

Mothers in New York are an entirely different breed. To be fair, mothers in every city should be granted the medal of honor just for managing to get through one week. But here in New York, we are faced with a specific challenge. The average rent for a two-bedroom apartment in New York is around $3,200 per month, while the average income per household is around $50,000. For the childless New Yorker, these numbers are staggering – but for a parent, they can be crippling.
I decided to talk to some of the working moms of New York. Each of them with different stories and different support structures put in place. I like to think, that if women are capable of this, then we are capable of anything. Whether you have children or not, the hustle of a New York mother is inspiration for us all.
*Rachel, 33
Occupation: Seasonal sales person at high-end department store
Income: Less than $50k
Her Story: I'm a mom to a 7-year-old little boy living in Brooklyn. I went to Lincoln University in Pennsylvania and came back to New York after school. I met a guy. We married. Had a baby. Things didn't work out, so I moved to Atlanta as a single mom with my son who was 16 months old at the time. The job market in Atlanta was so rough that I decided to take on a "sugar daddy" to supplement my income. After 2 years of sitting on his lap for money, trying to catch my bearings, and losing my car to the Title Pawn in Atlanta, I decided to come back home to New York. By then, I'd pawned all my valuables: car, jewelry, electronics, cashed savings bonds, depleted CD accounts, and 401k.
I had to get a job – any job. Despite my education, because my child's needs do not cease, that means being underpaid and working schedules that don't agree with my parenting needs. My son is 7-years-old now. He is incredibly smart, he's happy, he's healthy and in a great school and gets good grades. However, in the last three years, we spent 8 months living with my best friend and 20 months at a homeless shelter. I still haven't found gainful employment, so my income is supplemented through food stamps and the $408 a month that the state garnishes from the father.
Before all this, I was an New York socialite on the urban scene. A walking directory for all things lit and fashionable. I had a corporate job and I shopped high end. Shelters, food stamps, and welfare were not a part of the vision I had for our future.
I pray that he never feels the the sacrifice, only the end result, which is fun and love.
*Sabrina, 29
Occupation: Executive Assistant
Income: $50k - $75k
Her Story: Being a mother in New York City is extremely hard. Budgeting has become an everyday struggle in itself – choosing between what is more important week by week. I can't afford to move because of the rapid gentrification in Brooklyn. I'm living in a two-bedroom apartment with several other family members after I was evicted for being unable to pay rent.
My children go to separate schools miles away from one another because of the school district policy in place. There's a good quality public school minutes away from my house however, but it's zoned out of my district and my children cannot attend. Instead, I was told to enroll them into our zone school that is failing academically and farther away.
Because my neighborhood is in the process of gentrification, the only quality schools are charter or private. The people moving in can afford private school, so their children are not enrolling in the public schools. Because my children attend separate schools, more money comes out of my household budget to pay a van driver for drop-off services. To make things work, I'm forced to pay the extra $400 monthly for early drop-off and pick-up.
I also pay for tutoring, which is $450 monthly, swimming lessons for $180 per child, and soccer whenever I can afford it, along with the usual bills rent and car payments. All the while, I have student loans in default.
I've worked 16 hours in one day, causing me to miss quality time with my kids – missing homework, missing laughs, missing their little explanations of their day – all so that I can stay afloat in this beast of a life.
This struggle is never-ending, but as a mom, I put my best foot forward and smile whenever I see my kids.
*Carla, 31
Occupation: Health Care Integrator
Income: Less than $50k
Her Story: We live in a one-bedroom apartment in the Bensonhurst section of Brooklyn. It has been both difficult and somewhat easy raising my child in such an expensive city. It is difficult because there is not much opportunity for working mothers to have assistance. It sometimes seems like I make too much to qualify for anything substantial because programs only see my pre-taxed without considering all of my expenses.
It can be easy because there are a lot of free entertainment programs I can take my daughter to that help expose her to culture. I spend a lot of time on Google looking for free things to do since money always has to go to more pressing things. It's also hard to arrange pick-up and drop-off since babysitters and nannies tend to charge more an hour than I make an hour. I would like to find a bigger apartment that I can afford so she can have her own room but the prices are very high. I continue to put my name on the housing lottery. What helps a lot, though is that I grew up here and I have friends with kids. My daughter receives a lot of hand-me-downs.
*Kim, 33
Occupation: Account Manager and PR Coordinator
Income: $50k - $75k
Her Story: Ever since moving back to New York in 2009, my sole purpose has been to give my daughter a life that will not only meet, but exceed the lifestyle that my mom - who was also a single parent - provided for me. I would have to say, it's not easy financially, but with faith, it is possible to raise my child in this city.
