This 27-Year-Old Left Corporate To Be A SoulCycle Instructor
The room was a kind of sticky warmth that hinted that nobody was leaving without a good sweat.
I clipped my shoes onto the pedals and began to cycle slowly, warming up my stiff calf muscles as I mentally prepared for the workout ahead. The door closed shut, leaving me and a handful of others in a nearly dark room, lights dimmed and candles flickering at the front of the instructors' stage. Dani Robertson paced back and forth, warmly greeting individuals with smiles and promises of a judgment free zone where old and new comers could relax and unwind. There were no real rules but one—you had to quiet the negative thoughts for the entire 45-minute SoulCycle session and “choose happy."
“In my classes I like to call it 'happy hour,'" Robertson says. “It's basically a time where you go to class and set your own intention. You want to go and get some things off your chest. You want to sweat."
The idea of choosing to be happy—choosing to live a life that you love—may seem foreign to some and impossible to many, but for Robertson, it's become her life mantra. At 27, she's chosen a path where many fear to go, one where you eradicate self-doubt and ratify possibility. A year ago, Robertson wouldn't have guessed that she'd leave behind her "traditional" job in ad sales to venture into a career path that is still somewhat undefined, and three months ago you couldn't have told her that she would be leading a room of others on their own individual journeys of freedom and self-awareness.
Growing up in Atlanta, Georgia, Robertson didn't know what she wanted to do with her life. She tried sports and various activities in hopes of finding the one thing that made her feel “full," but all came up short when it came to fulfillment—or purpose.
What she did know was that she wanted something that made her feel alive and motivated her to wake up every morning in anticipation of the day ahead. Although money was important, it wasn't the motive. Living with just her mom and twin brother she understood the hunger for it, but refused to feed into it. “I realized at a young age that money is just a means to an end; it doesn't really complete anything internally," Robertson says. “I knew that people feared money. I knew it was something that was needed in order to do good and live a certain lifestyle. But I knew I wasn't going to allow that to bully me into a lifestyle that I didn't want."
"I realized at a young age that money is just a means to an end."
After graduating from Georgia State University, she took a job in New York at a publicity agency that she interned with the previous summer, but after two months of waking up to a job that robbed her of her joy, she quit. “I was like I can't be this miserable. I can't look forward to another week of this misery."
Thanks to a few connections and a surprisingly good interview, she snagged a position in ad sales at Nickelodeon. But like the previous job, she had a gnawing feeling that she was settling for a steady paycheck. “I've always believed in my heart that everybody knows how they feel within themselves," says Robertson. “It's nothing that they can describe. Everyone has their thing that they know deep within their heart, and one of the things that I knew was that I always felt like I was supposed to be happy. I always thought that was something I was supposed to always feel. I expected to feel it."
Thinking that a change of scenery would do the trick, Robertson left behind her New York lifestyle and transferred to the L.A. office under the assumption that the more laid-back atmosphere and sun-filled days would be just the antidote to her career woes. “I thought that would do it. I thought that would break the chain, and it didn't."
Robertson was unsure of her next steps, but remained opened to new experiences that would reveal the answer. When a friend invited her to the gun range she obliged (though she firmly states that she's against gun violence), and found herself gripping a shotgun, too scared to pull the trigger. “I was petrified. I did everything that you had to do and all I had to do was pull the trigger. It was probably the most symbolic moment of my life. I remember telling my friend I'm not ready; I don't think I have a good grip. And all I had to do was make my index finger move, and I was afraid. I somehow told my finger to move and I did it and then it was like everything was fine. It was like trusting what I believe in my heart and that I should be happy, and that if it doesn't make me happy, then for lack of a better reference, pull the trigger."
But as the experience showed her, firing the proverbial gun was easier said than done. She left Nickelodeon at the end of the summer, and by fall she was working in ad sales at Quantcast—a company that she describes as good, but not good enough. “Good is awesome, but in my life it's not good enough. I should reach for great and excellent, and I should literally max out what I can do. Good is cool, but if there's more, why don't I deserve to get more?"
Robertson stayed a few more months but her mind had already left the job, and as one door prepared to close, signs lit the path to another that stood open. The first came in the form of a friend, who encouraged Robertson to try out a SoulCycle class. The session proved to be both physically and emotionally challenging, forcing her to push beyond her limits as tears streamed down her cheeks. After one session she was hooked. “There were certain instructors who could literally call that out of me. They would inspire me to work harder, and I was moved, but I was scared. It was like I would love to do that, but I can't. That's not even my vibe. It just wasn't me, but I kept riding as rider."
Robertson quieted the thought of leading the pack until once again purpose gave her a nudge while attending a SoulCycle session at Oprah's “Live the Life You Want" tour. “I don't believe in coincidences; I believe that everything happens on purpose and with reason, and so it was there so I was like okay cool. It's a sign."
"I don't believe in coincidences; I believe that everything happens on purpose and with reason."
