

The most ironic part about Black women being called Gold Diggers is that if that's the truth, then we aren't doing a very good job at it. Either we don't know how to dig for this gold or we've confused fool's gold for the real thing.
Despite leading the way in advanced degrees, college-educated Black women still make less money than other groups, including college-educated Black men, suffer from having disproportionate rates of poverty, access to quality healthcare, sexual assault, and sexually transmitted diseases (even though Black women are NOT any more likely to be promiscuous than any other woman).
So where is this pot of gold that we seem to be digging for?
A woman's desire to seek out the best provider for herself and her offspring is deeply embedded in our genetic coding. It is our feminine instinct to want a man with resources. It's one of the things that makes us feel secure in a relationship. However, Black women are continuously told that seeking out such a man makes her a despicable user.
Truthfully, most educated Black women do marry men less educated than them (mostly because the pool of college-educated Black men is small), and many of these marriages end in divorce.
"Degree-holding Black wives put their education to use. In Black families, college-educated wives often assume the conventional economic role of the husband. According to one study, married, college-educated Black women earn more than 60 percent of their household income, approximately the same percentage earned by the average White husband. College-educated Black women are sometimes the sole earners in their family, as more than one out of ten married, college-educated Black women have a husband who is unemployed." (Is Marriage for White People? Ralph Richard Banks, pg.85).
So, again I ask, where is this pot of gold we are supposedly digging from?
The Black community has done a good job at gaslighting Black women into going against their own feminine instincts by encouraging them to carry on the legacy of helping Black men out to fight against White "Supremacy," as though Black men are so impotent that they cannot do what men from other communities have done and are doing for their women, and that is BUILD! Building sustainable communities in which women and children can truly thrive.
The other irony is that nearly every other group of women on our planet practices hypergamy (the practice of marrying up to improve one's financial and/or social status) in some way, shape, or form, but simultaneously look to Black women to be the poster children for the "Strong Independent" woman who doesn't need a man to accomplish anything in life. These women will "Go Girl" you into making relationship choices they themselves would never make or encourage their daughters to make.
Related: Why Are Women Accepting Bare Minimum As Bae Material?
Take Peggy Drexler for example, who recently wrote an article for the Wall Street Journal entitled "Single Ladies, It's Time to Pony Up When the Check Comes" encouraging women to split and pay for the check on dates. After some digging, I found out that Peggy Drexler was married (last time I checked) to a man worth over two hundred million dollars. She is a NYC Research Psychologist, and I highly suspect she doesn't foot half the bills for her current lifestyle, but she wants you to.
What Peggy Drexler, and many other men and women, fail to understand is that the entire purpose for a man paying for dates on most of the dates during the courtship period is to demonstrate that he is both willing and capable of financially providing for a woman and any children should the courtship lead to marriage. So, men who cannot meet the bare minimum of affording dates (and they needn't be very expensive dates) should be eliminated from the pool of potential suitors altogether.
I strongly encourage Black women to raise the bar for overall standard of treatment in both courtship/dating and marriage and require men to build a table for you to bring something to.
Related: I Have A Perfect Response To "What Do You Bring To The Table?"
Men will live up to the standards we set. The same man who will bash women about being gold diggers, split bills on dates, and present himself as a mediocre package, will get himself together for the woman whose culture requires him to man up and be at a certain level to marry her. It's mating psychology, and our hardwired genetic mating psychology doesn't care about the latest new age dating trends.
Before I close, I'll leave you with a word about men and potentiality. There is nothing wrong with being with a man who is going places and has the potential to be very successful in the future.
The difference between a man with potential and a pipe dreamer is that a man with potential will be actively making moves to realize his set goals. He will also NOT require you to foot the bills for him to reach his goals during this time.
Black women desiring a man that will help her financially is a natural one (even if you can make your own money), and Black women wanting to practice hypergamy shouldn't feel ashamed.
Wanting a partner who can elevate your life in every possible way is so important, and it's not Gold Digging when the woman in question is kind, loving, nurturing, intelligent, and focused on building a family legacy.
Featured image by Shutterstock
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Candice Adewole is a feminine arts educator, and certified life/relationship coach. She is passionate about helping Black women tap into the power of their authentic feminine essence in order to live truly magical lives. In addition to writing The Black Girl's Guide to being Blissfully Feminine, she has also authored A Girl's Guide to being a Lady in Waiting.
'He Said, She Said': Love Stories Put To The Test At A Weekend For Love
At the A Weekend For Love retreat, we sat down with four couples to explore their love stories in a playful but revealing way with #HeSaidSheSaid. From first encounters to life-changing moments, we tested their memories to see if their versions of events aligned—because, as they say, every story has three sides: his, hers, and the truth.
Do these couples remember their love stories the same way? Press play to find out.
Episode 1: Indira & Desmond – Love Across the Miles
They say distance makes the heart grow fonder, but for Indira & Desmond, love made it stronger. Every mile apart deepened their bond, reinforcing the unshakable foundation of their relationship. From their first "I love you" to the moment they knew they had found home in each other, their journey is a beautiful testament to the endurance of true love.