Like everyone, I have general expenses for everyday survival like rent, food, health care, transportation, etc. My daughter's father is married and lives out of state. I can never predict from one month to the next what type of support financial or otherwise I'll receive from him. So, I'm basically handling all of it on my own. That includes school tuition, after-school activities, childcare, clothes, getting her hair done, and weekend fun. I can't even begin to list all the other little things that come up in between.
I take advantage of sales whenever I can and shop for clothes off-season so we can be frugally fly. My mom is a big help. Sometimes, I food shop at her house and take advantage of her babysitting whenever she's in a good mood. I try to make sure my daughter is as comfortable as possible at home with things she's enjoys so I can save money on outside activities.
However, at the end of the day, faith is always my saving grace. I definitely have moments when I'm sitting there thinking, 'Damn, the struggle is real.' Right before I start to get frustrated or overwhelmed and sometimes after venting to my best friend, I realize that I've been here before and made it through.
My faith has trained me to start to recognize blessings and to worry less about my life because God got this.
* Mya, 34
Occupation: Medical Receptionist and student
Income: Less than $50k
Her Story: I moved to Harlem four years ago from Philadelphia after me and my long-time boyfriend broke up. I dropped out of college after I got pregnant with my second child and before moving back to New York, I finished a medical training program and found a job in a clinic. My job can be very stressful, especially because they won't allow me to leave work an hour early to pick my kids up so I have to pay for aftercare, which is a lot for two kids. I do have some help along the way. I have two cousins who also have small children and we take turns babysitting each other's kids to get a break from time to time. Paying for babysitters is not even an option at this point.
I decided to go back to school this year and I'm taking classes at CUNY to complete my degree in Communications. Between raising my kids and school, I hardly have any time for anything else but I've been dating someone for over a year now. He also has a kid, so it helps that he understands my hustle. We try to be supportive towards each other in the ups and downs of parenting.
I have a car, which helps get my kids to school in the mornings and avoid being out in the weather when it's bad. However, I try to use public transportation as much as possible, especially on weekends when we do little activities in the city. It's important to find free things to do so I'm always looking through Groupon or looking up things online.
Honestly, the thing that keeps me focused is that I know raising my kids here in New York will be an asset to their upbringing.
The schools here, the opportunities, the culture – there's no place like it. I'm okay with my hustle because I appreciate the well-rounded life they can have here.
*Names have been changed for anonymity
Are you a New York City mom? Leave us a comment below with your experience raising a child in the Big Apple.
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Ashley Simpo is a writer, mother and advocate for self-care and healthy relationships. She lives in Brooklyn, NY. Follow her on Instagram and Twitter @ashleysimpo. Check out her work and her musings on ashleysimpocreative.com.
'He Said, She Said': Love Stories Put To The Test At A Weekend For Love
At the A Weekend For Love retreat, we sat down with four couples to explore their love stories in a playful but revealing way with #HeSaidSheSaid. From first encounters to life-changing moments, we tested their memories to see if their versions of events aligned—because, as they say, every story has three sides: his, hers, and the truth.
Do these couples remember their love stories the same way? Press play to find out.
Episode 1: Indira & Desmond – Love Across the Miles
They say distance makes the heart grow fonder, but for Indira & Desmond, love made it stronger. Every mile apart deepened their bond, reinforcing the unshakable foundation of their relationship. From their first "I love you" to the moment they knew they had found home in each other, their journey is a beautiful testament to the endurance of true love.
Episode 2: Jay & Tia – A Love Story Straight Out of a Rom-Com
If Hollywood is looking for its next Black love story, they need to take notes from Jay & Tia. Their journey—from an awkward first date to navigating careers, parenthood, and personal growth—proves that love is not just about romance but also resilience. Their story is full of laughter, challenges, and, most importantly, a love that stands the test of time.
Episode 3: Larencia & Mykel – Through the Highs and Lows
A date night with police helicopters overhead? Now that’s a story! Larencia & Mykel have faced unexpected surprises, major life changes, and 14 years of choosing each other every single day. But after all this time, do they actually remember things the same way? Their episode is sure to bring some eye-opening revelations and a lot of laughs.
Episode 4: Soy & Osei – A Love Aligned in Purpose
From a chance meeting at the front door to 15 years of unwavering love, faith, and growth, Soy & Osei prove that when two souls are aligned in love and purpose, nothing can shake their foundation. Their journey is a powerful reminder that true love is built on mutual support, shared values, and a deep connection that only strengthens with time.
Each of these couples has a unique and inspiring story to tell, but do their memories match up? Watch #HeSaidSheSaid to find out!