She took on a part-time position as a front-desk attendant at the Santa Monica studio while continuing to work full-time at her job and attending class as a rider, but by the spring she once again felt that it was time leave her full-time position to pursue the one thing that brought her fulfillment. “I remember being on the bike like this is fun, this is ridiculously fun. It was an amazing pressure to literally figure out what I wanted to do and what I loved, and what I cared enough to wake up early in the morning for. “
In her downtime, she also focused on finding happiness within herself through reading and meditation, what she refers to as training. “Sometimes your mind is so chaotic that it just won't settle down. You go to bed at night and you can't focus. You want to fall asleep but you can't fall asleep, and you have to be able to calm yourself down and get your mind to be at peace. So I learned a lot about that. I really just got in touch with me and what I wanted and what I thought I wanted, and I was riding more. I could tell that I was just feeling better."
During one particular session she unknowingly rode next to a scout. A week later she ran into the same woman on her way down the escalator when the scout stopped and asked if she ever considered being an instructor. “It was such a moment of validation and I was extremely shy at the moment. It's the sweetest compliment you can ever get, like you can do what you never thought you could do. It really opened me up emotionally."
After going through an intensive training program—one that challenged her core values and gave her an even deeper understanding of who she is—she was ready to guide others on their quest for finding their own happiness. “I've had certain riders tell me, 'Wow you really made my week' or 'I never thought I'd cry,'" she recalls excitedly. “Like this is real life. This is how life should feel. We should be moved."
And in Robertson's class you'll feel just that. As I pedaled feverishly over the next 45-minutes, I challenged myself to be present, to tap into the thoughts and emotions that often spill onto the pages of my journal and in the occasional text message to a confidant. As she sporadically shouted out affirmations I reflected on my own dreams and goals, and asked myself the same question that she did just a year ago: Why don't I deserve to get more?
“So often I was held back by fear. A beautiful quote that I heard is 'feel the fear, but do it anyway.' Don't run from fear but go deep within it. That's how you get rid of it and that's how you get better.
If you sit there and your life becomes average or not what you want it to be then it was your decision. And I just always felt that I was more powerful than fear."
Likewise, girl. Likewise.
Want to #chooseHappy and ride out with Dani? Head over to the SoulCycle location in Downtown Los Angeles.
Kiah McBride writes technical content by day and uses storytelling to pen real and raw personal development pieces on her blog Write On Kiah. Follow her on Instagram and Twitter at @writeonkiah.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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ItGirl 100: Get To Know Some Of The Most Inspiring And Empowering Women On Our List
The ItGirl 100 List, in partnership with Hyundai, is a celebration of 100 Black women who aren’t afraid to pull up their own seats to the table.
We often see lists featuring amazing women who are seasoned in this thing called life, and our ItGirl 100 List gives flowers to the people they’ve passed the torch to: young millennial and Gen Z women who are innovating and disrupting in today’s world of advancement.
xoNecole has partnered with Hyundai for its inaugural ItGirl 100 List to give these women their flowers today. It’s a celebration of 100 Genzennial women who have built their own tables, launched new businesses, and redefined what it truly means to be blessed, booked, and busy.
Here’s a snapshot of fun facts from a few of the women listed on the ItGirl 100, representing the East, West, Midwest, and South:
EAST
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DJ 9AM: DJ & Curator
Representing: Brooklyn
Ultimate ItGirl Song: "On My Mama" by Victoria Monét
Favorite OG It Girl: Nia Long
Zodiac Big Three: Cancer Sun, Taurus Moon, Pisces Rising
Favoring open-format, multi-genre mixes, this DJ has created a winning reputation for rocking a crowd with seamless transitions and selections, always representing Southwest musical and cultural influences.
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Tiffany James, Founder, Modern BLK Girl
Representing:Brooklyn
Ultimate ItGirl Song: "Lucky Girl" by Carlina
Favorite OG It Girl:Naomi Campbell
Zodiac Big Three: Sagittarius Sun, Leo Moon, Virgo Rising
Modern BLK Girl is one of the leading investment groups among women of color, and the founder serves as an avid investor, community builder, and advocate. Tiffany James is also a mentor, utilizing her unique combination of financial and fashion expertise.
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Kat Mateo, Casting Director
Representing: New Jersey
Ultimate ItGirl Song: "Princess Going Digital" by Amaarae
Favorite OG It Girl: Kelis, Eve, Lil Kim
Zodiac Big Three: Aries Sun, Cancer Moon, Cancer Rising
Thriving as a casting director and stylist, Kat Mateo offers a unique point of view that has shaped New York Fashion Week shows, ad campaigns, and editorials. She has also been a major contributor to cultural conversations related to fashion and inclusivity.
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Denise Stephanie Hewitt, Photographer
Representing: Brooklyn
Ultimate ItGirl Song: "Experience" by Victoria Monét
Favorite OG It Girl: Hannah Montana
Zodiac Big Three: Taurus Sun, Aquarius Moon, Aquarius Rising
This Gordon Parks Foundation scholar is a full-time student who has been working to expand her freelance career in photography. Denise is also been featured among Essence'sinaugural list of "Top 10 Creators Under 30," for her unique aesthetics and perceptions through her art.
