want to go through that. And I was there the whole 29 hours.
So during that time I'm getting snappy because I need to rest. I have not been able to rest, and I'm sleep-deprived, and I don't feel like I got my foot in yet. And, and then, on top of that, you have this, this really small human that's completely dependent upon you. They can't do anything for himself, and that, even psychologically, that's a lot to carry. But the thing that I think that has helped us is that we understand that we won't always be on the same page. It's okay to have disagreements, but you always have to lead with love, meaning that if I'm upset with her or she's upset with me, we focus on what the issue is.
Taja: I had a horrible pregnancy and was still feeling like I want to be productive; it’s just part of who I am. And during the newborn phase, like he said, we were exhausted. We were zombies. I'm getting whiny. I need sleep. He's getting snappy and short, and we're having to figure out us. The hardest thing is trying to still learn how to effectively communicate in the midst of this space where you are exhausted; you don't feel good, nothing's going your way.
But I'm a big believer of being accountable, especially for women, because women are not always accountable. But we encourage each other to address the trauma and encourage positive self-thought and talk. Because what you think, speak, and do creates power for better and worse.
xoN: Were there any past traumas you had to heal from in order to love each other correctly, and do you feel comfortable discussing them?
Ryan: For me, the biggest thing was my father’s death at nine. You’re young, and you don’t know how to process the loss. It’s one of those things I thought I dealt with, but when I got into my adult years, I realized it didn’t. I always felt like I had to go above and beyond because I didn’t have my father there to be a man - I excelled in sports and academics, but it was based on an inadequate feeling.
I understand the importance of fathers in children’s life but you still have the power to be the best version of yourself whether your father is there or not. And I believe the almighty Creator will put people in your life to be the best version of yourself. I wanted to be that confident person for her and our children - and I didn’t want to carry that trauma into our relationship or our son. So I worked on it before us and I continue to now.
Taja: Mine was colorism. I grew up where the brown paper bag thing was a thing. There were kids I couldn’t play with because “I was too Black.” I had a family member who called me “Ew.” Like she’d literally say, come here, Ew, you ugly thing. And my family, for a long time, didn’t realize how it was breaking me. But eventually, my mom noticed and taught me more about self-esteem and then I started to do the work. But it still shows its head. I still would have thoughts that I’m not good enough because of how I look. I’ve literally not tried out for roles because of that. One of my friends’ friends has literally called out once that I was the only dark person at an event.
So when I started doing the work, I noticed the ways it showed up, like I just wouldn’t want to be in the sun long. I mean when I was younger, I used to pray to God to make me “better” or lighter. It took a long time to really get over that. There’s a book I wrote called Women Who Shine - where I got my thoughts out about this.
So he knows my sensitive spots and speaks to the little girl in me. It's so interesting how the things we go through when we’re young affect us in adulthood. Mental health is as important as physical health - and I’m grateful that he understands the importance of both of those.
xoN: Thank you for your vulnerability. I hope it helps someone else. Finally, I’ll close with this: what’s your favorite thing about each other?
Ryan: Definitely her mindset. She doesn’t have a victim mindset; she’s empowered. That’s so attractive. I believe that she prides herself on being a good, great communicator. She moves with integrity, you know, I think that's important. And you know, she also understands the importance of taking care of her physical, emotional, and mental wellbeing.
Taja: There’s so many. Where do I start? My husband is supremely supportive. I absolutely love that about him. Also, I love his intention. I love how effectively he communicates. I love how he fathers our child. I love how he looks. Because, praise God. Okay, I'm just gonna put that out there.
But you know what, my favorite thing about him is that I love that he's a man of integrity.
Integrity was the highest things on my list when I’d write out what I wanted in a partner. Because it’s everything. And so I love that I feel the level of safety that I feel with him, that I can completely be my 100% authentic self. I know that he's taking care of me, my heart, and our family. We're good.
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Feature image by @jorgemezaphotos
Stepping Down But Not Out: Dorion Renaud On Growing Buttah And Moving On
When Dorion Renaud created Buttah in 2018, it was out of necessity. He had yet to learn that it would be as embraced by the culture as it has been.
The skincare company was created due to some of Renaud’s woes when caring for his skin. Ultimately, he wanted Black men to feel confident in their complexion after discovering that there were little to no products in the market that catered specifically to his problems of discoloration, breakouts, etc.
“I had no idea that people would even latch on to it or that it would take off,” Renaud tells xoNecole. “I didn’t know until I started hearing from people in the streets over the past couple of months when I announced that I was stepping down as CEO. So many people were telling me, ‘Thank you. We need you to keep going, and we got to do it again.’
"I understand my purpose in beauty even more now and realize that I must continue to evolve in the skincare space and keep learning what people are into. Just like clothes and other trends, I’m realizing that skincare has followed that because so many people have gotten to be here. Things are changing.”
When the former College Hill cast member kicked off Buttah in 2018, it was a passion project. Today, it is a heavy-hitter in the beauty world after securing spots on retailers' shelves, including Macy’s, HSN, Nordstrom, Ulta Beauty, and more. Now, just six years later, Renaud’s role within the company has shifted. No longer is he juggling being the founder, face of the products, day-to-day operator, and all that comes with being an entrepreneur.
“I will always be the founder of Buttah,” he explains. “I knew it was time. I’ll say the decision was probably more personal than professional, and it was the first decision in my life since I was 19 and doing television, I decided based on my personal life and not what I needed next in business. I learned so much quickly, and it was tough being the CEO of the company, the face of the company, and managing the ins and outs and day-to-day. I’ve grown so much and felt like I had done so much with Buttah, and it was just time.”
He adds, “I trust my gut. I trust God. Everything in my world started moving towards me, doing other things, expanding what I had learned with Buttah, and taking it to another place. This was an era. I also know when to walk away from the casino if you know what I’m saying, and that doesn’t necessarily just mean from a monetary standpoint.”
In the Black community, when the founder of a brand that we’ve grown to love and cherish changes ownership, terms like sellout are often used. Luckily, Renaud says that his experience has been positive. However, this does not mean that’s the norm for everyone else.
“I think it’s the lack of education around business, and that is what I aim to do in this next chapter,” Renaud explains when asked why he thinks the Black community is so skeptical of founders stepping down and selling their businesses.
“I started in a one-bedroom apartment and created Buttah in the middle of the night. I had to learn to detach emotionally from it and let it go when it was the right time for me. I think some people are in certain things for the long haul and want to go through the ups and downs with the companies. I am all for that, but it’s just a personal choice. Sometimes, when the climate changes and things change, your life changes. It’s time to step away.”
“I trust my gut. I trust God. Everything in my world started moving towards me, doing other things, expanding what I had learned with Buttah, and taking it to another place. This was an era. I also know when to walk away from the casino if you know what I’m saying, and that doesn’t necessarily just mean from a monetary standpoint.”
Renaud says he was inspired by Rihanna's resignation as CEO of her Savage X Fenty lingerie brand. As he looks ahead, Renaud’s dreams are more significant than ever. “I’m writing a book right now about rebranding yourself, starting your brand, and making money off of who you are in the right way,” he says.
“I am going to be diving back into acting. I will go back into the music and I will bring you all more innovative, amazing skincare for the rest of my life. I’ll bring products to the community as long as I'm here. I hope to be a major mogul one day and continue inspiring others, achieving all of my dreams, and living my purpose. I just want to manifest my purpose taking over for me and my community to be alright.”
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