
Let’s dive right in. When you know that you’re about to get some, what do you do prior to it, in order to prepare? If some of y’all are looking at your screen and shrugging your shoulders, I mean, if “nothing” has been working for you this long, I guess all that I can say is, “Do you, sis.” If the rest of you are like, “I mean, I take a shower” (good) and sometimes dress up (cool), this might be something that you’ll want to check out. Because what I am about to share are 15 things that you can do, pre-sex, that could actually make sex even better for you and your partner. Because while I know that the saying is that the devil is in the details, I tend to think that mind-blowing orgasms are. Real talk.
1. Hand-Wash Your Delicates
Gain (the detergent) and I have an interesting relationship. I like the price. I like the smell. It cleans well. However, when it comes to my undies, it can irritate my va-jay-jay like no other. It’s in “honor” of my love/hate relationship with it that my first recommendation for pre-sex rituals is that you handwash the lingerie that you play on wearing because there is nothing worse than itching during sex or a couple of days after, all because your detergent was too harsh on your “gentle parts.” By the way, if you want to learn how to make your own detergent (especially if you have really sensitive skin), there are some recipes and instructions here, here, and here.
2. Apply Some Waterproof Mascara and Sweet Almond Oil to Your Eyelids
A full face of make-up during sex seems like a lot (to me). I do think that there is something to be said for putting on a couple of coats of mascara and a little bit of sweet almond oil on your eyelids, though. Mascara is dope because it has a way of opening up your eyes and making them appear sexy and seductive. The oil is cool because it can make your eyes look alluring (almost like you have eyeshadow on but…don’t). Just make sure that your mascara is waterproof. The last thing you want to be doing is squinting hard because it’s running into your eyes and irritating them.
3. Exfoliate Your Lips
Last year, I wrote an article for the site entitled, “Umm, What's Up With These People Who Hate Kissing?”. Everybody’s grown and definitely to each their own, yet I personally can’t imagine having sex — especially great sex — without A LOT of kissing going down. And who wants to do that on rough, chapped lips? That’s why I think that another important sex ritual is to exfoliate them ahead of time. You can do it with your toothbrush, you can rub some brown sugar on them (while they are wet) or you can make an exfoliant. Homemade for Elle is a site that features 13 different recipes right here.
4. Drink Some Fruit Juice
No matter what you’ve got planned for the evening, I’m pretty sure your mouth is going to be involved on some level (wink). That’s why it needs to be properly hydrated. Water will certainly do the job. Personally, I recommend fruit juice (even if it’s half water/half fruit juice) because it will add some flavor to your mouth. Speaking of mouths, I once read that something a particular woman does as a part of her own pre-sex ritual is to massage her jaws beforehand. Again, everyone is grown, so I’m pretty sure you get why. Anyway, I think that’s a wise tip, right there. Definitely worth considering.
5. Put Some Shea Butter on Your Nipples
The reason why I wrote “So, What If ‘Typical Erogenous Zones’ Annoy TF Outta You?” for the site is because, while I personally am sitting at a whopping 36H, interestingly enough, my nipples aren’t even in the top five of erogenous zones for me. And yet, not one of my past sex partners avoided treating them like a trip to Six Flags. Since anybody’s spit can dry out skin, it’s a good idea to “lube up” your nipples with some shea butter. Because there is nothing worse than dry and/or itchy nipples following a sexcapade. Trust me.
6. Dab a Little Essential Oil Down Below
When a male friend and I were discussing cunnilingus one day, he said that what irritates him isn’t the taste of a woman’s vagina but the fact that she will put “smell goods” on every other part of her body but where his face is going to be for (if she’s lucky) 10-15 minutes (LOL). Good point, sir. That said, don’t forget to put some of your (or his) favorite perfume on your inner thighs and on your buttocks. As far as smell goods go, I personally would recommend essential oils (check out “8 Natural Aphrodisiac Scents, Where They Go & How To Make Them Last”). It has multiple health benefits, it tends to last longer and the blend of pumpkin and lavender oils has the great reputation of increasing blood flow to a man’s shaft by as much as 40 percent (you’re welcome).
7. Pumice Your Feet
Do y’all remember when Taylor Swift once said that shaving cream is basically soap, so she doesn’t see the need to actually wash her legs? Then she added to that that she doesn’t wash her feet either? Chile. The way that Black Twitter damn near had a heart attack about that leads me to believe that I don’t have to emphasize how important it is to do both, whether you’re planning on having sex or not. What I will say, though, is if it’s been over a week since you’ve had a pedicure, make sure that you pumice your feet; especially your heels. Afterplay is something that’s really important when it comes to sex. No one really wants to cuddle up to rough ass feet, though. Straight up.
8. Tug on Your “Hairs”
OK, so what am I talking about? What do you think that I’m talking about? Hair is constantly shedding, even in the pubic region and so most of us have gotten a couple of those in our mouth at some point or another.