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This Is What It Really Means To Heal Your Relationship With Money
Riddle me this: If money were your partner, what kind of relationship would you be in?
Would the relationship be one that's supportive and secure? Would it be built on things like trust and mutual respect? Or would it be more like a rollercoaster, varying between hot and cold, stressful, ridden with anxiety and insecurity? For a lot of us, the parallels might be parallel-ing, as the relationship we have with money mirrors some of the same unhealthy patterns we’ve had in romantic ones: fear of abandonment, emotional avoidance, lack of boundaries, or the belief that we have to earn our rest, ease, or abundance.
Now, I've read enough of The Psychology of Money to know that our relationship with money is an emotional one. So, it's not just about what you make or how you spend, it's about how money makes you feel. And like any relationship in your life, if you're not paying attention to the emotional patterns controlling your reality, money can quickly become a source of shame, anxiety, stress, or self-sabotage. This is why healing your relationship with money has to start within.
That's something Sasha Suresh knows firsthand. As the founder of Jolii Cosmetics and Full Ritúal, an award-winning wellness brand, she’s built a 7-figure business rooted in soulful alignment, intention, and yes, financial abundance. But it didn’t begin there. Now through her 1:1 coaching and signature course The Million Mastery Method, Sasha teaches women how to rewrite their money stories, shift out of survival mode, and reclaim their power.
“There have been key moments when I realized that money wasn’t just about numbers,” she shares. “It was deeply connected to how I saw myself.”
For Sasha, that turning point was recognizing how financial anxiety was showing up as a mismatch between the value she created and what she believed she deserved to receive. “I also saw that the more money I made, the more fear I had about losing it all and the need to be wanting more and more. This recognition marked the beginning of my journey to heal and redefine my relationship with money because money is essentially just energy and should be viewed as just that. Money is the means for us to do other things and it is not the end all be all.”
Unpacking What's Holding You Back
A lot of us are carrying hidden beliefs about money we don’t even realize we’re repeating. These money beliefs might sound like:
- “Money is hard to come by.”
- “More money means more problems”
- “I’m not good with money.”
- “I'll be paying back this debt forever.”
- “I’ll never make more money.”
And while some of those beliefs may seem harmless or even rational depending on your financial situation, Sasha explains these are signs of unhealed money wounds. “There are so many signs indicating an unhealthy relationship with money and most of the time these go unnoticed because we’re so conditioned to see them as the norm and they’re a part of us,” she says. “I used to have major financial anxiety where even small financial decisions would cause me stress or I would be swiping my cards like there was no end to it. There was no in-between. My financial decisions were dependent on my emotions which can be very detrimental in the long run.”
She continues, “The tendency to undercharge for your services or accept a lower pay than what you truly deserve is a sign that your inner narrative about worth is still catching up with your actual value. And the most common of all might be avoidance – steering clear of detailed money management because it brings up old, unresolved feelings.”
At the root of it all? An unhealthy relationship with money and a nervous system that had learned to equate money with fear.
Where It All Begins
Oftentimes, our relationship with money is shaped long before we ever earn our first paycheck. In fact, our relationship with money tends to mirror what we saw while growing up from our parents or what we've experienced through societal conditioning. “If you grew up in a home where money was a source of stress or secrecy, you might carry invisible beliefs like ‘I need to suffer before I can succeed’ or ‘My value is tied to how much I earn,’” Sasha says.
She notes that many of us have internalized the idea that wealth must come through sacrifice, hustle, or even through compromising our morals. In some communities and cultures, money can even be viewed as a source of corruption.
“This conditioning often leads to cycles of overworking, guilt when money flows effortlessly, or self-sabotage to return to the 'comfort' of scarcity. We’re taught that success must be earned through hardship, so you might dismiss opportunities that feel joyful or aligned as 'not real work,'” she explains. “These narratives can create subconscious resistance to abundance, where earning more triggers guilt rather than celebration.”
Healing Your Money Wounds
Healing your relationship with money isn’t about making dramatic shifts overnight. It's about becoming aware of your wounds, knowledgeable of your patterns, and living a life more aligned with a different belief system that is rooted in feeling worthy, feeling safe, and allowing flow.
Below, Sasha shares some of the most common money blocks she sees in her coaching work, and how to begin healing them:
1. Scarcity Thinking
One of the biggest blocks to abundance is the belief that "there's never enough." A scarcity mindset creates a loop of anxiety that leads to clinging to every dollar like it's your last, rejecting opportunities even when there's alignment, or constantly feeling like you're behind in life even though you're right on time. “Your scarcity script writes your reality,” she explains. “If you narrate limitations, your world shrinks to match exactly that.”