Episode 2: Jay & Tia – A Love Story Straight Out of a Rom-Com
If Hollywood is looking for its next Black love story, they need to take notes from Jay & Tia. Their journey—from an awkward first date to navigating careers, parenthood, and personal growth—proves that love is not just about romance but also resilience. Their story is full of laughter, challenges, and, most importantly, a love that stands the test of time.
Episode 3: Larencia & Mykel – Through the Highs and Lows
A date night with police helicopters overhead? Now that’s a story! Larencia & Mykel have faced unexpected surprises, major life changes, and 14 years of choosing each other every single day. But after all this time, do they actually remember things the same way? Their episode is sure to bring some eye-opening revelations and a lot of laughs.
Episode 4: Soy & Osei – A Love Aligned in Purpose
From a chance meeting at the front door to 15 years of unwavering love, faith, and growth, Soy & Osei prove that when two souls are aligned in love and purpose, nothing can shake their foundation. Their journey is a powerful reminder that true love is built on mutual support, shared values, and a deep connection that only strengthens with time.
Each of these couples has a unique and inspiring story to tell, but do their memories match up? Watch #HeSaidSheSaid to find out!
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This Is What It Really Means To Heal Your Relationship With Money
Riddle me this: If money were your partner, what kind of relationship would you be in?
Would the relationship be one that's supportive and secure? Would it be built on things like trust and mutual respect? Or would it be more like a rollercoaster, varying between hot and cold, stressful, ridden with anxiety and insecurity? For a lot of us, the parallels might be parallel-ing, as the relationship we have with money mirrors some of the same unhealthy patterns we’ve had in romantic ones: fear of abandonment, emotional avoidance, lack of boundaries, or the belief that we have to earn our rest, ease, or abundance.
Now, I've read enough of The Psychology of Money to know that our relationship with money is an emotional one. So, it's not just about what you make or how you spend, it's about how money makes you feel. And like any relationship in your life, if you're not paying attention to the emotional patterns controlling your reality, money can quickly become a source of shame, anxiety, stress, or self-sabotage. This is why healing your relationship with money has to start within.
That's something Sasha Suresh knows firsthand. As the founder of Jolii Cosmetics and Full Ritúal, an award-winning wellness brand, she’s built a 7-figure business rooted in soulful alignment, intention, and yes, financial abundance. But it didn’t begin there. Now through her 1:1 coaching and signature course The Million Mastery Method, Sasha teaches women how to rewrite their money stories, shift out of survival mode, and reclaim their power.
“There have been key moments when I realized that money wasn’t just about numbers,” she shares. “It was deeply connected to how I saw myself.”
For Sasha, that turning point was recognizing how financial anxiety was showing up as a mismatch between the value she created and what she believed she deserved to receive. “I also saw that the more money I made, the more fear I had about losing it all and the need to be wanting more and more. This recognition marked the beginning of my journey to heal and redefine my relationship with money because money is essentially just energy and should be viewed as just that. Money is the means for us to do other things and it is not the end all be all.”
Unpacking What's Holding You Back
A lot of us are carrying hidden beliefs about money we don’t even realize we’re repeating. These money beliefs might sound like:
- “Money is hard to come by.”
- “More money means more problems”
- “I’m not good with money.”
- “I'll be paying back this debt forever.”
- “I’ll never make more money.”
And while some of those beliefs may seem harmless or even rational depending on your financial situation, Sasha explains these are signs of unhealed money wounds. “There are so many signs indicating an unhealthy relationship with money and most of the time these go unnoticed because we’re so conditioned to see them as the norm and they’re a part of us,” she says. “I used to have major financial anxiety where even small financial decisions would cause me stress or I would be swiping my cards like there was no end to it. There was no in-between. My financial decisions were dependent on my emotions which can be very detrimental in the long run.”
She continues, “The tendency to undercharge for your services or accept a lower pay than what you truly deserve is a sign that your inner narrative about worth is still catching up with your actual value. And the most common of all might be avoidance – steering clear of detailed money management because it brings up old, unresolved feelings.”
At the root of it all? An unhealthy relationship with money and a nervous system that had learned to equate money with fear.
Where It All Begins
Oftentimes, our relationship with money is shaped long before we ever earn our first paycheck. In fact, our relationship with money tends to mirror what we saw while growing up from our parents or what we've experienced through societal conditioning. “If you grew up in a home where money was a source of stress or secrecy, you might carry invisible beliefs like ‘I need to suffer before I can succeed’ or ‘My value is tied to how much I earn,’” Sasha says.
She notes that many of us have internalized the idea that wealth must come through sacrifice, hustle, or even through compromising our morals. In some communities and cultures, money can even be viewed as a source of corruption.
“This conditioning often leads to cycles of overworking, guilt when money flows effortlessly, or self-sabotage to return to the 'comfort' of scarcity. We’re taught that success must be earned through hardship, so you might dismiss opportunities that feel joyful or aligned as 'not real work,'” she explains. “These narratives can create subconscious resistance to abundance, where earning more triggers guilt rather than celebration.”