While it’s perfectly normal, that doesn’t mean there aren’t things that can be done to avoid it too. One is to make sure that you gently “tug” on your pubic hairs (especially the ones that are covering your inner lips, just to see if any loose ones come out. It might be something that you’ve never considered before but it’s worth the extra couple of minutes of effort.
9. "Seal" Your Skin
Soft silky skin is a must if you want to have a wonderful night. One of the best ways to achieve that is by “sealing your skin” while you’re in the shower. All that means is after you do your final rinse and before you get out to towel yourself dry, you apply some type of carrier oil to help to “lock in” the moisture that the water provided. Coconut, avocado, grapeseed, jojoba, or sweet almond oil are all great at getting the job done. I’d avoid olive oil, though; it has a slight stench to it.
10. “Scent Up” Your Bedding
The same perfume or essential oil that you used on your thighs and butt is the same that you should put on your bedding. Aside from rolling around on really comfortable sheets, there is nothing like the lure of ones that have an enticing scent to them. Some scents to consider include jasmine, vanilla, rose, sandalwood, and cinnamon.
11. Pull Your Hair Back
Listen, I don’t know what kinda sex y’all be having but I don’t see the point in my hair being all in my face the entire time. While there is nothing like a good hair tug, as you can see from the feature pic in the article “Contrary To Popular Assumption, Black Women LOVE Getting Their Hair Pulled During Sex,” a ponytail can get that accomplished. Just something to think about.
12. Pee and Then Use a Perineal Bottle on Your Vulva
Even when I watch movies where a couple is about to get it in and one of them stops and says they have to pee, a part of me turns up my nose when they just come out and immediately simulate oral sex because toilet paper doesn’t always get rid of all of the urine. Let’s be real.
That’s why, even though it is a good idea to pee before sex (you should do so before and after because it flushes bacteria out of your urethra), it’s a good idea to follow that up with a quick lil’ “flush” via a perineal bottle. It’s basically the kind of bottle that a lot of new moms use after giving birth in order to soothe their vulva and vagina with water. Typically, they aren’t very hard to find. Many drugstores carry them.
13. Put Some Sex Condiments by Your Bed
One time, in a land far away, I went on a date with a guy at a restaurant that doesn’t exist anymore (The Cooker). They used to have something called The Cooker Pie that was, whew lawd. Anyway, if you ordered it to go, you would get the toppings for it in little containers. Some of them included caramel, fudge, and whipped cream. When we went back to my hotel room, right before I hovered (some of y’all will catch that later), I put some of those toppings on my vulva. “OH MY!” he said. It was hilarious — and amazing if you know what I mean. While I do agree with an ex of mine who once said that if you have to rely on condiments to make your food taste good, you didn’t prepare it right, I am totally for sex condiments — because clean skin tastes great. With a little bit of honey or frosting, though? Even better (check out “12 ‘Sex Condiments’ That Can Make Coitus Even More...Delicious”).
14. Turn Down Your Thermostat
In the article, “So, Guess How Long (Many) Women Want Sex To Last?”, I shared that, according to some research, it would appear that many of us want sex to be around 13.41 minutes. Whether that makes perfect sense to you, you’d prefer to add an hour of foreplay to it, or you like to go more than a couple of rounds, each and every time, it never hurts to turn that thermostat down. You know, I’ve got a friend who says that while she thoroughly enjoys sex with her husband, he literally sweats buckets which can be annoying as all get out. If you can relate, a “hack” around that is to make sure your thermostat is no higher than 65-68 degrees. At least until y’all get the job done.
15. Get Mindful
At the end of the day, being mindful is simply about being fully present (orgasmic meditation is something that can help to make this happen, by the way). You know, I recently read a study that said that when married couples remain in the moment and are intentionally non-judgmental towards their partners, it helps them to have more consistent orgasms. Present with your partner. Loving on them without judgment. I can’t think of a better way to end this pre-sex ritual tips article, can you? Yeah, me neither. Have fun! #wink
Featured image by Giphy
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Empire Builders You Need To Know
She's a boss, and she's minding the business that pays her. Literally and figuratively.
Whether she's launching her next business venture, turning passion projects into paper, or building her side hustle into a legacy, she's proof that visionary women don't wait for a seat at the table. She builds her own, then pulls up a chair for the next woman. The empire-builders of xoNecole's 2025 It Girl 100 lead with purpose and profit, spinning their "why" into wealth.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
The women repping for the Business category are empire builders shaping the next generation of entrepreneurship, as founders, investors, and CEOs, shifting culture while expanding their brands and their net worth.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Business.