WEST
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Nayamka Roberts-Smith, Aesthetician
Representing: Los Angeles
Ultimate ItGirl Song: "Tomorrow 2" by GloRilla & Cardi B
Favorite OG It Girl: Meagan Good
Zodiac Big Three: Sagittarius Sun, Leo Moon, Capricorn Rising
Nayamka Roberts-Smith is an award-winning professional in the skincare industry and serves as an educator, offering knowledge on beauty culture. She also is a well-sought-after speaker on beauty and women’s issues, with a following of more than 1 million on social.
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Desiree L. Talley, Esq., Vice President, Legal & Business Affairs, Revolt TV
Representing: Los Angeles
Ultimate ItGirl Song: "Nice" by The Carters
Favorite OG It Girl: Issa Rae
Zodiac Big Three: Cancer Sun, Scorpio Moon, Cancer Rising
An attorney and storyteller, Desiree L. Talley meshes relatability with her legal smarts for the culture. She advocates for cultural advancement and societal change through her POPLAW Podcast while balancing her executive duties at Revolt TV.
Marley Rae
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Marley Rae, Organizer, WalkGood
Representing: Los Angeles
Ultimate ItGirl Song: "Nice For What" by Drake
Favorite OG It Girl: Mariah Carey
Zodiac Big Three: Capricorn Sun, Taurus Moon, Leo Rising
Marley Rae is a Nike Athlete, certified yoga instructor, COO, and Director of Health and Wellness for WalkGood LA, a family-founded non-profit organization. She is dedicated to fostering understanding and care in local and global communities.
MIDWEST
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Shawnee Dez
Representing: Chicago
Ultimate ItGirl Song: "FreeBody Freestyle" by Shawnee Dez
Favorite OG It Girl: Toni Morrison
Zodiac Big Three: Cancer Sun, Aquarius Moon, Cancer Rising
Shawnee Dez is an artist who's all about captivating her audience through encouragement and empowerment. Her music features fluid harmonic layering, live instrumentation fused with digital production, and her unique multi-talented voice in an alto melodic tone.
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Bianca Pastel, Visual Artist
Representing: Chicago
Ultimate ItGirl Song: Anything by Whitney Houston
Favorite OG It Girl: Grace Jones
Zodiac Big Three: Taurus Sun, Leo Moon, Sagittarius Rising
Bianca Pastel's artistic portfolio includes fine art, illustrations, and animation, and she's worked with clients including Disney Pixar, and the NFL, to name a few. Her focus is "empowering the experience of being a Black child and dealing with mental health issues."
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Donyale Walton, Founder, Hoop Mobb
Representing: Detroit
Ultimate ItGirl Song: "Yeah I Said It" by Rihanna
Favorite OG It Girl: Aaliyah
Zodiac Big Three: Virgo Sun, Libra Moon, Capricorn Rising
Donyale Walton's brand Hoop Mobb, celebrates the Black and Brown fashion and cultural impact and presence of hoop earrings. It's grown to earn more than seven figures in annual revenue and a nationwide community of loyal consumers.
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Ticara Devone, Content Creator
Representing: Chicago
Ultimate ItGirl Song: "She's a Bitch" by Missy Elliott
Favorite OG It Girl: Ananda Lewis
The Zodiac Big Three: Libra Sun, Taurus Moon, Virgo Rising
A trusted sneaker enthusiast and content creator, Ticara Devone uses dynamic storytelling to hold space for others with a passion for sneakers. A published writer, she’s worked with brands including Nike and Footlocker and inspires us all by ensuring women are vocal and seen in the multi-billion dollar shoe space.
SOUTH
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AllyiahsFace, Content Creator
Representing: Atlanta
Ultimate ItGirl Song: "Go Off" Doja Cat
Favorite OG It Girl: Gabrielle Union and Halle Berry
Zodiac Big Three: Gemini Sun, Leo Moon, Scorpio Rising
AllyiahsFace's YouTube channel has more than 830,000 subscribers, and she's been hitting the ground running since 2015. Her content creation, which centers on beauty, fashion, and lifestyle, has led to a lucrative career and drawn a close-knit social and real-life community to view and be inspired.
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Jaycina, Executive Director, Tender
Representing: Atlanta
Ultimate ItGirl Song: "All I Got" by Amel Larrieux
Favorite OG It Girl:Tracee Ellis Ross
Zodiac Big Three: Leo Sun, Sagittarius Moon, Sagittarius Rising
Jaycina is a signed model with a nonprofit that works to provide support and community for single mothers in Atlanta. She's also appeared in campaigns for brands including Fenty and GAP as well as features in all your favorite magazines and on billboards across the country.
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Asha Christian, Founder, Coily App
Representing: Atlanta
Ultimate ItGirl Song: "It's My Life" by Mariah Carey
Favorite OG It Girl: Toni Childs (Girlfriends)
Zodiac Big Three: Sagittarius Sun, Leo Moon, Leo Rising
Asha Christian created Coily to provide beauty recommendations utilizing social data. It offers a more personalized, AI-driven experience for users and part of her mission is to provide solutions related to diversity and put the focus back on the consumer. Meshing tech and culture, Christian is innovating with options that exemplify the Black girl magic needed in tech.
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Featured image by FG Trade/Getty