Healing Your Money Wounds
Healing your relationship with money isn’t about making dramatic shifts overnight. It's about becoming aware of your wounds, knowledgeable of your patterns, and living a life more aligned with a different belief system that is rooted in feeling worthy, feeling safe, and allowing flow.
Below, Sasha shares some of the most common money blocks she sees in her coaching work, and how to begin healing them:
1. Scarcity Thinking
One of the biggest blocks to abundance is the belief that "there's never enough." A scarcity mindset creates a loop of anxiety that leads to clinging to every dollar like it's your last, rejecting opportunities even when there's alignment, or constantly feeling like you're behind in life even though you're right on time. “Your scarcity script writes your reality,” she explains. “If you narrate limitations, your world shrinks to match exactly that.”
She encourages shifting this mindset by asking yourself: What if I acted like abundance is already here? Making aligned decisions from that place can be transformative.
2. Fear of Success or Rejection
Sometimes, the fear isn’t about failing, it’s about what might happen if you succeed. You may wonder if more money will change how others perceive you, or worry that you’ll lose yourself in the process. “This fear often manifests as procrastination, undercharging, or downplaying wins,” she says. A helpful shift is to start celebrating through what Sasha calls “micro-victories.” “Each celebration rewires your nervous system to associate success with safety, not threat.”
3. Undervaluing Yourself
If you constantly discount your services or avoid negotiating your worth, that’s usually tied to deeper beliefs around not being deserving. “If you don’t feel deserving, you’ll leak wealth everywhere—discounting services, tolerating underpayment, or avoiding negotiations,” Sasha echoes.
“Your self-image becomes your financial ceiling,” she explains. She recommends tuning into where your resistance is coming from. Try writing “I am worthy of abundance” ten times slowly, really feeling each word. Notice what emotions or discomfort come up. That’s where your work begins. As Sasha says, this is where your inner narrative about worth can catch up to your actual value.
4. Emotional Avoidance
If you're prone to avoiding money altogether, i.e. skipping bills, ignoring your budget, avoiding your bank account balance, or pushing off conversations about finances altogether, these could be signs of deeper unresolved feelings or shame.
To begin healing, Sasha suggests starting small and approaching money from a place of compassion rather than resentment. Acknowledging your finances through intentional money management, even if it’s just for a few minutes a day, is a powerful first step toward creating a better relationship with money.
How Healing Your Money Mindset Creates Space for Growth
Healing your relationship with money doesn’t just change how you manage it, it changes how you show up. Sasha knows this shift well. As a wellness founder and the creator of the Million Mastery Method, her business began to grow in new ways when she did the internal work around her money story.
“When you begin to see money as a tool rather than a source of anxiety, your decision-making improves. This is exactly what happened for me in my business – as I shed my limiting beliefs around money, I became more authentic in my interactions with clients and partners,” she says. That clarity translated to more ease, more aligned clients, and more income, without the burnout or over-giving she once defaulted to.
“When you’re not battling internal money anxieties, you have more mental and emotional energy to dedicate to creative and strategic endeavors. This increased focus opened so many doors for me without me chasing them,” Sasha explains. “With a healed money mindset, setbacks become lessons rather than confirmations of scarcity. You’re more resilient and adaptive, which is essential for long-term business success. Your business starts to feel like an authentic extension of who you are, leading to a deeper sense of fulfillment and sustainable growth.”
So, Where Do You Begin?
According to Sasha, the first step in healing your relationship with money doesn’t begin in your bank account, it starts in your body. It's about shifting the way you feel about money before you ever shift the actual numbers. “Start by envisioning and feeling what financial abundance looks and feels like, and let that inner truth lead you in making decisions,” she says. That vision can be as simple as imagining yourself feeling safe while checking your bank account, confidently setting your rates for your services, or tipping without hesitation.
These small but powerful acts create new emotional pathways that support the idea that money is not something to fear, instead it’s something you can trust yourself to handle. “When you align your inner world with the abundance you desire, every single aspect of your life changes,” Sasha explains. “From the way you price your services to the opportunities you attract.”
Anything worth having doesn't come easy, and that goes double when it comes to inner alignment and getting your relationship with your money right. Sasha is honest about this and the discomfort that sometimes arises as we heal, our money wounds included. “Things will get uncomfortable and may not come to you naturally,” she says, “but just know that getting to the other side of your fear, self-sabotage, and anxiety means you’ve reached your desired state—which is a state of ease, flow, and abundance.”
That’s what financial healing really is: a reclamation of your sense of safety, your self-worth, and self-trust. It’s a recommitment to self-belief. When you start showing up as the version of yourself who believes she is worthy of wealth, aligned decisions and opportunities begin to follow. You no longer have to force abundance, it starts to meet you where you are because you already are.
“Embrace this inner transformation,” Sasha encourages, “and you'll find that financial healing becomes a natural extension of your newfound self-belief.”
Money, after all, isn’t inherently good or bad. “It’s energy that reflects your boundaries, your self-worth, and your vision,” she reminds us. “You don’t have to choose between wealth and integrity. When you align money with your mission, you step into your power.”
Love is cute and all, but building an empire together? That’s the real flex. Tap into our new series Making Cents to see what financial compatibility really looks like when love and legacy go hand in hand.
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