Artist and Founder of GROWN Media Kaya Nova
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Kaya Nova
Her Handle: @thekayanova
Her Title: Artist and Founder, GROWN Media
Who's That It Girl: Kaya Nova is the artist-entrepreneur whose voice bridges melody and empowerment as the founder of GROWN Mag and GROWN Media. We celebrate her for turning her artistry into activism, creating music and experiences that honor womanhood, vulnerability, and the beauty of becoming your full self.
Her "Yes, And" Statement: "Yes, I'm multitalented and I'm powerful beyond measure."

Founder and CEO of Vineyard Icon Erin Goldson
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Erin Goldson
Her Handle: @eringoldson
Her Title: Founder and CEO of Vineyard Icon
Who's That It Girl: We are inspired by Erin Goldson, brand marketer and founder of Vineyard Icon, a platform celebrating Martha’s Vineyard culture and creativity. She blends strategy and community building with effortless polish to turn ideas into impact.

Founder and CEO, My Happy Flo Necole Kane
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Necole Kane
Her Handle: @hellonecole
Her Title: Founder and CEO, My Happy Flo
Who's That It Girl: Necole Kane is a media mogul and entrepreneur who founded NecoleBitchie.com and xoNecole.com. She now leads feminine wellness brand My Happy Flo, advocating for women's hormonal health through plant-based supplements and holistic solutions.

FORVR MOOD Co-Founder and Content Creator Jackie Aina
Credit: Kirstin Enlow
Jackie Aina
Her Handle: @jackieaina
Her Title: FORVR MOOD Co-Founder and Content Creator
Who's That It Girl: A trailblazer who changed the face of beauty forever, Jackie Asamoah built a legacy on authenticity and advocacy. We love her for redefining luxury through inclusion and for reminding women everywhere that self-care is a radical, joyful act.
Her "Yes, And" Statement: "Yes, I'm owning my power and finding balance in it."

Founder and Investor Shannae Ingleton Smith
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Shannae Ingleton Smith
Her Handle: @torontoshay
Her Title: Founder and Investor
Who's That It Girl: Shannae Ingleton Smith is President and Co-founder of Kensington Grey, an influencer agency representing 200+ creators. A former media sales executive, she now invests in creator-led startups, including 12PM Studios.
Her "Yes, And" Statement: "Yes, I’m breaking ceilings and expanding the table."

Founder of LORVAE De'arra Taylor
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De'arra Taylor
Her Handle: @dearra
Her Title: Founder of Fashion Brand LORVAE
Who's That It Girl: We celebrate De'arra Taylor as the founder and CEO of LORVAE, an eyewear brand built on reinvention, confidence, and bold individuality. Her creative direction turns sunglasses into statements and community into a lifestyle.

Founder of The Lip Bar Melissa Butler
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Melissa Butler
Her Handle: @melissarbutler
Her Title: Founder of The Lip Bar
Who's That It Girl: Melissa Butler transformed The Lip Bar from a kitchen concept into a multimillion-dollar movement. We honor her for challenging industry norms and proving that boldness, beauty, and business brilliance can coexist unapologetically.

Director of Cultural Strategy & Innovation Denetrias Charlemagne
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Denetrias “Dee” Charlemagne
Her Handle: @dcharlemagne
Her Title: Director of Cultural Strategy & Innovation, Walmart
Who's That It Girl: A powerhouse behind purpose-driven partnerships, Denetrias Charlemagne bridges culture and commerce at Walmart with grace and innovation. We honor her for amplifying representation in retail and using her platform to build spaces where authenticity and excellence thrive.

Chief Brand Officer at Unrivaled Kirby Porter
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Kirby Porter
Her Handle: @kirbyporter
Her Title: Chief Brand Officer, Unrivaled
Who's That It Girl: Strategic, visionary, and driven by impact, Kirby Porter is building the future of athlete branding. We’re inspired by her as the founder of New Game Labs and Chief Brand Officer at Unrivaled, showing that strategy can be soulful and sport can be storytelling.

Founder and CEO of EveryStylishGirl Nana Agyemang
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Nana Agyemang
Her Handle: @itsreallynana
Her Title: Founder and CEO of EveryStylishGirl
Who's That It Girl: A journalist turned founder, Nana Agyemang built EveryStylishGirl to amplify Black women in media. We love her for opening doors, building pipelines of opportunity, and using her voice to change the face of modern storytelling.
Her "Yes, And" Statement: "Yes, I'm a boss and I'm still soft."