She encourages shifting this mindset by asking yourself: What if I acted like abundance is already here? Making aligned decisions from that place can be transformative.
2. Fear of Success or Rejection
Sometimes, the fear isn’t about failing, it’s about what might happen if you succeed. You may wonder if more money will change how others perceive you, or worry that you’ll lose yourself in the process. “This fear often manifests as procrastination, undercharging, or downplaying wins,” she says. A helpful shift is to start celebrating through what Sasha calls “micro-victories.” “Each celebration rewires your nervous system to associate success with safety, not threat.”
3. Undervaluing Yourself
If you constantly discount your services or avoid negotiating your worth, that’s usually tied to deeper beliefs around not being deserving. “If you don’t feel deserving, you’ll leak wealth everywhere—discounting services, tolerating underpayment, or avoiding negotiations,” Sasha echoes.
“Your self-image becomes your financial ceiling,” she explains. She recommends tuning into where your resistance is coming from. Try writing “I am worthy of abundance” ten times slowly, really feeling each word. Notice what emotions or discomfort come up. That’s where your work begins. As Sasha says, this is where your inner narrative about worth can catch up to your actual value.
4. Emotional Avoidance
If you're prone to avoiding money altogether, i.e. skipping bills, ignoring your budget, avoiding your bank account balance, or pushing off conversations about finances altogether, these could be signs of deeper unresolved feelings or shame.
To begin healing, Sasha suggests starting small and approaching money from a place of compassion rather than resentment. Acknowledging your finances through intentional money management, even if it’s just for a few minutes a day, is a powerful first step toward creating a better relationship with money.
How Healing Your Money Mindset Creates Space for Growth
Healing your relationship with money doesn’t just change how you manage it, it changes how you show up. Sasha knows this shift well. As a wellness founder and the creator of the Million Mastery Method, her business began to grow in new ways when she did the internal work around her money story.
“When you begin to see money as a tool rather than a source of anxiety, your decision-making improves. This is exactly what happened for me in my business – as I shed my limiting beliefs around money, I became more authentic in my interactions with clients and partners,” she says. That clarity translated to more ease, more aligned clients, and more income, without the burnout or over-giving she once defaulted to.
“When you’re not battling internal money anxieties, you have more mental and emotional energy to dedicate to creative and strategic endeavors. This increased focus opened so many doors for me without me chasing them,” Sasha explains. “With a healed money mindset, setbacks become lessons rather than confirmations of scarcity. You’re more resilient and adaptive, which is essential for long-term business success. Your business starts to feel like an authentic extension of who you are, leading to a deeper sense of fulfillment and sustainable growth.”
So, Where Do You Begin?
According to Sasha, the first step in healing your relationship with money doesn’t begin in your bank account, it starts in your body. It's about shifting the way you feel about money before you ever shift the actual numbers. “Start by envisioning and feeling what financial abundance looks and feels like, and let that inner truth lead you in making decisions,” she says. That vision can be as simple as imagining yourself feeling safe while checking your bank account, confidently setting your rates for your services, or tipping without hesitation.
These small but powerful acts create new emotional pathways that support the idea that money is not something to fear, instead it’s something you can trust yourself to handle. “When you align your inner world with the abundance you desire, every single aspect of your life changes,” Sasha explains. “From the way you price your services to the opportunities you attract.”
Anything worth having doesn't come easy, and that goes double when it comes to inner alignment and getting your relationship with your money right. Sasha is honest about this and the discomfort that sometimes arises as we heal, our money wounds included. “Things will get uncomfortable and may not come to you naturally,” she says, “but just know that getting to the other side of your fear, self-sabotage, and anxiety means you’ve reached your desired state—which is a state of ease, flow, and abundance.”
That’s what financial healing really is: a reclamation of your sense of safety, your self-worth, and self-trust. It’s a recommitment to self-belief. When you start showing up as the version of yourself who believes she is worthy of wealth, aligned decisions and opportunities begin to follow. You no longer have to force abundance, it starts to meet you where you are because you already are.
“Embrace this inner transformation,” Sasha encourages, “and you'll find that financial healing becomes a natural extension of your newfound self-belief.”
Money, after all, isn’t inherently good or bad. “It’s energy that reflects your boundaries, your self-worth, and your vision,” she reminds us. “You don’t have to choose between wealth and integrity. When you align money with your mission, you step into your power.”
Love is cute and all, but building an empire together? That’s the real flex. Tap into our new series Making Cents to see what financial compatibility really looks like when love and legacy go hand in hand.
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