Vice President of Content at ESSENCE Nandi Howard
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Nandi Howard
Her Handle: @itsnandibby
Her Title: Vice President of Content, ESSENCE
Who's That It Girl: We are inspired by Nandi Howard, Vice President of Content and Editorial at ESSENCE. Her leadership elevates Black culture with clarity and celebration and shapes the stories and standards that move audiences.

Founder of Sisters In Media Oladotun Idowu
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Oladotun Idowu
Her Handle: @ola_idowu
Her Title: Founder of Sisters In Media
Who's That It Girl: We celebrate Oladotun Idowu, entertainment marketing leader at Campari Group and founder of Sisters in Media, for bridging brands and culture while championing women of color across media. Strategy and purpose guide her work.
Her "Yes, And" Statement: "Yes I'm walking into rooms with boldness and grace knowing that God has way more in stored for me."

Founder of Fortune & Forks Krystal Vega
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Krystal Vega
Her Handle: @krystalvega
Her Title: Founder of Fortune & Forks, Multimedia
Who's That It Girl: Krystal Vega’s work lives at the intersection of innovation and influence. We celebrate her as a next-gen entrepreneur shaping digital spaces where women of color lead confidently, create fearlessly, and build legacies beyond the screen.
Her "Yes, And" Statement: "Yes, I'm that girl and so are you."

Founder of Fortune & Forks Naomi Wright
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Naomi Wright
Her Handle: @naomiwrighttt
Who's That It Girl: Naomi Wright leads with style, purpose, and power. We’re inspired by her for building platforms like Fortune & Forks that merge beauty, business, and bold self-expression, proving that influence can be both impactful and intentional.

Entrepreneur and Podcast Host Emma Grede
Shutterstock
Emma Grede
Her Handle: @emmagrede
Her Title: Entrepreneur and Podcast Host
Who's That It Girl: Emma Grede is CEO and co-founder of Good American, and founding partner of SKIMS. She's a podcast host and the first Black female investor on ABC's Shark Tank.

CEO and Founder of TFNA Entertainment & Sports Management Kia Brooks
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Kia Brooks
Her Handle: @kiajbrooks
Her Title: CEO and Founder of TFNA Entertainment & Sports Management
Who's That It Girl: Entrepreneur and mother, Kia J. Brooks leads TFNA Talent Agency, representing top athletes and creatives. She’s known for breaking barriers, negotiating record NIL deals, and empowering others to build generational wealth.

Sports & Entertainment Brand Manager Des Dickerson
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Des Dickerson
Her Handle: @itsurdestinee
Her Title: Sports & Entertainment Brand Manager and Media Strategist
Who's That It Girl: Des Dickerson is a sports and entertainment brand manager and media strategist who works with top athletes and entertainers to elevate their platforms. She is recognized for creating innovative partnerships and driving visibility in sports and entertainment.
Her "Yes, And" Statement: "Yes, I build opportunities for athletes and entertainers and I transform them into lasting influence."

President of Collective Edge Management Shayla Cowan
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Shayla Cowan
Her Handle: @shayla_pc
Her Title: President, Collective Edge Management
Who's That It Girl: Shayla Cowan is an award-winning producer and President of Collective Edge. She's produced blockbuster films including Girls Trip and Beast, championing boundary-pushing storytellers and innovative artistry in entertainment.

Co-Founder & CEO of Fearless Fund
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Arian Simone
Her Handle: @ariansimone
Her Title: Co-Founder & CEO, Fearless Fund
Who's That It Girl: Arian Simone champions women of color in venture capital. She advocates for economic justice, investing globally in women entrepreneurs and addressing funding disparities rooted in racism and sexism through resilient, purpose-driven leadership.

Founder of Global State of Women and Seed, Valeisha Butterfield
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Valeisha Butterfield
Her Handle: @valeisha
Her Title: Founder of Global State of Women and Seed
Who's That It Girl: Valeisha Butterfield Jones is a globally recognized leader in tech, entertainment, and politics. This year, she created the Global State of Women platform, providing emergency grants to women facing high unemployment rates.
Founder and Content Creator Ava PearlCourtesyAva Pearl
Her Handle: @avapearl
Her Title: Founder and Content Creator
Who's That It Girl: Ava Pearl is the founder of Curly Culture and Curly Con LA, initiatives that champion natural hair and foster community within the beauty industry. As a beauty and lifestyle content creator, she is dedicated to creating impactful content that inspires authenticity, confidence, and self-expression.
Her "Yes, And" Statement: "Yes, I’m rooted in authenticity and rising with purpose."
Now that you've met the ladies about their business, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









